Finally – A high-quality gluten-free bread (and now tortilla) that tastes GOOD…

Let’s be honest. The gluten-free aisle has been a wasteland of chalky breads and crumbly tortillas—usually full of gums, seed oils, and mystery ingredients you can’t pronounce.

PACHA is changing that.

Our sprouted buckwheat bread is made from just 2 ingredients + organic herbs and spices. No gums. No fillers. No BS. And now, we’ve taken that same clean, gut-friendly magic and made what we believe is the first-ever sourdough buckwheat tortilla.

It’s pliable, nourishing, and actually tastes like real food.

No wonder we hear this all the time: “It’s the only bread I can eat.”

(And we’re already getting that about the tortilla, too.)

... made by a company that gives a s$%*.

At PACHA, we’re in the game for a purpose even greater than giving people food that’s actually good for their bodies. Our mission is to nourish the health of people AND our planet with nutritious food. Our sprouted buckwheat bread is inclusive to all kinds of dieters — on top of being gluten-free and organic, our products are plant-based and free of the top 9 food allergens. And we are also uncompromising in our commitment to not-just-greenwashed sustainability. We believe that by creating the kind of product and packaging people never knew they could demand, businesses like PACHA can drive real change in a broken food system. Our ingredients are sourced from regenerative farms that are taking care of our nation’s precious topsoil, and our packaging is 100% home-compostable.

Some super exciting news for 2025…

PACHA is heading into all Sprouts locations nationwide this September with 3 SKUs (460 Stores). In November, we’ll expand into four Albertsons regions (791 stores total). And in December, our sourdough buckwheat tortillas will launch in Whole Foods stores nationwide, marking a major milestone for our fastest-growing product line.

We are currently building a custom tortilla press to automate our tortilla manufacturing line. Because we make our tortillas with only 2 ingredients and we sprout and ferment them), our process is much different than a typical tortilla manufacturing line. This requires custom equipment which we have designed specifically for our process. Above is a drawing of the equipment (some details withheld). Our throughput will be increasing from 2,000 units per day to over 6,000 units per day with the new press.

And you KNOW we’ve made some progress since our last raise…

Otherwise known as... amazing delicious to-die-for exclusive flavor drops!

Real Food is the Future – and PACHA is paving the way.

The biggest shift in food today isn’t just about avoiding gluten—it’s about returning to real food as real nourishment.

Across the grocery store, consumers are turning away from hyper-processed products and demanding shorter ingredient lists, whole food formulations, and transparency they can feel good about.

-- In the meat aisle, Impossible™ and Beyond™ are losing ground to black bean and lentil burgers.

-- In snacks, ultra-processed protein bars are being replaced by fruit-and-nut bites like RXBAR or LÄRABAR.

-- Even oat milk—once a healthy darling of the dairy-free world—is being re-evaluated for added sugars and processing, with hemp, almond, and sesame milks gaining traction for their simplicity. Brands like Califia are getting wise and removing all gums and seed oils from their formulations.

PACHA is built for this Real Food moment.

Our products don’t mimic bread or tortillas. We redefine them by using just two ingredients, sprouted and fermented buckwheat and sea salt, with no gums, no fillers, and no shortcuts. That clarity gives us a strategic edge in winning consumer trust and building long-term brand loyalty.

And we’re not just riding a trend—we’re positioned to lead in two rapidly growing markets:

The gluten-free bread market is expected to more than double, from $733M in 2024 to $1.73B by 2034, driven by rising food sensitivities and demand for bread that’s both digestible and delicious.

The U.S. tortilla market, already over $7.1B, is seeing increased demand for non-corn, grain-free options that don’t rely on ultra-processed starches or gums. PACHA’s sourdough buckwheat tortilla is one of only two certified organic, gluten-free, non-corn tortillas on the market.

Future projections are not guaranteed.

