We are excited to announce a new brand being developed that will be sold through the Drifter system in the massive tequila category. The tequila category is a rapidly growing consumer category estimated to be $5.9B USD in value in 2024 versus $4.6B USD in value in 2019.
As part of the Drifter strategy, we are beginning to make measured movements into more high-velocity spaces, like tequila. We are excited to announce a partnership with Eduardo Orendain Guzman and the Orendain family, producers of Arette Tequila and one of the four original founding families of Tequila.
Together we are developing a concept, ideally released in H2 2021, which provides a differentiated exploration of the tequila category with the beautiful brand experience, and sales machine that Drifter brings to the spirits market. Stay tuned....
We believe this can be a significant revenue and profitability driver for the business while remaining true to the Drifter ethos. Learn more about the Drifter investment here.
Wefunder supports three different federal laws that allow startups to raise money legally. To comply with the law, Wefunder Advisors LLC and Wefunder Portal LLC (both owned by Wefunder Inc) also list startups depending on the regulation used.
Legal May 16th 2016
Wefunder Portal LLC
for 396 startups
Wefunder Advisors LLC
for 115 startups
for 3 startups
Curious how well the companies have done? Or how many raised follow-on financing?
Some fine print: 1) These numbers include startups currently live on Wefunder if they pass their minimum target. 2) Some startups use two different laws at the same time (i.e., Regulation D and Regulation Crowdfunding).
Join 698,295 investors who funded 483 startups with over $177.5 million1
wefunder.com/updates/134828-drifter-iconoclast-tequila is managed by
Wefunder Portal LLC.
Wefunder Inc. runs wefunder.com and is the parent company of Wefunder Advisors LLC and Wefunder Portal LLC. Wefunder Advisors is an exempt reporting adviser that advises SPVs used in Reg D offerings. Wefunder Portal is a funding portal (CRD #283503) that operates sections of wefunder.com where some Regulation Crowdfunding offerings are made.
Wefunder, Inc. operates sections of wefunder.com where some Regulation D and A offerings are made. Wefunder, Inc. is not regulated as either a broker-dealer or funding portal and is not a member of FINRA.
You may also view our Privacy Notice.