Invest in Plus.Fan

Today's sports fans want more than just a ticket—they want more connection to their favorite teams.

Plus.Fan is giving sports fans exclusive access like never before. Join us and be part of the next big disruption in sports.

Top investors have already placed their confidence in us, and with a seasoned team that has a track record of successful exits, are you really going to let this opportunity slip by?

3.5 Billion Sports Fans Are Ready for More—And So Are We

Sports fan engagement is a multi-billion dollar global market and is growing at 7% annually.

• 9 teams across 7 countries already signed up since January 2024.
• Adding one new team per month
• Expected 13 teams by 2025, expanding globally.
• +200% fan membership growth from May 2024.

Powering The Future of Fan Engagement

In just a few short years, Plus.Fan is poised for massive growth. Starting with $200K in our pilot year, we're projecting to reach $10M in revenue by 2026. This rapid growth reflects the increasing demand for fan engagement solutions and our ability to scale globally across sports teams.

Since launching in January 2024, Plus.Fan has already signed up 9 teams across 7 countries, demonstrating strong early adoption of our platform. Our growing global roster highlights the increasing demand for deeper fan engagement, and we're just getting started. As we continue to add more teams, our reach and impact will only expand.

Total Clubs

From 13 clubs in 2024, we’re projected to grow to 116 in 2025 and 604 in 2026. This rapid expansion highlights our platform's scalability and the strong demand from sports teams worldwide.

Total Members

From 1,520 members in 2024, we're projecting growth to 17,954 by 2025 and 75,392 by 2026. This rapid increase showcases the expanding global fanbase engaging with our platform.

Subscription Revenue

We're projecting subscription revenue to exceed $7 million by 2026, starting from our initial growth in 2024

Massive Untapped Market

The global fan engagement market is a $750 billion opportunity, with over 3.5 billion sports fans worldwide. In the U.S. alone, the market is worth $327 billion, and it’s growing rapidly. Most of this potential remains untapped, particularly for smaller and mid-tier teams. Plus.Fan is perfectly positioned to capitalize on this massive, underserved market by bringing fans closer to their teams through ownership and engagement.

The Plus.Fan platform offers sports teams an all-in-one solution to engage fans like never before. It provides insider access, fan voting, behind-the-scenes content, and more—without any upfront cost to teams. Fans pay a subscription, and teams share the revenue.

The platform also features AI-driven tools and a playbook to help teams create and manage fan experiences easily, allowing smaller and mid-tier teams to build deeper, lasting connections with their supporters while generating new revenue streams.

Our team understands the challenges and rewards of creating an engaged global community and audience for a team. Growing ticket sales, new fans, additional merchandise revenue and much more are all possible when the fan base is active, engaged and growing. 

In 2019, members of our founding team started working with FC Pinzgau Saalfelden (FCPS) to help them grow their fan community. At the time, FCPS was relegation zone team with ambitions but limited reach or awareness outside its small, local market. Through trial and error, the FCPS community grew into a global network crossing across 48 states and 21 countries with international attendees for many home matches. Fans have connected with FCPS in a way they never experienced even inspiring fan led kit designs, podcasts and WhatsApp chat groups.

Fans want more than just a ticket

Consumers have more access to their favorite celebrities, actors and musicians than ever before with social media and platforms like Patreon, but sports clubs and teams haven’t been able to create the same experience. 

A new generation of sports fans are looking for more connections with their favorite teams. Fans want more content, access and unique experiences. From insider-only content, to behind the screens video or members-only events, consumers are willing to pay more for experiences.

Teams aren’t meeting fans expectations.

Fans are demanding more insider access, behind-the-scenes content and exclusive event invitations from their favorite teams. From sporting events to concerts, not only are fans asking teams for more access, but consumers have shown that they are willing to pay for extra access and membership.

Generational Shift In Spending

The generational shift and buying power of the next generation of sports fan is creating opportunities for teams to capture new revenues. 

According to a survey by Venngage, 40% of millennials have spent more than $500 for premium or VIP ticket packages at live sporting events.

