We aim to transform an industry

We’re disrupting a $53B industry by replacing 23 billion pieces of plastic waste with timeless, stainless-steel design. Backed by over 25,000 users.

We are transforming oral care from a mindless, plastic commodity into a singular, life-long experience.

Singular Care is an oral care company designed for life. We believe everyday essentials should be thoughtfully designed, sustainably made, and uniquely crafted—built to last for a ritual you practice every single day.We recognize a desire for objects that endure—considered, sustainable, and distinct—for a ritual practiced every day.

The Problem: A Sea of Sameness & A Mountain of Waste

Every year, 23 billion toothbrushes and 20 billion toothpaste plastic tubes end up in our landfills and oceans as waste.

Of those, most people don’t even know what brand of toothbrush they use—it’s a disposable tool made of cheap plastic, with no differentiation.

And one would ask, are people even aware of these issues? Sadly the answer is NO!

Out of a survey we did, we found that 72% of people couldn’t differentiate between a Colgate and Oral-B toothbrush, and 46% of people don't even know what toothbrush they use!

This is the "Commodity Trap." Big Oral Care relies on you buying and throwing away plastic forever!

We decided to BUILD something better.

Want to know who she is? Continue scrolling :)

The Solution: Singular Care

Singular is the "last toothbrush you'll ever need." By combining medical-grade stainless steel with a timeless design, we’ve created a product that doesn't just work better—it feels better.

1. Designed for Life: A weighted, ergonomic handle with a lifetime warranty, made of medical grade stainless steel.
2. Eco-Logic: Our refill system reduces plastic waste by over 80%, that's a nice "logic".
3. The Ritual: We’re turning a daily chore into a moment of intentionality and "transcendence."

Proven Traction: From Kickstarter to the World

This isn't our first crowdfunding rodeo, in our latest Kickstarter campaign for the toothbrush, we got 1,034 backers who pledged USD $58,345 in 30 days!

And people loved it:

We didn’t just understood that people wanted this; we proved it. Our Kickstarter campaign and our two year DTC run has shown us we need to scale.

1. USD $58,000 raised on Kickstarter in 30 days
2. Close to USD $700,000 in two years.
3. Over 25,000 users across the globe, but mostly in the US.

All of our sales location in the US

Remember people? Well here are some testimonies:

1. Ready to Scale: With your investment, we are moving from a single product to a full ecosystem of oral (Singular) care.

The Business Model: Big Growth, Small heads, HUGE margins (89.8% product gross margin)

We aren't just selling a toothbrush; we are building a high-retention subscription engine.

Main KPIs and metrics (2025):

1. AOV (Average Order Value): $50.44
2. CAC (Cost to Acquire Customer): $20.94
3. LTV (Lifetime Value): $325
4. Returning Customer Rate (RCR): 75% (Projected)
5. Product gross margin: 89.9%
6. Business gross margin: 64.3%
7. The Ecosystem: Launching Floss, Mouthwash, and Paste refills to capture the entire bathroom counter.

The Roadmap: Our 2030 Vision

We started with the toothbrush, but we won't stop there.

1. 2026 - 2027: Expanding into US & European Retail and Amazon.
2. 2027 - 2028: The "Singular Electric"—bringing our timeless design to the tech-driven side of oral care.
3. 2028 - 2029: Global expansion in DTC and Retail.
4. 2029- 2030: Consolidation as a global key player in the Oral Care industry.
5. 2030 - onwards: USD $205 million yearly revenue, to have an exit of USD $1 Billion (as per the following comparable transactions with an average 4.84x revenue multiple).

Why Invest in Singular Care?

Besides the obvious economic reasons outline above, we are building an oral care brand that disrupts the status quo, offering distinctive, eco-friendly products that align with the values and lifestyle of conscious user who prioritize respect and individuality.

Our focus on sustainability and quality gives us a unique, meaningful choice for a mindful consumer, a SINGULAR solution.

We are building a "Category of One." While others compete on price in the grocery aisle, we are building a brand that stands for permanence, quality, and sustainability.

Additionally, our most famous investors are Pharrell Williams (via Black Ambition) and Paula Badosa (directly and as Brand Ambassador).

Receiving the Prize Money by Pharrell Williams

Another look at a happy founder :)

Meeting our investor and Brand Ambassador: Paula Badosa

Remember the blurred picture above, here's the clean one:

Our competitors? The usual suspects, plus some well intended efforts!

However, we acknowledge that there are more competitors! Thinking about electric ones? They just make 20% of the market, and still, no one is being Premium and For Life!

We are raising this Community Round because we want our earliest supporters to be our owners. This isn't just about capital; it's about building a movement of people who believe that even our smallest daily habits—like brushing our teeth—can be elevated.

The use of funds will be as follows:

1. Marketing: 25%
2. R&D: 10%
3. Retail expansion: 35%
4. Team growth: 10%
5. Working capital needs: 20%

Join us in cleaning up the planet, one ritual at a time.