Sisu + Löyly

Destination Bathhouse Build on Lake Superior

https://wefunder.com/sisuloyly

Total raised on Wefunder: 104761

Total investors: 96

Quick facts

  • Featured in The New York Times, Travel & Leisure Magazine, Chicago Tribune and MPLS Star Tribune
  • 3 years of YoY revenue growth
  • Established brand with loyal customer base
  • 9 employees, extremely low staff turnover
  • Launched one of the first public floating sauna in the USA

Team profiles

Featured investor profiles

Sisu + Löyly

Destination Bathhouse Build on Lake Superior

Funded badge
Last Funded March 2026

$104,761

raised from 96 investors

Highlights

1
Featured in The New York Times, Travel & Leisure Magazine, Chicago Tribune and MPLS Star Tribune
2
3 years of YoY revenue growth
3
Established brand with loyal customer base
4
9 employees, extremely low staff turnover

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Team


Memo


With the growing wellness market and Sisu + Löyly's history of success, we anticipate investors could potentially see a return on their investment through a future acquisition.

The Sisu + Löyly Nordic Sauna Experience is situated on the East Bay of Lake Superior in the charming harbor town of Grand Marais, Minnesota. Sisu +Löyly opened in 2021 and has built a loyal customer base and following. We have garnered national media attention with features in The New York Times and Travel & Leisure Magazine.

Now is the time to scale our operations and expand our flagship facility to feature a modern bathhouse along side our original saunas. According to a McKinsey & Company article published in May of 2025, "wellness is more important to consumers than ever. In the United States alone, we estimate that it represents more than $500 billion in annual spend, growing at 4 to 5 percent each year." New bathhouse projects around the country are being announced seemingly every week.

The new hot and warm pools will offer stunning views of Artists Point and Lake Superior. The bathhouse will feature a steam room, large sauna and a cold plunge pool as well as a lounge with a snack and beverage bar. There are currently 9 staff members working at Sisu + Löyly and the new facility will create even more jobs for our rural community.

We are raising funds to demonstrate broad appeal and support for this project. Funds from this raise will be used alongside owner investment and a bank loan to bring a modern bathhouse on Lake Superior to life.

Overview