Invest in RYSE USA

As the first and most affordable retrofit solution to automate your existing window shades, RYSE USA Inc. is offering investors an opportunity to potentially make up to double their investment. We've already sold over 35,000 devices to date, and generated over $4 million in lifetime revenue - we are expecting huge growth as we launch our V2 device and a brand new SmartDrape device in the coming months. We are the sales arm of RYSE Inc., our Canadian parent company responsible for all R&D activites.

💸 Visit invest.helloryse.com for our Equity investment 

Raising The Bar For Automated Shade Solutions 

Our mission is to create the most advanced yet simple and affordable devices to motorize your existing blinds & shades, so more of us can experience the magic of smart shades.  RYSE creates products that focus on four key criteria: 

🛠️⚙️ Retrofit. RYSE is the only retrofit/after-market device designed to motorize window shades that are manually operated with a corded loop or beaded chain. You can setup and automate your shades in less than 5 minutes!

🤖🔗 Smart Home Integration.RYSE SmartShades can be controlled by smartphone, by voice, or set to a schedule. They can also be automated based on sensors, weather conditions, and can integrate with leading smart home platforms, including Apple HomeKit, Amazon Alexa, and Google Home.

😁😁 Affordable Luxury. RYSE SmartShades is a premium device that retails for only $149, compared to alternative brands, such as Lutron or Somfy, which can retail for more than $1,500 per window! This opens the window of possibility to consumers who were previously priced out of the Smart Shade market.

☀️⚡ Energy Savings. In addition to providing greater comfort and convenience to consumers, RYSE can play a big part in bettering the environment by reducing energy use. By automating window shades, homes and buildings can passively cool and reduce HVAC loads by 24%, as well as harvest natural daylight to reduce indoor lighting by 70%.

An Investment In Our Planet & A Greener Future🌎

The automation of existing window shades is an enormous opportunity to generate energy savings for residential and commercial properties.

With new laws and regulations, and the Green New Deal’s goal of having all new buildings be net-zero in carbon emissions by 2030 and older buildings retrofitted for net-zero emissions by 2050, RYSE Smart Shades has the potential to be installed in every home and building.

RYSE SmartShades Saves Energy In Two Ways:

☀️😎 Solar Heat Gain Management - automatically lower shades to block direct sunlight, and reduce indoor cooling by up to 24%

💡🌤️ Harvest Daylight - automatically open shades during overcast or bright weather, reducing indoor lighting by up to 74%

Companies Are Betting Billions On The Smart Home

The Smart Home industry is expected to grow at an impressive compound annual growth rate of 7.5%, growing from $158 billion in 2018, all the way to $262 billion by 2025. The industry has seen some spectacular exits, with big tech giants acquiring many start-ups resulting in large payouts for investors.

Google acquired Nest, the makers of the Smart Thermostat, for $3.2 billion, making investors a 22X return on invested capital – read more.

Remember Ring? They got rejected on Shark Tank, and ended up selling to Amazon for $1.2 billion. Ring’s founder then became a guest Shark on the show, with the last laugh!

Other exits in the smart home industry include LeGrand acquiring Netatmo, Somfy acquiring MyFox, and Assa Abloy is a $260+ Billion company who dominates door locks, acquiring August, the makers of the Smart Lock to expand into the smart home!

A Huge Opportunity Worth Billions Across Residential Homes & Commercial Buildings

The Smart Shade market itself is experiencing an explosive growth rate of over 55% annually (CAGR)! The market is still in its early days, expected to grow from $162 million in 2019, all the way to $1.47 billion by 2024 - $1.22 billion of which will come from retrofits and replacements which is where RYSE focuses on!

Think about how many windows are out there. There are over 550 million manual shades that have the potential to be motorized in the residential space. And there are over 780 thousand commercial buildings with Building Automation Systems, designed to improve energy efficiency and comfort for occupants. This results in a potential $60 billion opportunity for RYSE to automate the windows of these homes and buildings! Forward-looking projections cannot be guaranteed.

