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Tired of hearing 'America sucks at soccer'? It’s time to energize the field and redefine American soccer for the better with the National Soccer League (NSL). This is an initiative by the fans, for the fans, aiming to break down barriers and let passion drive the game. Why invest in NSL? Social Status & Legacy: Exclusive Perks: . High Growth Potential:
Join us today with an investment as low as $100 and enjoy a huge 30% Early Bird Discount on the first $100k raised! Don’t miss your chance to be part of soccer history.
The NSL is an unrestricted, fan-co-founded organization committed to local community and council engagement. It offers a platform for Americans to play soccer at an elite level by adopting some of the original American soccer clubs and rules, independent from FIFA or IFAB. The NSL aspires to develop a series of leagues that will evolve into a fully interconnected pyramid system with promotion and relegation, fostering sporting excellence and meritocracy similar to the European model.
The NSL aims to launch a dynamic, inclusive, and community-driven soccer league in the United States. By leveraging crowdfunding to involve as many retail investors/fans as possible before the end of 2024, soliciting city and private investors for team ownership under a licensing model, and securing commercial sponsors, the NSL will establish a sustainable and exciting sports enterprise. Our "NSL Game Plan" outlines our approach to achieving these goals, fostering growth, and ultimately going public in five years.
In defiance, Scott "Matchmaker" Michaels birthed the NSL—a beacon of hope. He vows to tear down barriers. For Scott, the NSL is more than just a league—it is a crusade to reclaim American soccer for the fans and build a new industry based on American sporting excellence.
Scott's journey began as a fervent fan of the global competitive game, witnessing the deeply ingrained culture and traditions. This early exposure instilled in him a deep appreciation for soccer's essence and its uniting power.
Years later, with relentless drive and entrepreneurial acumen with his global brands, Scott established a successful worldwide soccer agency. He promoted the sport and has now dedicated himself to creating a top-quality soccer in America. Central to his mission is prioritizing fan engagement, ensuring the NSL is driven by the passion of loyal supporters.
The NSL's strategy is clear: secure initial funding to re-establish iconic teams in key markets, engage stakeholders and partners, and create a real buzz around competitive matches on a tour based model used in other sports like American Football, Tennis, Golf and Lacrosse;. The ultimate goal is to surpass US Soccer in audience size and become America's greatest domestic soccer league.
The NSL aims to launch with a robust strategy: securing multiple investors for team ownership via a licensing model, requiring a minimum $15 million capital commitment per team over three years. It plans to engage commercial sponsors, focusing on underserved markets, while developing a compelling documentary series and conducting talent trials akin to an "X-Factor" competition. Initially establishing a tour-based model with 4-8 clubs, targeting 25% annual growth, the league plans to go public in year five and transition to an open system integrating amateur leagues with promotion and relegation.
The NSL has developed an innovative strategy to collaborate with cities, transforming them into primary owners of their local soccer clubs. Inspired by the Green Bay Packers' community ownership model and Europe's "50+1" fan ownership rule, this approach aims to create economic value and democratize the sport. By enabling residents to become shareholders, the NSL ensures that club interests align with the community, stimulating local economies through investments in infrastructure. This model also guarantees significant fan involvement in decision-making, increasing transparency and accountability. The NSL is already engaged with cities eager to support professional soccer, fostering local pride and investment.
The investment strategy includes a targeted crowdfunding campaign via Wefunder, emphasizing transparency and capital management, with a focus on fan ownership. Commercial sponsorships will be sought to showcase market potential and secure long-term stability, while player development efforts will include documentary series and inclusive talent trials. The NSL will adopt a tour-based format to engage local markets, introduce innovative rules inspired by NASL, and promote accessibility through free live streaming on social media.
Growth plans involve expanding teams and markets, culminating in a public offering in year five for sustainability, and establishing multiple divisions integrated with amateur leagues. Marketing efforts will leverage grassroots strategies, social media, and local partnerships to build a dedicated fan base, emphasizing inclusivity and operational excellence through a dedicated league office and robust financial systems, ensuring transparency and continuous improvement.
The NSL envisions a vibrant future by reviving some of America’s most iconic soccer clubs, with federal trademark applications pending for renowned names such as the Los Angeles Aztecs™, Chicago Sting™, Washington Diplomats™, Atlanta Chiefs™ and more. By bringing these historic clubs back into the spotlight, the NSL aims to reignite the passion for soccer and enhance its global appeal.
Our vision is to democratize the NSL by welcoming other professional teams and instituting promotion and relegation, ushering in the authentic open system that American soccer enthusiasts have been yearning for.
As we grow, we envision an Initial Public Offering (IPO) and continued revenue diversification. Our comprehensive strategy includes tailored marketing campaigns, community outreach, and innovative digital platforms to enhance fan engagement and operational efficiency.
The Capital Strategy involves an initial funding round of $5 million, with subsequent multi-stage capital raises aligned with strategic milestones and market opportunities, aiming for a consistent 25% annual growth trajectory. By Year 5, the projected IPO valuation is estimated to reach approximately $781.3 million. This valuation is underpinned by strong financial performance, strategic market positioning, and significant growth potential.
Investing in the NSL isn't merely about supporting soccer; it's about shaping its future and amplifying the world's most beloved sport in the planet's largest sports market. Imagine a league that transcends mere matches, becoming a cultural phenomenon spanning borders. With over 3.5 billion passionate fans already engaged and over 80 million Americans interested in soccer as well as a projected 25% year-over-year growth, the NSL is poised for unprecedented success.
Join us in reshaping American soccer, where talent rises to global stardom through NSL's platform. Your investment fuels not just a league but a movement shaping soccer's future. It's time for fans to lead, uniting to prioritize their sport and forge a new era of competitive soccer with passion and integrity.
Under Scott's leadership, NSL isn't just a dream but a movement restoring American soccer's soul to the fans. With rapid expansion, now is your thrilling opportunity to join and innovate. Invest today in NSL and help revolutionize soccer in America and beyond.
