Wine RayZyn Company, LLC

You probably have heard that a glass of wine is good for you, right? Well, now there is a way to “Eat your Wine” without any alcohol.  Sound interesting?

The Wine RayZyn Company has invented a new category of antioxidant-rich dried fruit made from wine grapes. These new superfood fruits are called Wine RayZyns. 

Here's what you need to know:

• The Wine RayZyn Company hand harvests premium California Cabernet, Chardonnay, and Merlot wine grapes. 
• The majority of the antioxidant properties found in wine come from the wine grape's skin and seeds.  Instead of using the wine grapes to make wine, the grape clusters are put through a patent-pending drying process to create Wine RayZyns. 
• These delicious, crunchy seeded wine raisins® are full of heart healthy antioxidants and are the same antioxidants found in wine as well as grape seed oil, extract and flour. 
• Wine RayZyns do not contain any alcohol, which makes them a delicious and healthy treat for all ages. 

Wine RayZyns are an Antioxidant-Rich Fruit: Here's how they stack up against other, well-known superfoods.

Wine RayZyns are also rich in Fiber & Calcium.

The company was Founded by a Heart Doctor.

Wine RayZyn's founder and CEO is a cardiologist who has ‘prescribed’ red wine to his patients for decades because of the antioxidant properties associated with wine. After working with food scientists and vineyard owners to perfect the process of creating a healthy snack from wine grapes, the Wine RayZyn Company was born.

Video Testimonial from "The RayZyn Guy", RayZyn co-founder Andrew Cates.

Reasons to Invest in the Wine RayZyn Company:

Financial Milestones:

• Over $1,500,000 in total product sales
• Achieved Profitability in 2020, despite COVID-19 pandemic
• RayZyn raised $2,500,000 at a valuation of $20,000,000 in the company's initial equity offering. These proceeds were sourced from strategic and accredited investors including investment bankers, hedge fund managers and supply chain partners.

Financial Results (2019 vs. 2020):

• Increased Sales by 68%
• Increased Gross Profit by 80%
• Increased Net Operating Income by 150%
• Profitability increased by 1603% in absolute numbers from 2019 to 2020.
• Decreased Total Expenses by 45% through optimizing operational efficiency

Production & Sales Milestones:

• RayZyn has processed over 1,000 tons of wine grapes into Wine RayZyns.

• Over 320,000 RayZyn units consumed on United Airlines

• Over 370,000 RayZyn units incorporated into HEB's deli snack trays

• More than a dozen appearances on QVC resulting in over $500,000 in gross sales and over 250,000 RayZyn product units delivered to QVC customers. With each airing, RayZyn receives millions of viewer impressions.

• Prior to COVID, RayZyn products were in over 60 airports resulting in gross sales of $400,000.

• International distribution into Hong Kong, Canada, Japan, China, South Korea, Guam.

Intellectual Property Assets (IP):

• 2 Issued US patents
• 1 Patent Pending US patent
• 1 Issued International Patent (Europe)
• 49 Registered Trademarks (various classes)
• 6 Approved and Allowed US trademarks
• Multiple International Trademarks in Europe and South America

Awards Received:

• NEXTY Award Finalist for "Best New Snack" in 2017 (Natural Products Expo West)
• FMI/GMA Global Sustainability Summit Innovation Award in 2015

Wine RayZyns are very different than regular raisins:

Wine RayZyns are on the cutting edge of food science disruption. When compared to table grapes, wine grapes are smaller in size, have thicker skins, and contain seeds - just as nature intended them!

Innovative, Internationally Patented Pending Process Creates One-Of-A-Kind Superfood:

Prior to the launch of RayZyn, the company worked with food scientists to help create an innovative way to retain all the natural nutritional properties of the wine grape, while super concentrating the antioxidant benefits inside the fruit. Through this proprietary drying process, the company caramelizes and toasts the grape seed inside the fruit which concentrates the antioxidants and wine grapes flavors, resulting in a delicious edible seeded Wine RayZyn. This drying process is a unique food technology that prevents the fruit from oxidizing and also dramatically reduces the fruit's water content, making RayZyns an ideal snack and ingredient. 