Global Smart Shade Market
as reported by Technavio, (in US$ millions)

The First Retrofit Smart Shade With Patents To Prove It

Because we are the inventors and pioneers of this retrofit device, we have gone to great lengths to protect our technology. RYSE Inc. has a strong portfolio of patents, including four issued patents and another four patents pending. Through Amazon’s Neutral Patent Evaluation Program, we are also able to prevent any copycats and knockoffs from selling on Amazon.com.

35,000 Devices Sold, $4.5 Million in Sales, and More

RYSE launched in 2017 and has since established a solid supply chain network. In 2018, our first-generation device, AXIS, received the Mark of Excellence Award for Motorized Product of the Year from the Consumer Technology Association, presented at CES.  🏆 Watch our CNET review of our 1st-gen device, AXIS, at CES: 

Successfully Pitched On Dragons Den (The Canadian Shark Tank)

In 2018, RYSE Inc. successfully pitched its first-generation SmartShade, AXIS, on Dragons Den® (the Canadian Shark Tank). Watch the pitch below! 🐉🐉

A Strong Pipeline of Commercial B2B Customers

In 2019, RYSE partnered with The Avery, a 56-story residential tower in San Francisco, to deploy their first-generation SmartShades across 90 units in the building. RYSE is currently in a pilot with the Annex Hotel, QuadReal ($44 billion commercial real estate developer), and Eureka Hub (co-working space). RYSE Inc. was also awarded a CDN $4 million cleantech grant to begin scaling into the commercial B2B markets. Watch what our partners have to say! 🏨🏢

Raised Over $3.5 Million From Top Tier Investors

RYSE Inc., our Canadian parent company, has raised over $3.5 million in angel and VC funding, including from Shawn Doughtery (co-founder of Mophie, acquired for $100 million) and Anthony Lacavera (founder of Wind Mobile, acquired for $1.2 billion). Hear from some of our investors below!

A High-Margin & Scalable Business Model

We sell hardware for RYSE SmartShades at an affordable price that still allows for high-profit margins. Our current line of products have the following retail prices and COGS:

📦 Hardware Revenues

• RYSE Smart Shades: $149 (COGS: $50)
• BatteryPack: $49 (COGS: $20)
• SmartBridge: $59 (COGS: $40)
  (integrates SmartShades with Google Home, Amazon Alexa, or Apple HomeKit) 

💻 Service & Software Revenues ($50/year/device)

• Extended warranty & premium support
• Battery replacement plans, including servicing
• Custom software integrations (i.e. BAS & Slack)
• Weather-based automation & energy efficiency
  

We Want To DOMINATE The Smart Shades Market

A majority of our sales to-date have been Direct to Consumer. Given the huge market potential of this product, we have been expanding our sales efforts to over 700 signed dealers and big-box retailers including Home Depot. We are also working with a number of large commercial real estate developers and landlords, a channel we plan on scaling into by 2023.

💻 RYSE has been focused on selling into the online / eCommerce channels, representing only 7% of industry revenues.

🛍️ By 2022, we will be selling thru dealers / retailers, which account for 33% of industry revenues.

🤝 The largest and most lucrative channel for us is B2B / wholesale, which accounts for 60% of industry revenues.

What New & Exciting Things Are Next For RYSE? 

Our product pipeline over the next five years will see us build out retrofit shading solutions for every type of window covering in the market, cementing our position as the undisputed leader in the retrofit shading industry and vastly expanding our client base.

Our vision is to own the smart shades space. We want RYSE to be synonymous with smart shades— just like what Nest is to the thermostat, Ring is to the doorbell, or Dyson is to the vacuum.

What Makes This Revenue-Share Deal Unique? 

This WeFunder deal pays out 10% of net revenue every quarter until you earn 1.75x your investment back (or 2.0x if you were an early-bird investor)! We project to be able to pay this back in ~2 years, which means you can earn up to 50% as an annual return. Take a look at our payout projections below:

Questions? Email us at wefunder@helloryse.com or call us at 1-855-770-1787