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Invest in Flower City Union, Salt City Union, Flower City 1872- NY Union LLC

Be an owner of men's and women's soccer clubs rooted in Rochester and Syracuse NY!


of a $124,000 goal
$2.38M pre-money valuation Priced Round
$150, $250, $500, $750, $1K, $2.5K, $5K
Nicole Wilson
Our continued investment and support of the Flower City, Salt City, and FC 1872 teams reflects our commitment to soccer in Rochester and Western New York and our respect for the excellent management team that is committed to success in this market and strong community outreach and involvement. The broad approach, with both men’s and women’s teams (and the strong youth organization support), provide role models for everyone in the area, and gives us all a reason to cheer. We are very pleased to support this effort, with this group.


Rare opportunity to invest in men's professional & women's semi-professional soccer clubs.
Fan owners have representation in the governance of the club via a Fan Lead Investor.
Play a part in bettering the Rochester and Syracuse communities.
Help Rochester return to being "Soccer Town USA"
Fan owners have multiple opportunities and forums to voice their opinion on key club matters.
Limited fan membership units in one organization, three clubs, two markets, men's and women's.
Experience soccer from an owner's perspective, a real life Wrexham and Ted Lasso.
Fan owners support the club mission to be an integral part of the Rochester & Syracuse community.

Our Team

Three Clubs, Two Markets, One Union

We are two (2) professional men's soccer clubs and one (1) semi-professional women's soccer club committed to positively impacting the Cities of Rochester and Syracuse, NY and its surrounding communities by fielding competitive, championship-caliber teams while supporting the development of youth soccer locally. Passion and inclusion are our North Star, guiding how we live, how we act, how we play, how we serve. Rather than being a sport business operating in Rochester/Syracuse, we are a Flower City business operating in sport. As such, we acknowledge our responsibility in nurturing social and economic connections through inclusive business practices. We actively embrace diversity and aim to reflect back the faces and voices of our region.

Flower City/Salt City Union is just one of three professional soccer clubs in New York State.

Rooted in Community

Our clubs aim to be community-centric in engagement and operation. We participate annually in community events and look to bring local businesses and organizations into our stadium on matchdays to help cross-promote and grow our city. Likewise, the Union and 1872 clubs work closely with local youth soccer programs and offer training sessions for players and educational sessions for coaches to help elevate their youth programs.

Annual Local Community Events:

  • NAMI Rochester Walk for Mental Health
  • Rochester Lilac Festival
  • Flower City Charity Night
  • Game-worn Charity jersey auction
  • Golisano’s Stroll for Strong Kids
  • Dick’s House of Sports Youth Camps

Annual Local Community Engagement:

  • Local Youth Club Clinics
  • Youth Clubs Attend Flower City Training
  • Youth Players as Ball Boys & Player Walkouts

Local Business Exposure:

  • Active Memberships (Visit Rochester, Rochester Chamber, Greece Chamber, Brighton Chamber)
  • Rochester Chamber & Networking Theme Night (80 companies in attendance for 2022)
  • YouTube “Rooted” Series (Players visit local businesses & highlight the small businesses and their owners)
  • Player Appearances at Local Events
  • Women-Owned Business & Networking Events
  • National Soccer Viewing Parties Held at Local Bars, Pubs & Restaurants
  • Local Television Series - “Beyond the Pitch” (2 Episode Docu-Series Aired in 2022)

Benefits of Pro Soccer:

  • Help a community-minded club support the local community
  • Boost your personal profile
  • Personal & professional networking with other soccer owners & executives
  • Marketing benefits for your place of business
  • Potential for club asset growth with the 2026 Men's World Cup on the horizon