Our star ingredient, Buckwheat, is on its way to culinary stardom

Buckwheat is having a moment—and we’re here for it. Once overlooked, this ancient seed is now gaining traction as the next big thing in plant-based nutrition. Whole Foods Market named buckwheat a top-trending ingredient in their 2024 Trends Report, citing its versatility, gut-friendliness, and complete amino acid profile. It's naturally gluten-free, rich in antioxidants, fiber, and magnesium, and has a mild, nutty flavor that works across cultures and categories.

At PACHA, we built our entire product line around sprouted buckwheat—long before it was trending—because it nourishes both people and planet. As the U.S. wakes up to its benefits, we're positioned to lead the charge in bringing buckwheat-based foods to more tables nationwide.

Our Sales at WFM Nationwide are strong, and our partnership is even stronger.

PACHA launched nationwide in Whole Foods in October 2023—and the growth has been incredible. We’ve doubled our SKUs on shelf (from 3 to 6) and are on pace to nearly double our sales. Our first in-store promotion drove a 60% lift in unit sales, outperforming industry benchmarks, and we’ve maintained a 30%+ lift in the weeks since.

Beyond performance, our relationship with Whole Foods runs deep. PACHA is one of a select few brands with a Warrants deal—a partnership reserved for companies Whole Foods sees long-term potential in. Our buyer has shared that PACHA perfectly aligns with their vision of a future rooted in regenerative farming, allergen-friendly innovation, and compostable packaging.

We’re proud to be the only organic, gluten-free bread brand on Whole Foods shelves nationwide—and we’re just getting started.

Online sales are growing – Even as we spend less.

PACHA has fulfilled over 130,000 direct-to-consumer orders, generating more than $5.5 million in online revenue to date. And we’re doing it more efficiently than ever.

In August of 2024, we began releasing limited-edition seasonal flavors like Pumpkin Spice, Carrot Cake, and Chocolate Cherry. These flavor drops have consistently sold out—often in less than 48 hours—and they’ve proven to be a powerful engine for growth. They've driven higher average order values, kept our email audience engaged, and allowed us to reduce ad spend while maintaining and even increasing overall revenue.

Our email channel now accounts for 39% of DTC revenue, and 40% of customers return to purchase again, often to grab new flavors or restock on their favorites. Meanwhile, our Meta campaigns remain first-order profitable, with ROAS holding steady even as we pull back on budget.

PACHA's DTC engine is no longer just about acquisition—it’s about loyalty, community, and demand we can’t keep up with.

*https://www.bigcommerce.com/articles/ecommerce/conversion-rate-optimization/

Poised for profitability in 2027

PACHA is entering a phase of rapid, capital-efficient growth across both retail and DTC. With confirmed launches into Sprouts, Albertsons, and a national rollout of our tortillas in Whole Foods, we’re projecting significant revenue gains over the next 24 months. Our growth plan anticipates strong year-over-year increases, supported by more efficient operations, a loyal returning customer base, and a streamlined production model.

We’re on track to reach profitability in 2027, with a clear path mapped out through expanded retail distribution, improved margins from automation, and rising reorder volume online. What we need now is the capital to fuel this final stage of growth and take PACHA from scrappy challenger to nationwide staple.

Future projections are not guaranteed.

Forward-looking projections are not guaranteed.

Real Food Made Simple: For Everyone.

Here at PACHA, we specialize in crafting sprouted buckwheat bread and tortillas that make your body, the planet, and your tastebuds happy. We sell 6 varieties of organic sourdough buckwheat bread — Sourdough Buckwheat Loaves in Original Buckwheat, Multiseed, Cinnamon Raisin, and “Rye” varieties as well as Original and Multiseed Sourdough English Muffins – and now we also sell Sourdough Buckwheat Tortillas!

Our topseller and flagship products – the OG Buckwheat Loaf & OG Buckwheat English Muffins – are crafted from only TWO ingredients (sprouted buckwheat and sea salt). For our other flavors, we start with the buckwheat base and add some organic seasonings and herbs, like nutritional yeast and caraway seed. What is guar gum? Who cares – you won’t find it (or any other unfamiliar stuff) on our nutrition facts panels. PACHA is a new kind of bread with an emphasis on inclusivity. We are plant-based, non-GMO, free of the top 9 food allergens, certified gluten-free and organic, and verified regenerative.

