You say "The functional mushroom industry is currently $29B, but rapidly growing with a CAGR of 8.04%." What is the source of this information please?

Hi Robin! We averaged out the few different market sizing reports and pulled data from some of the biggest consumer brands out there, but here is one of the reports! For context, the two largest players in functional mushroom world are doing 60-80M Rev a year. https://www.globenewswire.com/en/news-release/2023/04/20/2650858/0/en/Functional-Mushroom-Market-Size-to-Exceed-USD-23-3-Billion-by-2030-with-10-1-CAGR-In-depth-Analysis-Global-Market-Share-Size-Industry-Trends-Forecast-2023-2030.html#:...

Where can I find the Investor Perks?

you can find our perks in the "invest" box and also in "terms"

Dear Alli, what is your envisioned exit strategy for us investors?

Hey Mads! An ideal exit for us would be when we're minimum in the 50-75M annual revenue range in the next 4-5 years. We'd love to be bought by a mission-aligned company or conglomerate that can help us scale and further mainstream SuperMush globally.

I also noticed your slide deck mentions a 8M pre-money valuation, but the investment terns have a 11M valuation cap?

Hey Mads! The 11M is post money :) We're raising a 3M SAFE note, which this community round is a part of.

Super project! Could we please have additional information about the product sourcing + sustainability in the growing & supply chain management? 🌱

Hey Tom! All of our functional mushrooms such as our Organic Lion's Mane 20:1 Fruiting Body Extract and our Organic Turkey Tail 16:1 Fruiting Body Extract are made from 100% mushroom fruiting body. They’re also non-GMO, USDA Organic, sustainably sourced, and have a high level of beta-glucans. All of our adaptogens such as our Organic Rhodiola and Organic Ashwagandha Root Extract are also non-GMO, USDA Organic, and sustainably sourced. We have selected individual suppliers to support our ...

SuperMush

Superfood mushroom supplements, streetwear & media. Lifestyle brand inspired by the 60s & 70s.

supermush.com

Los Angeles, CA

Marketplace Notable Angel Female Founder Food & Beverage Ecommerce

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Managing Partner, Vibrant Ventures

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Invested $250,000 this round + $250,000 previously

Mushrooms are at the forefront of the wellness revolution and SuperMush is the category leader for generations Y and Z. Functional mushroom supplements are expected to grow from a $29 billion industry in 2022 to $37 billion in 2025, representing a CAGR of greater than 8%. SuperMush is off to a roaring start, gaining brand awareness with rapid traction on social media and via live activations. Their founding team is experienced and energized, with a clear vision for shaping the future of the mushroom industry.

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