Invest in BackerKit

BackerKit is the creator-centric rewards-based crowdfunding platform empowering creators to realize their biggest dreams, again and again. We’re on a mission to supercharge success and drive a new era of explosive growth for creator-led funding.

Our momentum is unstoppable. 

We were first to market with our pledge manager product, which today powers 1 in 4 Kickstarter dollars raised. After pledge manager became the industry standard, creators were still missing a final piece to turn their passions into viable businesses. So in 2022, we introduced BackerKit Crowdfunding, our first end-to-end crowdfunding platform. 

In 2024, we earned $23.7 million in revenue across all product lines - capping off a decade of driving industry growth with $3.7B in funds managed and $650M paid to creators worldwide. 

We’re building crowdfunding for fandoms. Our new platform breaks the old crowdfunding rules that focus on one-off projects. It instead centers creators and their communities. And it’s working –  we’ve fueled some of the biggest record-breaking campaigns and partnered with some of the most popular creators in history! Crowdfunding is the fastest growing product line in our 12-year history. 

There’s a massive opportunity within the booming $260 billion dollar Creator Economy. That door is wide open—and it’s ours to seize now.

Why are we raising an investment round on Wefunder?

BackerKit’s success is directly tied to the success of the creators who use our platform. By continuing to build the best tools for them, we strengthen the entire ecosystem and increase our value as a company. We want our creators to become investors with us on this journey. 

Unlike the rewards-based crowdfunding available on BackerKit, where backers receive perks or products, equity crowdfunding on Wefunder allows investors to receive actual ownership and potential financial returns as we grow, in addition to rewards. 

BackerKit is a founder-led, bootstrapped company committed to staying accountable to its creators, backers, and investors.

Today, we invite you to join us on our next pioneering journey - not as passengers, but as partners. 

Creators have hit funding plateaus. The old playbook isn’t working. As the crowdfunding space matured over the last decade, sites continue to lag in innovation.

Many creators candidly shared with us that they were seeking an alternative, and fast. 

Times have changed – and two versions of the internet are emerging. One built on the algorithmic-based, traffic-dependent platforms of the past. And another built for the passion-led, member-driven communities of today. 

To pave a sustainable future for crowdfunding and its creators, we had to think bigger. Fan-driven experiences and the desire to belong to a corner of the internet inhabited and curated by people you trust are now at the forefront. Three years ago we had built almost everything but a crowdfunding site. But we also knew that building just another crowdfunding site wouldn’t suffice. 

We had a crazy idea.

We launched BackerKit Crowdfunding in 2022, making BackerKit our first, true end-to-end crowdfunding platform. In three short years, we raised the bar – for everyone. 

We. Set. Records.

It’s why creators like Brandon Sanderson, the #1 New York Times bestselling author chose BackerKit for his latest campaign, which raised over $23M.

We invented Collab-Funding, a game-changing approach to crowdfunding that allows creators to launch projects together for greater impact. Collab-Funding turns crowdfunding into a multiplayer experience that gets creators: 

• More fans by sharing audience exposure with other talented creators
• More funds through inspired collaborative rewards and seamless cross-promotion tools
• And way more fun by partnering with cool creators and running campaigns together

Each type of Collab-Funding campaign boosts pledges through powerful collaborative incentives encouraging fans to back multiple projects to earn exclusive rewards. The network effects of Collab-Funding also empower creators to connect and grow their creative network through matchmaking as well as through BackerKit’s Creator Community Discord, one of the most active and supportive Discord communities in crowdfunding. 

Collab-Funding is exhibiting break-neck performance across creator and backer acquisition, retention, referral, and advocacy. 

Designed with growth in mind, BackerKit put creators and their - not just their projects - at the center and delivered crowdfunding like never before: 

• We're putting creators at the center: We’ve made crowdfunding a more repeatable, reliable source of funding
• We’re creating access new funding avenues: We’ve reimagined how campaigns start, end and how many creators can run them together 
• We’re building this for creators and their fans: We’ve released industry-first tech that ratchets up returns in and across each campaign, deepening relationships with fans 

The result? Our creators, project volume, backer audiences, and funds raised grew at an exponential rate. Everything we do is in service of creator success, and making sure they see more fans, more funds and more fun.

