Arcade Therapeutics

Therapeutic Games to Address the $300B Mental Health Engagement Problem

https://wefunder.com/arcade.therapeutics

Total raised on Wefunder: 98833

Total investors: 26

Quick facts

  • Massive Market of $300B for untreated mental health conditions in the U.S., $1 Trillion Globally
  • Successful anxiety trial results: 68% reduced by a full severity level within 30 days
  • Named to 2024 + 2025 DHNY 100, as a top NYC Digital Health Company
  • Founding CEO with 3 exits; Chief Science Officer is anxiety expert and NIH-funded scientist
  • Contracts w/ primary care, 2 state universities, and several behavioral health partners
  • Selected for UK-based Innovation in Mental Health Programme
  • $3.8M National Institute of Mental Health grant for Depression clinical trial

Team profiles

Featured investor profiles

Arcade Therapeutics

Therapeutic Games to Address the $300B Mental Health Engagement Problem

Funded badge
Last Funded May 2025

$808,833

raised from 26 investors

Highlights

VC-Backed

Raised $250K or more from a venture firm

VC-Backed

Repeat Founder

Started a prior company with $2M+ in funding or revenue

Repeat Founder
1
Massive Market of $300B for untreated mental health conditions in the U.S., $1 Trillion Globally
2
Successful anxiety trial results: 68% reduced by a full severity level within 30 days
3
Named to 2024 + 2025 DHNY 100, as a top NYC Digital Health Company
4
Founding CEO with 3 exits; Chief Science Officer is anxiety expert and NIH-funded scientist

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Team


Pitch

Invest in our Healthcare Influencer Round as We Build The Category Leader for Therapeutic Gaming

We are excited to launch this Equity Crowdfunding Round for our advocates and supporters, offering the opportunity to become owners in Arcade alongside our institutional investors at a low minimum.


We are in a mental health crisis. And it's not getting better.


The hurdles are far too high to get people on the right path.

Today, we are failing to reach many people in need of help.  70% of primary care visits are related to mental health conditions, and doctors don't have enough options to get patients early help. This leads to a large percentage of patients not seeking care, along with a large undiagnosed population left struggling with their mental health.


Sources: HHS, CDC, NIH, Project Hope


We must think differently, and use new methods of engagement. Gaming is a leading form of engagement, and has exploded in popularity.

190M Americans play video games today, according to the Entertainment Software Association.

Mobile games are most popular with adults, and allow for access anytime, anywhere and are used by all cultural backgrounds.

Casual and Mobile is the Most Popular Format; 79% of Mobile Gamers are Adults


Arcade Therapeutics - Leading Provider of Clinically Effective Therapeutic Games



Introducing StarStarter for Anxiety

Our first game, StarStarter for Anxiety, is now available, as a science-backed cognitive training game to help manage the symptoms of anxiety. We have begun launches with universities, behavioral health providers, and primary care providers. It's available as a first-line treatment or complementary to other treatments, as a non-prescription option.


And it works! Our most recent clinical trial delivered excellent results within a 30 days, showing similar effectiveness to pharmaceutical products but without the harmful side effects. You can find more information about this trial and our other published studies at https://arcadetherapeutics.com/research/




Founders Bring World-Class Experience in Consumer Tech, Digital Health & Neuroscience

Arcade's Co-Founders are passionate about lowering the barriers for mental wellness. They bring together world-class scientific knowledge with experience building consumer products across healthcare, media and tech-enabled services. We've added amazing advisors to the team that bring game strategy, regulatory, and commercial expertise to support our goals.


Go to Market: Our deployment strategy is B2B2C, allowing trusted partners to make our treatments available to their patients or clients. We have contracted with a number of partners for pilot programs in primary care, tele-health, universities, and behavioral health.

Our pricing model for StarStarter for Anxiety (wellness) is based on $75 / 90 day Treatment, with discounts available in volume. In the future, we expect that insurance based reimbursement will allow our products to scale to even larger populations as a first line treatment.

  • Our referral based programs allow patients to receive discounted access from their provider.
  • Enterprise model allows a partner to pay for their organization to have access, avoiding barriers to patient access.
  • Through our integrated ArcadeConnect platform, we also support reporting and billing data to allow for reimbursement from insurance when applicable.

Sources: NIMH, Best Colleges, NEA, Commonwealth

Our products come with an integrated clinical platform for secure registration, periodic assessments, and data management to support personalization and triage. In this way we can integrate with existing services to engage with patients earlier, and provide escalation paths that help them take appropriate next steps.


FUTURE PRODUCTS. We were also co-awarded a $3.8M grant from the NIMH with UT Austin to fund a clinical trial for a treatment for Major Depressive Disorder. This new product has already been piloted, and has shown promising results as our next major therapeutic area.

GO TO MARKET. Our projected revenue is based on deployments across our priority segments, using scaling pricing starting at $75 per treatment for non-prescription anxiety to approximately $300 for depression treatment, supported by newly released Digital Mental Health Treatment codes. We also intend to license these products into international markets. The additional opportunity of combination products to improve effectiveness of pharmaceutical products is not fully captured yet as this is a new and rapidly evolving opportunity.



Future projections are not guaranteed.


Building the Category Leader in Therapeutic Game Treatments

USE OF PROCEEDS. Our Equity Crowdfunding Round will support early rollouts of our therapeutic games through trusted organizations, along with support for FDA Clearances that support our long term goals of making effective treatments available in scale. 

Funds will be used to execute on revenue and product deployment milestones to achieve early revenue scale of $1.5MM-$2MM ARR prior to Series A

  • Non-prescription Anxiety launches. Primary Care, Universities, BH and Tele-Therapy segments
  • Core Operations and Client Support. Support for client operations and sales to achieve penetration targets. Maintenance of technology and game development.
  • FDA Submission Process for Depression. Clinical trial and FDA submission support for of ABM-02 (Depression) being managed by UT Austin with $3.8M NIMH Grant. 
  • Licensing and Co-Development for Expanded Opportunities. Support for pharma combination opportunities, international licensing and co-development leveraging our IP and game development capabilities.

Current Investors:


Thank you for learning about our Equity Crowdfunding Offering. We welcome you to join our mission to change the game in mental health!




Overview