Investor Pitch: Dawg Gone Nuts, Powered by Savannah Sauce Company

Introduction

Dawg Gone Nuts is a premium, Georgia-rooted snack brand created specifically for UGA Bulldogs fans and sports lovers across the South. Our two signature nut flavors, Coconut Cashew Crunch and Praline Pecans are handcrafted Southern favorites that are rapidly becoming the preferred game-time snack for UGA fans.

Built under the Savannah Sauce Company umbrella (a company already in 120+ stores, including Whole Foods Market and Ace Hardware), Dawg Gone Nuts represents the next evolution of fan-focused, purpose-driven snacking.

A portion of all sales supports local Georgia charities, allowing fans to snack while giving back.

Our Story

Savannah Sauce Company was created by CEO Mike Roberson after a life-changing career shift. What began as a single store has grown into a recognized regional brand with over 120 retail locations and major distribution partners.

Dawg Gone Nuts was developed with the University of Georgia Bulldogs in mind, combining Southern culinary traditions with the passion and identity of Georgia sports culture.

The Market Problem

Most sports and game-day snacks are:

1. Highly processed
2. Low-quality
3. Generic and not tied to local pride
4. Lacking authentic flavor
5. Not connected to community impact

UGA fans want snacks that represent who they are premium, Southern, and meaningful.

The Dawg Gone Nuts Solution

Dawg Gone Nuts brings:

✔️ High-quality Southern-inspired nuts

✔️ Two premium flavors crafted for sports fans

✔️ A product created with UGA culture in mind

✔️ Community support through charity contributions

✔️ A snack people are proud to bring to tailgates and watch parties

We’re not just selling nuts.

We’re selling Georgia pride in a bag.

Our Products (Focus on Nuts)

1. Coconut Cashew Crunch

A buttery, toasted cashew blend with a rich coconut finish. Popular at games, family events, and gifting.

2. Praline Pecans

A Georgia classic. Sweet, caramel-coated pecans rooted in centuries of Southern tradition.

Both products provide:

1. High margins
2. Long shelf life
3. Strong visual appeal
4. Perfect gifting & sports-event demand

These nuts are a higher-value, lower-risk product than sauces.

Traction & Validation

Savannah Sauce Company, the parent brand, already has:

1. 120+ retail locations
2. Distribution in Whole Foods and Ace Hardware
3. Local partnerships and NIL collaborations
4. Strong repeat customers
5. Expanding interest in the sports niche

Dawg Gone Nuts is rapidly becoming a favorite among fans, students, families, and Southern snack lovers.

Market Opportunity

The sports snack industry is recession-proof.

Even in difficult economies, fans still:

1. Attend games
2. Buy snacks
3. Spend on tailgating
4. Support local brands

Target markets include:

1. UGA fans
2. SEC sports fans
3. Stadiums & concessions
4. College bookstores
5. Local Georgia shops
6. Tourism centers
7. Online buyers
8. Corporate gifting
9. The U.S. snack industry exceeds $14 billion, and sports snacks remain one of the most stable growth segments.

Business Model

Revenue streams include:

1. Retail stores
2. Stadium & event vendors
3. Wholesale distribution
4. Direct-to-consumer online store
5. Corporate & holiday gift boxes
6. College campus partnerships
7. Food subscription boxes
8. NIL athlete collaborations

Financial Projections (5-Year)

| Year | Revenue | Net Profit |

| Year 1 | $500K | $50K |

| Year 2 | $1.2M | $150K |

| Year 3 | $2.5M | $500K |

| Year 4 | $5M | $1.5M |

| Year 5 | $10M | $3M |

Funding Ask

We are raising $125,000 to scale Dawg Gone Nuts into a statewide and regional sports snack powerhouse.

Funds will support:

1. Production expansion
2. Packaging upgrades
3. Retail distribution growth
4. Stadium & sports-event placement
5. NIL partnerships
6. Inventory & logistics
7. Brand marketing to UGA fans

Community Impact

A portion of profits supports local Georgia charities, including youth initiatives, community development programs, and family support organizations.

Dawg Gone Nuts is committed to uplifting the same communities that support our brand.

Conclusion

Dawg Gone Nuts is more than a snack, it’s a movement built around Georgia pride, premium flavor, and real community impact.

We’re building the official game-time snack for Bulldog Nation.

Join us as we scale, expand, and dominate the sports snack industry one nut at a time.