Customer Testimonial: Physician and cancer survivor attributes recovery to use of Wine RayZyns in his daily diet.

Our Amazing Products & the Vast Channels We Serve:

RayZyn currently has a portfolio of 24 products that we offer to customers. Our company sells both packaged and bulk ingredient Wine RayZyn products. 

Key Success Examples: United Airlines, QVC, & HEB 

United Airlines Success Highlights:

• Dark Chocolate Covered CabernayZyn® has consistently been one of the best-performers in United Airlines 1st class baskets since 2016
• Approximately 320,000 units served on-board
• Driven a tremendous amount of trial and broad based awareness 

QVC Success Highlights:

• 278,000 product units sold 
• Gross sales of approximately $545,000
• Partnering with QVC since 2016 = long-term access to new and repeat customers
• Millions of impressions

HEB Success Highlights:

• Dark Chocolate CabernayZyn® Truffle featured as the confection component for HEB's deli snack trays
• Snack trays are one of the highest velocity items throughout HEB's stores
• Almost 365,000 CabernayZyn® Truffle units sold 

NEW Product Innovation for 2021 - RayZyn's "Guilt-Free Indulgence" Line: 

• RayZyn has developed 3 new products that are arguably some of our best innovations to date. 
• Originally slated to launch in 2020, RayZyn pushed back the launch date of these 3 new products to 2021 due to Covid.

*Originally slated to launch in 2020, RayZyn was forced to push back the launch date to 2021 due to Covid.

NEW Product Innovation for 2022 - World's 1st Antioxidant Candy:

• Kids LOVE candy, period.  However, parents are hesitant to cater to their children's candy cravings due to the lack of nutrition and high sugar content associated with most candy options.  
• RayZyn has developed the world's 1st antioxidant rich candy called a WayZyn®.
• WayZyns are dark chocolate coated RayZyns that have a delicious and colorful candy-coated exterior shell.
•  RayZyn has already tested WayZyns in certain channels and they have been met with stellar reviews.

Experiential & Influencer Marketing:

Social Media Worthy:

Notable Press Coverage:

It's not everyday that a company invents a new category of antioxidant-rich dried fruit.  Since the company's inception, RayZyn has been the recipient of a significant amount of "earned media" from dozens of press outlets throughout the world.  We encourage you to review some of our notable earned press coverage on the "What People Say" / "Press Tab".

Why Customers LOVE Wine RayZyns:

Our primary customers are Gen Z and Millennials who have high expectations when it comes to adopting food and snacks. 

Increasing Market Demand:

In terms of our total addressable market, data has shows that RayZyn is well positioned to reap the benefits of increasing global demand forecasts.

• Sales of NATURAL, ORGANIC & FUNCTIONAL food and beverage in the United States grew 13% to $186 billion in 2020, according to estimates from New Hope Network. 
• The retail market for PLANT-BASED foods is worth $7 billion, up from $5.5 billion in 2019. Plant-based food dollar sales grew 27% in the past year. 
• The global CONFECTIONARY market size was valued at $210.3 billion in 2019, and is projected to reach $270.5 billion by 2027, registering a CAGR of 3.6% from 2021 to 2027. 
• The SPECIALTY food market reached total sales of $170.4 billion in 2020, a 13% increase since 2018, according to the annual State of the Specialty Food Industry Report from the Specialty Foods Association (SFA).
• Food Network Magazine and Whole Foods WFM listed UPCYCLED foods as a top trend for 2021 and a report produced by Future Market reveals that the upcycled market is worth $46.7 billion with an expected CAGR of 5% over the next 10 years. 
  
• The global SUPERFOOD market size is expected to reach $209.1 billion by 2026, rising at a market growth of 7.3% CAGR during the forecast period.  Nearly 75% of the market is comprised of superfoods being used in bakery, confection and snack channels.

