Will you sell in dispensaries or only D2C? Can you share any 2023 monthly revenue numbers?

Hi Karthik, We have three channels. We are selling direct-to-consumer, Happi is launching in Michigan's regulated adult-use market this June, and we're also selling through traditional beer distribution into liquor stores and grocery stores in Minnesota and Texas (beginning in July). We are not sharing our 2023 revenue. Thanks! Joe

Hi Joe and Lisa, Super interesting space and love the direction you guys are heading. I just have a few questions around the numbers and sales plans. Why such high spend in 2021 and 2022 with little to no revenue 2022? Can you give some more clarity into those expenses ($3m) a...

Hi Christian, Great questions. 1. 2021 and 2022 were spent building the foundation of the business, including extensive formulation work with our food science group, creating manufacturing SOPs, marketing toolkit, etc. 2. YTD split is 2/3 DTC and 1/3 distribution, but as our new distribution partners kick off over the coming months the lions share of growth this year and ongoing will be coming from distribution. 3. The forecasted rapid growth is less about our marketing spend and more about o...

Happi Updates, Team, and Funding Progress | Wefunder, Home of the Community Round

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Expanded with direct-to-consumer sales in 38 states in February 2023

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Expected to generate $7.5M+ in revenue in 2023 (not guaranteed)

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Experienced leadership team with previous multi-million dollar exits across cannabis & entertainment

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Patent application filed for product formulations of first-to-market functional skus

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Featured in Bloomberg, Forbes, BevNET, and Trend Hunter

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First infused drink in Michigan's adult use market and first national brand to distribute in Texas

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Backed by high-profile cannabis industry veteran investors

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Best-in-class formulations developed with industry-leading scientists

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