People who live outdoors — at festivals, campsites, and parks — have always had to choose between beautiful and functional. Most blankets aren't waterproof. Most tarps aren't beautiful. Tarpestry ends that choice.

Tarpestry was born in Denver, Colorado in 2011. Co-founders Carrie and Ted had a simple idea: make something beautiful enough to hang on a wall and tough enough to sit on at a festival. The first Tarpestry was hand-sewn. The first festival was a leap of faith.

It worked. Customers came back. Then they brought their friends. Word spread at festivals, campgrounds, and outdoor gatherings across the country. In 2016 we relocated to the mountains of western North Carolina, where we've continued building the brand.

The single thing that kept Tarpestry out of retail for 15 years was unit cost. At $100 per unit we could not hit the wholesale price points that stores require while maintaining any meaningful margin.

Now, a new overseas manufacturing partnership drops our landed unit cost to $46.07 (including freight and tariffs). For the first time in our history, we can hit the price points that retail stores require.

For the first time in 15 years, the math works for retail. We have the brand, the audience, and the product. Now we have the economics.

CUSTOM & B2B MARKET — Bands and festivals commission original Tarpestry designs for merchandise and fan experiences. Past partners include Telluride Bluegrass Festival, Widespread Panic, WinterWonderGrass, The Infamous Stringdusters, and more. A growing revenue channel with strong margins and zero advertising cost.

Fifteen years in, Tarpestry hasn't grown through advertising — it's grown through word of mouth, one festival at a time. What started as a single blanket at a single show became a fixture at hundreds of events across the country, carried from campsite to campsite by customers who couldn't stop talking about it. National press outlets took notice for the same reason our customers did: it's a product that actually delivers on what it promises.

That same loyalty shows up everywhere we look — in a community that's grown organically across the country at festivals, in email and social media, in a recommend rate that speaks for itself, and in customers who don't just buy once, but come back, gift Tarpestry to friends, and keep using the same one for years. This isn't a brand we built through marketing spend. It's one our community built with us.

"Fifteen years ago, we hand-sewed our first Tarpestry and brought it to a festival on a leap of faith. We had no idea it would become the thing people ask us about at every show, the gift friends give each other, the blanket that's still going strong years later in someone's trunk. This raise isn't about becoming something new — it's about finally being able to make Tarpestry the way we always knew it could be: at a price that gets it into more hands, without losing what made people fall in love with it in the first place. Thank you for being part of this with us."

— Carrie & Ted, Co-Founders