Teams are stretched thin with their existing resources and staff especially in smaller markets. Asking staff to take on additional responsibilities is a non-starter. Of course, technology can provide additional channels to grow the fan base, but onboarding and training often requires more education and preparation time that teams can’t afford.

Once up and running, staff is forced to experiment with trial and error to build their audience. And worst of all, most solutions come with a hefty price tag that is out of reach for many teams.

They just aren’t set up with the staff, resources and technology to get it done.

Teams and clubs of any size need an easy-to-learn fan experience platform requiring minimal investment at a low cost. Once up and running, team staff are in need of a playbook that gives an outline and a guide to manage successfully.

Plus.Fan makes it possible for teams to build fan engagement, create new loyal fans and drive revenue. 

Find new fans, create stronger relationships with existing supporters and generate more value. 

Plus.Fan is more than just a platform technology. 

The Plus.Fan Playbook, combined with the platform solution, gives team administrators and staff a guided set of ideas, concepts and content workflow that simplifies the process of getting started and maintaining an engaging fan experience. 

The leadership team as Plus.Fan has connected experience and background in building fan engagement and experience from the ground up along with the shared knowledge from team leaders from around the world in multiple sports to create our Playbook. Team administrators and staff need a complete playbook to deliver the experience their fans are looking for.

We break down Plus.Fan benefits into building new fan relationships and growing the fan network, creating new super fans and strengthening existing fan relationships.

No technology or system investment costs apply to starting with Plus.Fan. 

Plus.Fan teams use the platform to deliver for their fans. Flexibility across the technology platform means that teams can create unique experiences for their fans.

We've found that teams each are using Plus.Fan in unique ways from delivering members only zoom calls and streaming games to connecting game giveaways and sharing exclusive video. 

Our onboarding and training team works with each team to leverage the platform to help teams deliver.

NETWORK GROWTH

With a global fan user base, each new team added to Plus.Fan adds more users to the community. Each fan can discover new teams and leagues to follow helping to drive organic growth across the network.

As a new team joins Plus.Fan, a new collection of existing super fans and season ticket holders is added into the Plus.Fan network. During the onboarding process, Plus.Fan, new fan relationships are built and existing Plus.Fan members are introduced to the new club through network marketing campaigns.

The Plus.Fan community gives fans the opportunity to connect with both leagues and individual teams across multiple sports and geographies. 

According to a 2023 Pew Research study more than 40% of sports fans follow two or more sports and 72% of Americans identify as sports fans. The opportunity for national and regional leagues to engage with and acquire new fans is immense.

Plus.Fan began as a custom set of services and technology for a single team. The platform has evolved into a single integrated technology solution and playbook supporting teams across the globe.

Launched in January 2024 with Carrick Rangers FC, Plus.Fan has quickly signed 8 more teams in multiple sports. 

In addition to the initial set of teams, the team is running a pilot program for a North American soccer league.

All fundraising proceeds will be focused on building our technical development team, enhancing the platform for future versions based on customer feedback and adding sales support staff.

We’re a team of sports fans and season-ticket holders - baseball, soccer/football and basketball. But, we’re also experienced software-as-a-service and eCommerce industry veterans. A group of technology leaders that has built, marketed and exited successfully after building successful software products. 

Beyond technology, our experience as part of the founding team at Fan Owned Club provided an opportunity to create a unique fan experience as part of a growing global ownership and management group.

Use of Funds

We’ll use the capital raised to continue building and scaling our technology, enhancing our product offerings, and expanding our team to support rapid growth. This includes improving our AI-driven tools, adding new features to the platform, and onboarding more teams to meet the growing demand for fan engagement. Additionally, funds will help us refine our product to create seamless experiences for fans and teams alike, while positioning Plus.Fan for long-term scalability and success in the global sports tech market.

Valuation

It’s worth noting that we could have raised at a much higher valuation, given the strong market for fan engagement and sports AI tech companies, often raising at 15-50X contracted revenues. However, we chose to price this round conservatively because we value our retail investor community. As a team with multiple successful exits, we believe this approach creates significant upside potential for every investor. We’re excited to have you join us on this journey with Plus.Fan as we revolutionize fan engagement and ownership.