Homepro Toolbox addresses a glaring need that small businesses of ALL stripes suffer from: the development of sound foundational business practices. Small businesses are usually founded by practitioners that are REALLY good at their craft, but often have little experience operating a profitable business. Consultants are too expensive (and hard to vet) and most small business owners are working within their business, not working ON their business. HPTB offers 'top of the charts' experts in an easily digestible video format for owners with VERY little time, by subscription! I'm an investment banker, and I love the expert advice, the format, and the scalability of the market opportunity. Having worked with Madeleine, I have a deep understanding of the quality of her advisory content and the meaningful impact her consulting work has had on hundreds of small businesses. I see my investment in HPTB as an investment in the long term success of small businesses.