Our Business Model: "RayZyn Awareness" - Vine to Customer 

• RayZyn is focused on creating lasting change, further developing the market and becoming the global supplier for our new antioxidant rich super fruit. 
• Global food companies are always on the hunt for novel “better for you and the planet” foods. This focus has created a robust marketplace for specialty, functional, and other value-added ingredients. RayZyn's ingredient platform meets this market need by providing sustainable, versatile, economical, and nutrient-dense ingredients through co-branded partnerships with global food companies.
• RayZyn sells partnerships, not commodity "bulk" ingredients because of its Intellectual Property (IP) portfolio, thus making RayZyn's offerings unique and exclusive. Through partnering with other companies as an ingredient supplier, RayZyn maximizes both revenue and impact. In doing so, we protect our status as a premium "hero" ingredient, as opposed to a low margin commodity.
• The beauty of RayZyn's business model is the ability to leverage its Consumer Packaged Good (CPG) brand into large scale ingredient sales through a partnership model with larger food companies. RayZyn is tackling both avenues simultaneously because the strategies are integrated into a cohesive plan to build value in the business. RayZyn's CPG brand not only generates sales, but also creates and demonstrates the value and consumer acceptance of this new ingredient category.

Use of Proceeds:

E-commerce: 

• Update in breadth and depth of web based sales platform to handle increased consumer demand and changing consumer trends, including boosting Amazon sales presence

Social: 

• Intensify efforts in social media channel marketing presence with new hires

Product Production & Operations: 

• Build out product inventory for anticipated PO sales surge from US reopening in Company channels impacted by COVID such as Hospitality, Travel, Airlines, Airport Convenience and Office Micro Kitchens
• Expand production capability with new partnerships to improve operational efficiencies for expanded growth
• Continue to develop, maintain and protect company’s vast intellectual property (IP) portfolio
• Develop and expand with an East Coast distribution center
• Grow the ingredient market for RayZyn's bulk product line
• Continue R&D efforts 

How is RayZyn a 'Sustainable' Company?

RayZyn has positioned itself as the solution provider for vineyards and wineries who have and will experience smoke taint losses from wildfires. RayZyn provides a way to turn unused wine grapes into a new superfruit that is delicious and healthy, while creating a benefit to the local communities negatively affected by wildfires.

RayZyn's Vision:

• Growing a profitable business that is globally recognized as the leader for producing antioxidant rich snacks and ingredients. 
• Execute on opportunities within foodservice as the US reopens in a post-pandemic environment.
• Development of the world's 1st antioxidant candy, called WayZyns.
• Expand ingredient platform through procurement to other food manufacturers. Bulk ingredient sales will allow other manufacturers to "make any food, a superfood with RayZyns".
• Continuing our mission of sustainability through efforts such as the "Rescue RayZyn® Project".  
• Plant-Based Food Technology is an exciting space to be in as large, industry leading food companies are active in making acquisitions of smaller food companies that encompass new and novel food technology.  

Why are you the right team to build this business?

• Collectively, RayZyn's team has 20+ years in the consumer food and ingredient space and over 50 years of start-up wisdom. 

• RayZyn's team has deep knowledge into the science behind our product and the nutritional impacts on the body.
• RayZyn's CEO is an internationally renowned Cardiologist that has served on the medical advisory boards for multiple Fortune 500 companies.
• Having filed his 1st patent in 1991, RayZyn's CEO is a serial entrepreneur that has created and sold numerous companies. His last venture was acquired by Fortune 500 company.
• RayZyn has proven its ability over the course of the past 7 years to be judicious stewards of capital having only undergone 1 capital raise since the company's inception.

• RayZyn's c-suite embodies a cohesive vision and thoughtful leadership.  These two attributes allow RayZyn's team to do more with less, all while creating a culture of passion, quality, mindfulness and tenacity towards executing on the company’s daily initiatives and long-term goals.
  
  

How has COVID-19 Affected RayZyn?

SILVER LINING: The year 2020 with the global pandemic was a challenge and gauntlet for all companies especially food companies. However, RayZyn was able to pivot with changing work habits and consumer trends to open up new channels of product delivery by supplying RayZyn products for Grocery/Deli snack boxes for home and grab & go use by consumers. This allowed RayZyn to grow a new customer base and augment business. In addition, the pandemic allowed RayZyn to identify hinge points, streamline operations, improve efficiency, and reduce costs - which led to greater profitability for the Wine RayZyn Company.