Dear Bluumly Early Supporters,

Our WeFunder campaign launched in private access mode on Tuesday, and I'm thrilled to share that we had our first investors come in within just 12 hours! This immediate response from our inner circle speaks volumes about the problem we're solving and the solution we're building.

I want to personally thank everyone who has accessed our private campaign link in these initial days. Whether you're one of our first investors or you're still considering an investment, your early support and feedback are invaluable.

Our Mission: Why We Started Bluumly

Bluumly was born from a real problem I witnessed firsthand. My wife Julie runs a Shopify store selling wellness products, and despite her passion and expertise, she struggled daily with digital marketing. The tools available were either too complex, too expensive, or simply not designed for small business owners like her who wear multiple hats.

This experience opened my eyes to a massive gap in the market: the 32 million micro-businesses in America (94% of all U.S. businesses) are being left behind by existing marketing solutions. These entrepreneurs are passionate about their products and services but lack the time, expertise, and resources to effectively market their businesses online.

What We're Building

Bluumly is an AI-powered digital marketing platform specifically built for small business owners and e-commerce entrepreneurs. We're creating technology that:

• Generates high-quality, brand-aligned marketing content across multiple channels
• Understands each customer's unique brand voice and target audience
• Provides actionable performance insights without requiring marketing expertise
• Delivers enterprise-level marketing capabilities at an affordable price point

We're not just another social media scheduling tool or content generator. We're building a comprehensive marketing co-pilot that handles the complexity so small business owners can focus on what they do best—running their businesses.

Why We're Raising from the Community

We chose this private-first approach on WeFunder for a strategic reason that goes beyond just capital: our early investors will become our strongest advocates and product champions.

By inviting our closest supporters and connections first, we're building a foundation of stakeholders who deeply understand the problems we're solving. Your insights, feedback, and network will be invaluable as we prepare for our public launch.

We believe the best products are built with input from the people who will use them. Your early support enables us to:

1. Complete our MVP launch on March 31st
2. Accelerate our product development roadmap
3. Execute our go-to-market strategy to reach our first 500 paying customers
4. Build a foundation for reaching 10,000 customers and $100K MRR

Early Private Campaign Momentum

In just our first 48 hours of private access:

• First investors committed within 12 hours of sharing the campaign link
• Growing waitlist for our March 31st product launch
• Valuable product feedback already coming in from early supporters

What's Next

Before we open the campaign to the public, we're focusing on:

• Building momentum with our private access community
• Refining our product based on early supporter feedback
• Preparing for our March 31st MVP launch
• Creating exclusive investor previews of features and functionality

How You Can Help During This Private Phase

If you've already invested, thank you for your support! Here's how you can further help:

1. Share our private campaign link with select connections who might be interested
2. Join our product waitlist at bluumly.com
3. Send us any feedback on our campaign page or product concept

If you're still considering an investment, remember that early investors (first $250K) receive a 10% discount on the valuation cap. Being part of this private phase puts you at the front of the line for this limited opportunity.

Thank you for being part of our inner circle. Together, we're building something that will empower millions of small business owners to succeed in the digital age.

Best regards,

Rick Gruenhagen Founder & CEO, Bluumly

 invest@bluumly.com