We choose buckwheat as the star ingredient of our products because of its utility as a cover crop in soil-building farm practices, and we source most of our buckwheat from regenerative farms. We source over 70% of our buckwheat from regenerative farmers in Minnesota and North & South Dakota and all of our regular bread offerings are verified Regenerative through the Soil & Climate Initiative. On top of that, each of our products are packed in a home-compostable bread bag made of potato starch and manufactured in the US. Even the clip closure is compostable – it’s made from cardboard instead of plastic 👍

Our products are the answer to so many dieters’ no-bread conundrum – especially as more people are reaching for foods made from simple, whole ingredients they can trust. But don’t just take our word for how delicious our products are. Here’s some real feedback from thousands of happy customers:

Founded by beloved plant-based restaurateurs and successful entrepreneurs

PACHA was founded in 2020 as a joint venture between Boochcraft co-founder Adam Hiner, his wife Maddie Hamann, and a team of local plant-based restaurateurs: Trilogy Sanctuary LLC. Trilogy is a beloved rooftop cafe and yoga space in San Diego – the only 100% organic eateries in town with an award-winning Plant-based / Gluten-Free menu. Because they couldn’t find a reliable, high-quality gluten-free bread option, Trilogy used funds from its successful high-volume business model to get PACHA off the ground, and Trilogy became PACHA’s primary investor. Its owners (Joe Caldera, Leila Caldera, Will Buttner, and Brooke Flynn) sit on PACHA’s board of directors to advise and assist with business development and raising capital.

Day-to-day operations, executive strategy, and marketing are managed by husband-and-wife duo Adam & Maddie, while Maddie’s brother Thomas leads our production team—which also includes three families on staff. PACHA is truly a family business, and we like it that way. It’s part of why we’re not raising this money from some faceless VC—we want our growth to reflect our values.

We’re also guided by some of the best minds in the industry. Maddie is advised by Kristel Corson, former CMO of Clif Bar, LUNA, and Traditional Medicinals. Adam is advised by Ahmed Rahim, co-founder of Numi Organic Tea. And our sales are led by Mateo Sluder, who helped grow Guayaki Yerba Mate from $24M to $72M in revenue.

PACHA is also a great place to work. We pay 25% above minimum wage, and our employee retention rate is high because we’ve built a culture that values people, purpose, and long-term commitment.

PACHA checks all the boxes

Across the board, PACHA checks all the boxes—while most of our competitors miss the mark. Our bread is one of only two certified organic and gluten-free breads available nationwide. Our new sourdough buckwheat tortillas are one of only two organic, gluten-free tortillas on the market not made from corn.

Both products are also sprouted, plant-based, nut-free, seed-oil-free, sugar-free, and binder-free, and they come in 100% home-compostable packaging. That means no weird ingredients, no allergens, and no plastic waste.

PACHA is made for the people who—like our founders—had given up on bread (and tortillas). We’re here for every shopper who's tired of food wrapped in plastic and stuffed with gums, fillers, seed oils, and glyphosate. We're not just making better bread—we're reimagining what real food can be.

Here's where you come in..

We’re opening our third—and most exciting—round of investment on Wefunder to invite our community to grow with us. The first $250,000 of ownership units are priced at $16.43 per unit price. Then the Regular price will be with a pre-money valuation of $22,435,742. Let me know if you have any questions! Thanks!

Your investment will help fuel PACHA’s next chapter—focused on scaling retail sales, launching our tortillas into national grocery chains, and improving packaging efficiency. Specifically:

$520,000 will support retail growth through marketing, promotions, and slotting fees

$100,000 will go toward upgrading our packaging lines for both bread and tortillas

This isn’t just an investment in food—it’s an investment in a food system rooted in transparency, sustainability, and nourishment. We’d love for you to be part of it.

PACHA is growing fast, fueled by a vision of food that’s clean, regenerative, and radically inclusive. Your investment helps us scale that vision—replacing ultra-processed, wasteful products with real nourishment for people and the planet. Let’s build it together.