Halen Technologies

Are you ready for America’s First Super App?

Halen Super App is built from the ground up (NOT connecting to Uber, DoorDash, Instacart, etc.). This app will be a One-Stop-Shop App for multiple services (Rideshare, Flight booking, Vacation Rental, Groceries, Food and Retail Delivery).

Though the Play Store is crammed with millions of apps, we generally stick with a few apps for our daily usage. What if there is a single app that provides multiple OnDemand services?

Halen Technology, a Washington, D.C.-based technology company, is actively seeking investors to participate in its start-up phase. Conceived, founded, and developed by a team of entrepreneurs, developers, marketing experts, and business executives led by Edward Mbeche, Halen Technology offers customers a single-app solution delivering access to a variety of services including rideshare, food, grocery and retail delivery, and travel and hospitality bookings. Managing accounts across multiple platforms can be frustrating because apps vary in their ease of use and quality of service. Convergence is an inevitability of any technological revolution, and Halen is at the forefront of the convergence wave in the service app sector.

Halen distinguishes itself in the service app sector through the high quality of its software user interface, the rock-solid underpinnings of its app’s programming, and the high level of convenience it offers its customers. The best services are the ones that make their users’ lives better, and Halen makes its customers lives easier than they’ve been in the past by taking conveniences they already enjoy and optimizing them through strategic combination and seamless presentation.

Driven by a deeply experienced and diverse team of professionals, Halen wins in an otherwise highly competitive marketplace by leveraging the long-standing business model of franchising to share risks. Using the franchise model, Halen is hyper-local in a way in which its competitors cannot match. This model also gives Halen far stronger cost control than similar companies, so Halen will not struggle to find profitability the way those companies have. There is great power in simplicity, and Halen unleashes the immense profit potential that is available in providing day to day services to eager customers.

If initial conditions remain consistent with our forecasts, at the end of an initial launch period and five-year operating phase, Halen projects to be worth over $500 million in equity value.

Forward-looking projections cannot be guaranteed.

Company Description/The App

Halen Technology offers an app to consumers that combines in one place many of the services people currently access through apps on their phones, including ridesharing, food, grocery delivery, and flight/vacation bookings. Halen offers customers a world in which a literal jungle of apps is condensed into one, super high-quality app that offers them everything they are looking for:

Halen users only have to create one account, only have to learn one interface, and only have to interact with one customer service team in order to access the variety of services they use on a day-to-day basis to make their lives easier.

Drivers should make a living wage

Drivers who drive for Halen also benefit from the ability to fully utilize their working hours by running jobs for the same company across multiple service types. In one shift, a Halen driver might drive a customer to a medical appointment across town, deliver groceries to a dad working at home while he watches the kids, and then bring early dinner to a church life group meeting at a member’s house. In doing these jobs with Halen, the driver wouldn’t have to deal with different pay structures or have to negotiate conflicting jobs between functions that might interrupt proper service delivery. Most importantly, the time the driver would spend available to work but not making any money (absolutely critical because gig workers are paid by the job, not by the clock) would be kept to an absolute minimum.

Just as in the first decade of the 21st-century when cell phones, digital cameras, and GPS devices converged into a single smartphone that revolutionized the tech world, the universe of apps that now clutter and burden those smartphones are going to converge into single apps that offer all of those services in one place.

Halen is at the leading edge of this next tech revolution.

A Franchise Model

Halen Tech uses a franchise model for its mobile service operations. Rather than attempt to consolidate all of the functions in its vertical, which would involve it being an expert at diffuse areas such as software development, marketing, branding, human resources, finance, and investor relations, Halen’s franchise model allows it to segregate these functions into rational silos.

A franchisee who licenses a franchise from Halen gains exclusive rights to offer Halen’s services in their territory. They acquire this license with an initial franchise fee of between $50,000-$500,000. They then agree to share with Halen a percentage of their revenues from their operations. Halen provides franchisees with extensive training and support to ensure they are successful launching and operating Halen in their territory.

Halen’s franchise model is a win-win. Franchisees are able to launch a new and exciting business with promise of significant profit potential without having to deal with the immense stresses and burdens of idea creation. A well-banked aspiring entrepreneur with the operational chops to run a business, but perhaps not the creative thinking talents required of a greenfield entrepreneur can partner with Halen to get a winning idea and detailed plans for success that they then just have to execute on relentlessly. Halen benefits from the franchising structure by not having to deploy significant amounts of capital to launch/expand, by sharing risks with another strong party, and most importantly, by streamlining its own operations so that it can concentrate on the things that will guarantee the company’s explosive growth.

Legacy Transportation Companies – An Ideal Target for Franchising

Legacy taxi and limousine companies, which have been rocked by the advent of the app-based service delivery revolution, are ideal candidates to franchise with Halen. They have deep operational expertise (they know how to recruit, train, and manage large groups of drivers), but they lack the strategic nimbleness to cope with the dynamism of their new competitors. Halen folds seamlessly into this gap for them, providing them a platform from which they can rebound, recover their businesses, and win in the long-term. Halen will make these sorts of companies an initial target as it sources potential franchisees.

Forward-looking projections cannot be guaranteed.

Corporate level

Halen at the corporate level is essentially a software and a marketing company. Therefore, the operations of the company focus primarily on ensuring that its app works seamlessly and that its end-users have the smoothest experience possible. Then, the company works aggressively to build a national brand that will assist with the recruitment of franchisees and generate demand for Halen services among individual consumers in specific markets. Because these are the organization’s primary functions, its staffing emphasis is on roles like software developer, UI/UX designers, marketing directors, and partnership managers.