on Oct 12 2014
Wevorce is a national divorce company that keeps families out of court using our high-tech & high-touch approach to amicable divorce. Wevorce’s software supported process connects families with Wevorce certified mediators across the country. We help mitigate the mental anguish and financial burden of divorce all at a fraction of the costs of a traditional divorce.
Wevorce is much more than paperwork. The company also helps clients through the emotional and financial issues involved.
Our step-by-step approach guides families through every decision they will need to make to reach a divorce settlement. We have developed 18 divorce archetypes that allow us to predict and customize, with 97% accuracy, the steps each family will need to take and how much it will costs right from the beginning.
As families work through their Wevorce they work online to complete exercises at home to prepare for their in-office meetings with Wevorce Mediators that have a background in family law, counseling or finance. Our software captures all the families information and the agreements they make along the way so it can populate their final divorce documents. Our software and proactive approach saves 60% of an attorney’s time since it automates the mountain of paperwork that is generally associated with divorce.
Our philosophy is that divorce is not a legal problem, it just has legal implications.
When you treat divorce like a legal problem there is fighting, expensive legal bills and years of your life wasted moving through the court system. When you Wevorce you fight less, co-parent more, save time and money.
A typical divorce starts with a lawyer and a process server announcing to a spouse “you’ve been served” —you then have 20 days to respond. This system is archaic, barbaric & destroys families. Imagine if we started our marriages this way. It would be horrible.
Wevorce’s approach helps families untie the knot with as much respect and dignity as they did when they started their marriage, because, even though you are letting go of your roles of husband and wife, you will always be mom & dad.
It’s a hybrid. We've created a marketplace to connect divorcing families with our specially-trained mediators to facilitate our process in-person and online. This enables the personal touch families need during this process. But we couldn’t scale it without our cloud-based software and education tools, which allow the families to do much more of the work themselves.
On average we’re 1/3 the price of a two-attorney divorce and often less than the price of unstructured mediation. Compared to both, we provide much more value to the families in the form of education, tools and sustainable parenting plans. Instead of working with just one, legally-focused professional, families also get the help of parenting and financial experts.
Gross margin ranges from 30% to 40% depending on the product and location. There have been other experiments in our space that tried and failed because they cost too much or didn’t allow practitioners to earn a good wage. Our technology-meets-humanity approach fixes that.
It depends on the unique needs of the family.
We are high-tech so we can be high-touch. This means we use technology to streamline the process so we can add more services and give families the extra support they need for a lower cost.
Some families choose to go through the entire process online, including meeting via videoconferencing. Others do about 50% of the process online and the rest in one of our local offices.
It wouldn’t be possible without our back-end technology. It’s counterintuitive, but the technology actually enables us to infuse more touch into the experience. Our system frees the mediators to put all of their energy into understanding client issues, not shuffling papers. The systemized approach also eliminates the need for support staff which results in very high revenue-per-employee.
The U.S. spends $30 billion per year on divorce legal fees alone. That’s just a fraction of the total cost of divorce when you include moving expenses, counseling services, etc. Eventually we'll help our clients solve the many challenges that surround this transition.
We have built software around our proprietary approach to amicable divorce and we have copyright and trademark protection. In addition, we're building one of the largest storehouses of divorce data anywhere. The insights we gather are then integrated into our process. It's a valuable head start.
Our mediators (“Divorce Architects”) like Wevorce because our platform makes their practice both more efficient, and profitable while allowing them to do the kind of work they really want to do. Attorneys make more money hourly with Wevorce than with their existing practice because we automate paperwork and admin tasks that take lots of their time. With these tasks out of the way, they can focus 100% of their time on the actual mediation which is most profitable for them. Mediators collect their money upfront, the website lays out all the steps, and our efficient online platform eliminates time consuming paperwork and client on-boarding. Also, if lawyers bring the client to us, we pay them more.
So far we’ve paid nothing to acquire mediators - public speaking events and the press have done the work for us. Right now we have 450+ mediators in the pipeline hoping to work for Wevorce, while more apply every day. We're scheduled to speak at several Bar Association events in the coming months and Michelle was just named a 2014 "Legal Rebel" by the American Bar Association — a magazine that every attorney reads. Mediator acquisition has been easy for us, and we don’t expect a slow down anytime soon.
In fact, we have a waiting list of professionals in every city we’ve rolled out in. In many ways, we’ve created a new career track for the thousands of would-be attorneys who come out of law school with no desire to follow the traditional law firm career track.
Every mediator goes through a three-part screening process. After reaching out to us, we do an initial meet-and-greet over the phone to ensure our philosophies are aligned. Then we’ll do our due diligence; we examine their resume, call references, conduct a background check, look at the office where they’ll be meeting families, and administer a short questionnaire about why they'd like to work with Wevorce. Each mediator goes through a thorough training program and must pass a technology test to ensure they’re comfortable with our platform.
Because our Divorce Architects are all highly educated, highly trained professionals, their self-management capabilities are exceptional. And when we give these talented people access to our custom management software, it helps them work even more effectively.
All of our clients are Wevorce clients. We then hire the Wevorce mediators as Independent Contractors to work with our families for the in-office portions of their Wevorce.
It’s a diffuse market, with different types of attorneys, mediators and even “divorce coaches” servicing it to varying degrees. In one sense, these are all competitors, but none of them are trying to achieve what we are: an online-meets-offline solution for amicable, affordable divorce.
Families face many challenges beyond divorce documents — and we can be there to help. When a couple makes the decision to sell the house they’ll need a real estate agent to handle the sale. When couples separate, new insurance plans are necessary for both husband and wife. Divorce leaves family members without certain necessities. Eventually Wevorce will fill these gaps by sourcing professionals already familiar with the family dynamic and finances.
We’re already reaching out to both real estate agents and insurance brokers to join the Wevorce marketplace.
Several things. First is the challenge of expanding quickly while maintaining a high quality experience for the families we serve. We consider it an honor to work with our clients and we take our commitment to them seriously. Still, we drive to grow quickly. Every day that a child is torn apart by the existing divorce machine is one day too many. Contrary to popular belief, the most damaging part of this experience for kids is not the divorce itself, but how their parents handle the process. We lose a lot of sleeping worrying about that.
Wevorce is not just a business, it’s a movement.
Our vision is to turn every divorce amicable and therefore improve lives-for thousands of kids and their parents. This means only people who require the protections of the court system will hire attorneys and go to battle. The rest will choose Wevorce.
With someone getting divorced every 13 seconds in this country, we intend to do well by doing good.
We’re finding them and they’re finding us! Everyone recognizes that the existing divorce process is broken and couples are looking for better options. Wevorce is the solution.
We’re accomplishing this by building a strong professional referral network in the cities where we have physical locations. Content marketing (we're bloggers on both the Huffington Post and our own blog, weLife) SEO, public relations, and targeted SEM are big contributors.
We conduct a survey at three points throughout the process: 30, 60, and 90 days after documents are finalized. 30 days after the Wevorce process our average score is 8.5/10. That number only rises as the sour taste of separation wears off and they reflect on how helpful we were. Just recently we’ve started gathering testimonials and more in-depth feedback to better our platform.
We’ve worked with over 400+ husbands, wives, and kids. We've kept all but 1 family out of court.
Right now, we have over 460 inbound inquiries from divorce professionals and over 930 inquiries from potential customers in our pipeline. We have worked with families in 10 states and are scaling to all 50 states.
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