Kif Kefir Soda

Fermentation Fan Girl Crafts the Future of Soda

https://wefunder.com/kifandco

Total raised on Wefunder: 123950

Total investors: 36

Quick facts

  • Market Opportunity: Healthy soda is growing from $12.8B (2023) to $27.4B (2032) at an 8.9% CAGR
  • Kif Kefir Growth: We project revenue will increase 1.5X from 2024 to 2025 (not guaranteed)
  • Beverage Evolution: US sales of drinks with prebiotics & probiotics increased by +210%, 2022-2023
  • Good For Your Gut! 10+ probiotic strains & over 12 billion cultures in every can
  • Proprietary Culture: In-house developed living culture yielding efficacious healthy probiotic drinks
  • Not Another Kombucha: Kefir is naturally lower in sugar & uncaffeinated. No vinegar-y taste.
  • Strong Market Penetration: Currently in 100+ retailers including: Erewhon, Lassens, & Bristol Farms
  • Clean Label: No artificial ingredients or sweeteners, unpasteurized, vegan, non-GMO, & gluten-free

Team profiles

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Kif Kefir Soda

Fermentation Fan Girl Crafts the Future of Soda

Funded badge
Last Funded August 2025

$123,950

raised from 36 investors

What Investors Say

LEAD INVESTOR
Invested $5,000 this round + $5,000 previously
Caroline is one of the most thoughtful and strategic entrepreneurs I’ve worked with. She brings a level of intentionality to every decision—whether it’s refining the go-to-market strategy, selecting long-term partners, or charting the growth plan for Kif. Kif is a game-changer in the beverage space. As a sparkling kefir water, it delivers incredible probiotic benefits in a refreshing, natural format that is redefining what consumers expect from a functional soda. It not only meets the growing demand for healthier beverage alternatives—it exceeds it. People love the taste, the benefits, and the brand. It’s quickly becoming a staple in the lifestyles of health-conscious consumers. Caroline has the mindset, leadership, and discipline to scale this business successfully. I’m confident that she will continue to break new ground in this space and build something truly special with Kif. I’m thrilled to support her and this brand on their journey.
What People Say