The future of independent creators hinges on the innovation of entirely new models of growth and discovery. The new pillars of the industry should be built on trusted networks that supercharge returns across multiple channels. 

We’ll get there quickly by: 

• Accelerating the runaway success of Collab-Funding: Leverage the proven network effects of creator collabs as a catalyst for exponential growth
• Maximizing returns for creators and backers through Fandom: Continue to generate powerful growth engines for the crowdfunding tech stack. This will help creators engage, convert and grow their fanbase.
• Landing and expanding: Further capture the creator market by reaching new audiences in the booming multi-billion-dollar Creator Economy. 

By moving with the shifts in creator and consumer behavior, we can give creators and fans what they want and deserve – more collaboration, choice, and control over the creative future they share. 

The creator economy is rapidly expanding, growing at a 17.7% cumulative annual growth rate with 207 million+ creators worldwide seeking new ways to activate their audience and add new revenue streams to grow their business.

BackerKit is now the best positioned to reintroduce crowdfunding to this vast, new generation of creators which includes influencers and digital content creators.

We bootstrapped our way to profitability, putting aside enough money to invest heavily in our new crowdfunding platform over the last 2 years.

The crowdfunding platform has runaway success.

And we already have some wildly successful early adopters! Here are just a few creators who made a successful leap into crowdfunding, bringing their boldest ideas and most fervent fans to BackerKit.

Our revenue comes directly from the funds our creators raise, ensuring that our success is directly tied to theirs. With 90% of projects successfully funded, compared to the industrywide average of 42%, we help creators win big and more often.

With the launch of our next-generation crowdfunding platform, we’ve doubled pledge volume year-on-year. We’ve grown by helping creators succeed, not by charging upfront fees or locking them into rigid contracts. 

And when they win, we all win.

But how did we get here?

The pledge manager.  We invented it. We perfected it.  

BackerKit’s pledge manager started out as a tool that helped creators with the painstaking parts of crowdfunding and quickly became the backbone of the crowdfunding economy.  By addressing a critical market need, we single-handedly invented an entirely new category that became the growth engine for creator crowdfunding.  

As one of the most trusted names in crowdfunding, we’ve powered a large share of all crowdfunding campaigns and racked up some eye-popping milestones along the way:

• More than $3.7 billion in funds managed
• More than $650 million paid out directly to creators 
• Over $113 million in cumulative revenue
• Fulfilled orders for every $1 in $4 dollars raised on Kickstarter in 2024
• Over 10,000 creators and 15 million backers served

But we didn’t stop there. We grew our platform to include all the tools creators needed to be successful for the long haul. If creators lost sleep over it, BackerKit found a solution helping them get back to doing what they loved: creating awesome stuff for the world and their backers.

BackerKit was built by the original problem solvers of crowdfunding. Our leadership team consists of seasoned entrepreneurs who have founded six companies and scaled them to 100M+ users, including two exits.

We want our investors to have the same fun they do on our platform. Not only are we offering equity in BackerKit — giving you the opportunity to own a piece of our success — we also have rewards at each tier! Each tier builds upon the last, so you get the rewards in your tier and all of the ones underneath it! 

* Platform fee discounts increase with the amount you invest. For investments of $10-50k, creators will receive 10% off your crowdfunding platform invoices up to the invested amount. For investments of $100-500k, creators will receive 15% off your crowdfunding platform invoices up to the invested amount. For investments of $1,000,000 or more, creators will receive 20% off your crowdfunding platform invoices up to the invested amount.

Our platform isn’t just software—it’s the product of working in tandem with the best creators in crowdfunding, that’s many of you!

BackerKit’s success is directly tied to the success of the creators who use our platform. By continuing to build the best tools for them, we strengthen the entire ecosystem and increase our value as a company. 

We are focused on long-term growth, sustainability, and turning crowdfunding on its head. We want our creators to become investors with us on this journey. As BackerKit continues to scale, there are multiple potential paths for investor returns. These include an acquisition, IPO, stock buybacks, or dividends. If any of those words are new to you, don’t worry. Click here to ask a question and we’ll get back to you. While the exact strategy will evolve as the company grows, our priority is ensuring the best possible outcome for our creators, backers, investors, and team.

We’re raising money to continue breaking the status quo and to grow the crowdfunding market, because that’s what helps creators grow.