INVEST
min $250
If you invest, you're betting Sensate will be worth more than $18M in the future.
VC-Backed
Raised $250K or more from a venture firm
$5M+ Revenue
Earned over the last 12 months
Sensate is at the forefront of developing innovative solutions to tackle the escalating global crisis of stress, anxiety, and sleep disorders. In an increasingly complex and volatile world, we have a profound opportunity to bring peace, relaxation, and enhanced resilience to the 2 billion+ people grappling with these issues.
Sold in more than 50 countries, our device and subscription-based app have generated over $17 million in lifetime revenue and we’re on track to profitability by the end of 2024!
As one of the most trusted consumer wellness brands for relaxation with 65 million peaceful minutes delivered worldwide, top reviews, and our life-changing device is making waves in the $5T+ wellness market.
Backed by venture capital funds including TenOneTen, Unlock, Incisive, and Expert DOJO, and used by top health influencers Dave Asprey and Ben Greenfield, Sensate is emerging as a leading global mental wellness brand.
Our traction proves a clear demand and need for Sensate’s award-winning patented solution. We’re raising a community round to unlock profitability and scale our impact globally. By forming strategic partnerships, enhancing our product offerings, and engaging our growing community, we aim to bring profound relaxation and recovery to those who need it most.
Prolonged exposure to chronic stress can result in a cascading list of negative health outcomes, including depression, diabetes, heart disease, and even cancerous tumor development.
Popular solutions for stress management— mental health apps, therapy, medication, and meditation—require discipline, ongoing practice, and time, plus they can be costly.
Dubbed “a genius device” by Forbes, named a TIME Best Invention, and featured in trend-setting publications like Vogue, we’ve established ourselves as a smart health tech device delivering peace and well-being to tens of thousands worldwide.
Photo credit: instagram.com/mike.aidala/
Developed in a clinic with decades of experience helping tens of thousands of patients with stress and trauma-related health conditions, Sensate was created to use the science of stress recovery to relax the sympathetic nervous system in as few as 10 minutes; improving long-term sleep and bolstering stress resilience.
Our device and app are designed to effortlessly bring the body and mind into the same state of calm that typically takes years of meditation practice and extensive training.
Sensate uses sound frequencies, ranging from infrasound to the high end of the audible spectrum, to soothe the vagus nerve through vibratory bone conduction.
Our sensory stress management device is driven by advanced technology, yet it’s simple and intuitive to use. All you have to do is lie down, turn it on, and let Sensate and your body do the work.
The global health and wellness market was valued at $5T+ in 2023 and is expected to reach over $13.89 Trillion by 2032.
Specifically, the Health and Wellness Devices segment (including fitness bands, trackers, and other wearable devices) is projected to expand to $1.35T by 2026, with a whopping 23.3% CAGR in the forecast period.
Sensate fits within this market and related wellness segments, including Personal Care & Beauty, Mental Wellness, High Performance, Recovery, Holistic Health, Spas, and even as a general wellness product in healthcare settings to improve treatment outcomes
Since launching, Sensate has generated $17 million in total revenue and is on track to profitability by the end of 2024. While we are primarily focused on the massive U.S. market, users have found us from all over the world across 50+ countries. Our core sales channels include direct-to-consumer; world-class retailers including Harrod’s, BestBuy, and Amazon; health practitioner affiliates; and most recently a premium annual subscription.
We’ve proven demand and achieved over 100% YoY revenue growth from direct-to-consumer sales for three consecutive years!
After proving product market fit and growth in DTC, we focused on strategic milestones for scalability. In 2023, we launched a subscription model to deepen user engagement and create consistent annual recurring revenue.
The Plus subscription has been very successful, with more than 50% of users upgrading upon the purchase of their device. Plus subscribers spend twice the amount of time in Sensate sessions than non-subscribers.
In addition, we expanded our retail partnerships, placing Sensate in more top retailers worldwide including Walmart and LifeMD to increase our reach and accelerate our growth.
Affiliate partnerships are proving to be one of our most efficient acquisition channels. This segment now makes up 16% of our revenue, and we project to grow our affiliate partnerships by 125% in 2024 as our community of affiliated practitioners expands internationally.
*Future financial projections are not guaranteed.
Our trajectory through 2024 and beyond is set for Sensate to become a global wellness unicorn. We’re building on the strength of the company with additional products, increased channels and accessibility, and an exponentially growing consumer base. At present, Sensate is poised to achieve cash break-even status and undergo substantial scaling next year.
With the growth of our subscription service and plans to launch additional Sensate products, we’re positioned to increase customer lifetime value and expand our reach and impact.
We are at a pivotal moment in our growth. This round will be used to invest in expanding our sales channels and secure our path to profitability.
Recent human research studies show promising results, confirming what our users experience.
Even Barbie benefits from Sensate as mentioned in Vogue Magazine!
*Photo by Samir Hussein
Sensate has been mentioned over 400 times in the press, with features in some of the world’s largest publications.
Our co-founders have the operational, medical, and business acumen to grow Sensate into a major consumer wellness tech company. Sensate’s global team spans three continents, keeping us close to our markets and supporting continued expansion.
Exit
The wellness tech market is an early and exponentially growing market - growing much faster than the overall economy.
Our product is gaining mass market traction and high consumer ratings, making us a prime acquisition target. We're leading the charge in mental wellness, and our strong market reception positions us well for potential acquirers looking to expand their portfolios.
All of the big tech companies like Apple and Google are investing in health and wellness, and consumer wellness giants like L'Oreal, Johnson & Johnson, P&G, and Unilever are poised to enter this market. This signals a wave of M&A activity on the horizon.
It’s hard to imagine just how big the exits could be a few years down the line. Sensate's innovative approach and the anticipated M&A interest set the stage for a significant exit opportunity. While an IPO is an option, we're focused on a liquidity event for our early investors by 2028. This aligns with our long-term growth strategy and ensures maximum value for our stakeholders.
Valuation
Sensate is already generating significant revenue, with consistent daily use confirming strong product-market fit and de-risked technology. Our current valuation at $18M is conservative, backed by $17M in lifetime revenue. By pricing this round conservatively, our objective is to deliver maximum value for our early investors, setting the foundation for future growth and significant potential returns.
Sensate has been independently rated a “minicorn” with the potential to reach a $1 billion valuation by startup data platform Tracxn, a leading private markets research firm trusted by Stanford University.
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Hundreds of retail investors alongside experienced VCs and professional investors have already backed us. We are excited that our users, fans, and supporters can invest in this next stage of our transformative journey to build the leading global consumer wellness brand shifting humanity from stress and anxiety to peace and calm.
Claim your stake in the massive $5+ trillion wellness market and join us in bringing more calm to billions worldwide.
