Invest in Rainbow Snow

Rainbow Snow is a mobile shaved ice franchise with 40-years of nostalgic brand equity, reimagined for today’s entrepreneur.

We’ve taken everything people loved about the classic Rainbow Snow in the 1980s—bright colors, sweet flavors, and the simple joys of summer, and brought it back to life for a new generation to enjoy.

Today we are delivering the greatest value proposition in mobile shaved ice franchising - breaking down the traditional barriers to business ownership by simplifying the process to get open.

Maintaining the lowest required investment point in the space, Rainbow Snow's turn-key business package offers the same great revenue potential as peer operators, amongst a backdrop of low operating costs and a deeply attractive brand.

Meet the New Arco Iris

Completely re-imagined, re-engineered, and re-built for today's modern entrepreneur, the Arco is the heart of Rainbow Snow.

The Arco Iris—or just "the Arco" for short— is a playful nod to the Spanish word “arcoíris,” which means “rainbow.” Its name traces back to the Latin “arcus” and the Greek “iris,” together evoking the symbolism of the “rainbow.”

From side hustlers and seasonal workers to young families and career switchers, the modern engineering and re-design behind the Arco and the Rainbow Snow franchise system offer unmatched entrepreneurial flexibility. Take a tour of the Arco now!

The Entrepreneur Value Proposition

The Arco's lightweight and efficient pull-behind design allows the Rainbow Snow franchise system to deliver the same business revenue potential, but at up to 70% less than the total cost of its nearest peer franchise operators. A turn-key Rainbow Snow franchise can be acquired for as little as $100,000 all-in!

Ultimate Business Flexibility

The Rainbow Snow system offers ultimate entrepreneurial flexibility - a business they can design around their life.

On one hand, the low up-front investment allows for a more leisurely approach to business, without the undue financial pressures that come with higher cost models.

On the other hand, the mobility of the Arco offers an upside that is only capped by an entrepreneur's ambition. The potential of where and how the Arco can generate new business remains nearly uncapped!

When operated under normal conditions, peer franchise operators see top-line unit-level revenue consistently in excess of $100,000, and beyond. The ceiling on unit-level revenue remains to be continually explored.

The Franchisor Business Model

The Rainbow Snow franchise system is designed to align the economic interests of the franchisor and franchisee, by focusing on the brand and the end-user experience. As the system grows, so does our ability to generate sustainable value at both the unit and network level. System revenue streams are well-diversified and prioritize recurring revenue.

Primary fees include a $25,000 franchise fee, 8% royalty, and a 2% marketing fund contribution, plus numerous ancillary fees and sources of recurring profit margin.

Diversified Demand

We are seeing strong interest from entrepreneurs of all backgrounds from all parts of the country — side hustlers, career switchers, parents, teachers, and more. So what did we do, we built a franchise system that works for everyone: low up-front investment, simple to launch, easy to run, and fully supported with training, tech, distribution, and brand.

This broad-based, diversified demand pool is a powerful driver for long-term system growth - and another key competitive advantage unique to Rainbow Snow. To match anticipated demand, Rainbow Snow's Franchise Disclosure Document (FDD) is currently active in 35 states, and counting.

Market Overview

Since 2008, advancements in catering technology and the rise of social media have propelled the food truck movement into a $2.3 billion industry. With steady double-digit growth since 2015, it’s now a well-established part of mainstream culture.

In this mobile mecca of opportunity, Rainbow Snow franchisees have a unique opportunity to claim their share of the $30B frozen dessert industry.

Shaved ice, in particular, sits at the sweet spot of low product cost and high-volume potential. With a delightfully simple menu centered around nostalgic, flavor-packed shaved ice, Rainbow Snow is here to stand out in the crowd—The Arco warming the hearts of children and adults alike.

Industry Case Study

Looking up to and learning from those who have forged paths before us, many great shaved ice businesses, both mobile and stationary, exist. We are humble enough entrepreneurs ourselves to know the value in following a proven model in a proven market.

In examining Kona Ice, as one example of a like-kind business, the economic potential of the industry segment and business model is clear and compelling.

What's Next

Firmly on the path already paved, Rainbow Snow is ready to roll! The key foundational elements of the business have been built and implemented over the past 18 months, and this capital raise will allow us to fully complete this foundational buildout and fuel the first wave of growth.

Funds will primarily be used to support sales, marketing and technology overhead, inventory and manufacturing working capital, and strategic strengthening of our balance sheet.

Benchmarking off industry competitor performance and reasonable industry valuation multiples, the Rainbow Snow franchise system is expected to achieve a valuation range of $25-45M in the next 5-7 years.

As the largest cash investors in Rainbow Snow ourselves, we are fully aligned with you as an investor and take great pride and responsibility as the stewards of your hard-earned dollar. The business has been modeled after the most successful operators that have already proven the model and is now in the hands of experienced entrepreneurs.

Join the Movement

Rainbow Snow isn’t just a shaved ice business - it is a movement. We are reviving a beloved brand, we are re-building the business for the modern era, and we are giving people across the country a new way to become entrepreneurs and forge their own paths.

This is your chance to revive a classic brand and help shape the next great American franchise!