Riff is the single control panel for the creator economy: from contract to compliant payment, in real-time, not weeks.

Today, agencies use 10+ tools but we replace compounding fees and disparate platforms/logins into one smart payout platform.

Agencies and brands are now handling thousands of micro-transactions across campaigns without the infrastructure to automate payouts, splits, or reporting. Riff is purpose-built for exactly this moment.

One brand deal → one click → everyone paid instantly, with compliance & taxes automated.

#market

The Creator Economy will be $480B by 2027. There are 207 million creators worldwide (we're not talking the Mr.Beasts here) driving $40B in influencer marketing spend in 2025 alone.

Yet there is zero infrastructure to track and execute these campaigns and payments at scale.

#problem

Creator income is fragmented and slow, spread across dozens of platforms, currencies, and contracts, often paid 30–90 days late. Agencies currently juggle 10+ tools across every stage of a campaign.

The result: disparate systems, ops overhead that eats into margin, and delayed or lost revenue. Compliance and tax reporting are usually an afterthought, a growing liability as the IRS cracks down.

#solution

Riff collapses weeks of manual overhead into minutes of automated, compliant payments for every stakeholder. Drop in contract details, apply smart split and payout logic, and payment and compliance are done.Content creators are the backbone of advertising for every brand.

#traction

Riff is live, revenue-generating, and scaling fast.

We've processed over $1M and trusted by already trusted by the biggest brand names.

First anchor customer: Reach Projects, managing 10,000+ creators and $30M+ in brand deal volume, using Riff exclusively for high volume payments, tracking performance and compliance.

#whynow

Creator budgets are exploding but imploding behind the scenes. Three forces are converging:

1. 171% influencer spend growth since 2025.
2. Visa coin "the new SMBs" content creator: micro-creators(not mega-celebrities), is now the backbone of advertising for every brand.
3. The IRS is cracking down on 1099 compliance.

#bizmodel

Riff earns on every dollar that moves through its rails via a 1% transaction fee, plus recurring subscription revenue from agencies.

We only need 2% of this market to hit $100M.

#roadmap

Our path to $100M.

#team

Riff is built by experts who know this world inside and out. Our leadership team brings deep experience across big tech, agencies, and the creator economy, the exact combination needed to solve this problem at scale.

Our team has led campaigns and products for Meta, Google, TikTok, and top creator agencies, managing hundreds of millions in ad spend. We’ve been on both sides of the creator economy, running global campaigns and building the tools creators need.

#compliance

Handling money at scale demands trust. That’s why Riff was built with enterprise-grade compliance and security from day one. Abiding by FINRA, FINCEN, and following SEC and IRS reporting requirements, aligning with FFIEC guidelines, and maintaining strict adherence to U.S. banking, payments, KYC/AML, and OFAC standards. We’ve partnered with regulated financial institutions, use SOC 2–aligned data practices, and integrate industry-leading tools like Plaid and Persona to ensure customer identity and funds are safeguarded. Every workflow is designed to meet the same bar as publicly traded financial companies, because when creators’ livelihoods are on the line, nothing less than bank-grade infrastructure will do.

#useoffunds

Every dollar we raise fuels scale:

1. Accelerate go-to-market strategies of both outbound and inbound.
2. Podcast efforts as a sales and marketing engine.