Video Update

We're launching our largest crowdfunding campaign to date — and the largest for any retailer in history.

When our last crowdfunding campaign ended on December 31st, 2020, we thought we were done. 

We had already raised the legal limit for crowdfunding campaigns, $1 Million.

But yesterday, the law changed.

On March 15, 2021, the US government increased the legal limit for crowdfunding campaigns from $1M per year to $5M per year.

On the very same day, we launched a campaign to become the first retailer in history to be funded by the crowd for that much.

For now, the campaign has only been announced to existing investors. We will go live to the public in April.

More details coming soon in a full investor letter.