RESERVE
min $250
If you invest, you're betting POCSTOCK will be worth more than $48M in the future.
POCSTOCK, INC. has raised a total of $1.6m to date to fuel the growth of our content library, tech platforms, team, and customer base. This crowdfunding round is an opportunity to invest in our next phase of growth and scale. Invest alongside over 200 angel investors, VCs, professional athletes, creators, customers, friends, family, and supporters around the world.
FUNDING HISTORY
Founded in 2019, pocstock is an inclusive content company that provides images focused on people of color to businesses for marketing, advertising, and artificial intelligence. For decades the major stock photography companies have not met the market need for authentic images featuring diverse groups of people from different racial, ethnic, and cultural backgrounds.
We founded pocstock to not only meet those needs, but to become the world’s leading supplier of diversity-focused images, insights, and also data to meet the future needs of AI businesses around the world.
As a part of our expansion plan, we recently opened a 5,000 square foot office and content studio in Downtown Newark, NJ as a part of Audible's Business Attraction Program.
To fuel our content library growth, we've built a network of thousands of stock photographers, videographers, and freelance production teams around the word. This allows us the ability to produce content on-demand almost anywhere in the world for our global brands partners.
The stock photo and video market is expected to experience strong growth over the next 3 to 5 years from $4.8 billion in 2023 to $7b in 2028, driven by the increasing demand for digital content across industries such as advertising, marketing, technology, and social media.
North America, particularly the United States, and Europe remain the largest markets for stock photography and video, due to the presence of major stock agencies and the high demand from digital marketing and advertising industries.
The Asia-Pacific region is expected to see the highest growth, driven by the expanding digital economy in countries like China, India, and Japan, as well as the rise of social media influencers and increased digital content creation in the region.
We have built a customer base of over 1100 businesses across North America including AAA, Adobe, Bank of America, Google, LVMH, Mass Mutual, Meta, Microsoft, Nestle, Prudential, Samsung, Sony Music. We're currently expanding our sales opportunities in EMEA, APAC, and LATAM via distribution partnerships.
WE'VE BUILT A ONE-OF-A-KIND INCLUSIVE CONTENT LIBRARY
5 years ago we started with 1,500 stock photos, and now we have built a library of over 850,000 stock images. Our goal is to acquire tens of millions more over the next few years. Our business model involves providing licensed content to businesses including Fortune 500 companies, media & publishers, and advertising agencies to use in marketing and advertising collateral ie websites, commercials, blogs, etc.
OUR GLOBAL PRODUCTION STUDIO CAN CREATE CONTENT ALMOST ANYWHERE
If our clients cannot find the content they are looking for in stock, we can create it for them via custom photo or video production shoots. We’ve built a network of over 2,000 photographers, videographers, producers, and directors across 60 countries and can produce content almost anywhere in the world for our global clients.
OUR NEXT MISSION IS TRAINING GEN AI ON ISSUES OF RACE & CULTURE
Generative AI requires massive amounts of data, and there is a growing need for datasets (imagery + metadata) to train generative AI models on how to recognize people from various cultural and racial backgrounds. Some of the current challenges include sourcing datasets that were legally and ethically obtained, as well as inclusive data to fill in the gaps of information about diverse people.
According to a recent report by Goldman Sachs, Generative AI is projected to increase global GDP by 7% / $7 trillion dollars. We have already started to supply images from our growing niche library of diversity-focused imagery, video, and data to Generative AI companies for training their generative AI models.
MEET OUR BOARD OF DIRECTORS
AND OUR ADVISORY BOARD MEMBERS
REFERENCE LINKS
