There have been 160 Billion-dollar disasters in the last decade, totaling $1.1 Trillion and causing almost 6,000 deaths.

More evacuations happened in 2020 than ever before, leading to record levels of emergency housing.

And, disasters of all types are getting worse:

• Extreme fire risk is expected to increase 14% by 2030, and 50% by the end of the century.
• More than half of the Category 4 and 5 storms to hit the US since 1960 took place in the last five years.
• In most cities along the East Coast, floods are five times as common as they were in 1950. Every site measured along the US coastline has experienced an increase in coastal flooding since the 1950s.

Imagine you’re an emergency manager.

You’re responsible for thousands of personnel across hundreds of public safety agencies. But:

• You and your team have to rely on paper maps and radios as your primary means of communication.
• Agencies can’t share information with each other or the public in real-time because each agency uses different (often siloed) software systems. 
• Existing technology is difficult to use, and requires costly, specialized training that is not accessible to most first responders.

You're responsible for evacuating hundreds of thousands of residents during an emergency. But:

• There’s only a 5% opt-in rate for mass notification tools.
• Evacuation updates are provided in confusing, text-based descriptions without a map to reference.
• First responders waste hundreds of hours fielding calls from confused residents, delaying action during the crucial moments of a disaster.

The Perimeter Platform: Real-time emergency management

Perimeter creates a single source where incident information can be updated in real-time, empowering emergency managers to spend less time sharing information and more time taking action.

How it works:

• Input: First responders input points, routes, and polygons. 
• Share: Team members can collaborate with each other and release information to the public in real-time.
• Act: Residents and responders can react quickly to dynamic incidents.

Business model and projections

The public safety software market is estimated at $7 billion. Within that market, the Perimeter Platform targets the following distinct submarkets:

• The Computer Aided Dispatch market, which is projected to reach $2.1 billion in 2023.
• The mass notification software market, valued at $3 billion in 2021.
• The weather alert and warning market, estimated as $1.7B in 2021.

The Perimeter Platform is used by individual departments, but we will capture many departments at once with a single county- or state-level contract. 

*Future projections cannot be guaranteed.

In the coming years, we will build out our platform to offer additional value to our customers, and grow to partner with counties across the United States.

What's next:

Perimeter's traction has accelerated drastically since we launched at the end of 2022, with three successful deployments in the last four months. 2023-2024 will be massive years of growth for the company. By choosing to invest now, you will join during a pivotal stage and contribute to the following milestones:

• Become the industry standard for information-sharing in disaster management.
• Initiate deployments across 15 states with the most pressing disasters.
• Iterate on the product and develop more advanced solutions for data analytics and predictive modeling.
• Expand our market to include public safety agencies outside of the United States.
• Support our public safety partners in preserving the lives, properties, and natural resources of their communities.

More reading:

Meet the West Coast entrepreneurs founding startups to fight wildfires, combat the effects of climate change, and tap into a market potentially worth billions (Business Insider)

Paper maps, two-way radios: how firefighting tech is stuck in the past (The Guardian)

Forbes' 30 Under 30 in Enterprise Technology, 2023 (Forbes)

The 2020 Good Tech Awards (New York Times)

Bringing fire tech into 21st century (Petaluma Argus-Courier)