Invest in AptDeco

Led by former executives from Goldman Sachs, L’Oréal, and Amazon, we completely eliminate the hassles of traditional furniture exchanges with Resale OS.

With $90M+ in furniture sold fr We're raising a community investment round on Wefunder, the #1 regulation crowdfunding platform where companies like Fathom AI, Mercury and Substack have raised millions. om top brands such as West Elm, Pottery Barn, IKEA, Room & Board, and Design Within Reach and 600K+ active users, AptDeco’s customer-centric brand is driving the circular economy for lightly used/resale furniture. We've built a platform that has outgrown and outlasted countless competitors.

Backed by Y Combinator and Tier I venture funds including Initialized Capital, Morgan Stanley and Comcast Ventures, AptDeco is revolutionizing the $702B furniture market.

We launched AptDeco to make furniture resale seamless and sustainable. At the core of our innovation is Resale Operating System (Resale OS) — the first fully integrated platform in furniture resale. 

Resale OS streamlines logistics offers resale solutions such as a secondary resale channel, white-label resale and warehouse-less returns for brands like West Elm, Pottery Barn, Article, and La-z-Boy making it easy for leading furniture brands to enter the booming resale market while creating new revenue streams.

With 30+ household name brands already on board and a $100M pipeline, Resale OS enables AptDeco to be the go-to resale platform for furniture. Unlike generic marketplaces such as Craigslist and Facebook Marketplace, Resale OS equips us with the edge to partner with leading furniture brands as customers visit AptDeco in the first instance for their furniture needs, setting us on course to become the global leader in furniture resale.

What started as a New York startup has now expanded nationally, unlocking access to the best furniture while serving both our buyers and sellers from coast to coast.

At AptDeco, we believe that a well-loved home can be stylish and environmentally friendly. 

Unlike Craigslist and Facebook Marketplace, we’re not an online garage sale. We’re the only retail storefront for second-hand furniture. Existing methods fail to provide an end-to-end consumer experience. Haggling, no-shows, and awkwardly coordinating with strangers leads to frustration and wasted resources. And, meeting strangers to exchange goods carries potentially dangerous risks. 

Americans spend $900B on home improvement projects every year, and a whopping $200B is spent on furniture alone. 

People want furniture that fits changing tastes and new life events, whether upgrading for kids, bringing home a pet, buying a house, or moving in with a new roommate. Due to constantly evolving needs, 70% of millennials and Gen-Z WANT to buy secondhand.

For those who buy new furniture, the environmental impact is staggering as over 12M tons of used furniture end up in landfills each year– that’s more than a million garbage trucks.

By connecting consumers with the perfect furniture, we not only help them save and earn money, but we’re also diverting millions of pounds of furniture from landfills.

AptDeco is on a mission to transform the $702B furniture market, offering a seamless and sustainable way to buy and sell furniture. Our integrated platform makes furnishing a home easy.

With AptDeco, sellers can easily list their furniture with our enhanced photo and description tools and our pricing algorithm, which ensures competitive pricing to attract buyers quickly. Our advanced curation technology highlights high-demand items, making them more visible to potential buyers and increasing the chances of a quick sale. 

Buyers can, in turn, browse a curated selection of high-quality furniture from top brands, offering everything from vintage classics like a Herman Miller Eames Chair to modern designs like a West Elm dining table, using filters to search by brand, category, color, and more.

AptDeco’s proprietary scheduling and logistics software ensures a seamless pickup and delivery process. Our logistics team ensures furniture is safely moved from seller to buyer. Buyers don’t have to wait weeks for new furniture to arrive; we offer delivery within a few days, competitive with quick retailers such as Wayfair and Amazon.

Our comprehensive technology also allows for flexible scheduling, making it convenient for both buyers and sellers. All financial transactions are managed through our secure platform, protecting both buyers and sellers from fraud and ensuring peace of mind.

Furniture retailers (big and small) face challenges with selling through their floor models and returns. In fact, furniture and home furnishings have the highest return rate among all product categories, at 15.8%. 

AptDeco provides retail partners new resale distribution channels and access to customers seeking high-quality discounted furniture.

We’re proud to be a leader in the space with over 40K customer reviews with a 4.6 out of 5 average rating, a 60% reorder rate, and an NPS score of 58.

AptDeco’s team has managed tech products generating billions in revenue and led teams of over 1,000 people at the world’s biggest companies including Goldman Sachs, L’Oreal, and Amazon. With expertise in brand development, we’ve launched global companies that have created impact and captivated 8M+ daily consumers.

We’re ready to leverage our collective experience to build AptDeco into a household name across the globe.

As the first choice for furniture shoppers, AptDeco is transforming the $702B global furniture market, which is growing at a CAGR of 10.4%.

At the same time, the $58B national furniture resale market is booming, driven by sustainable consumer habits and a growing preference for secondhand goods.

By turning existing assets into income and turning idle assets into commerce, we're putting people at the forefront of monetizing their assets.

AptDeco generates revenue through diversified revenue streams:

1. Consumer sales transaction fees ranging  from 13% to 60%
2. Delivery service charges 
3. Enterprise brand subscription fees 

Our diversified approach ensures profitable unit economics and an immediate customer acquisition payback. 

With curated listings, no warehousing, proprietary logistics software, and in-house delivery, we’ve achieved $90M in GMV and $33M in Revenue.

AptDeco is scaling rapidly, on track to reach 200K+ transactions in the next three years. The forecast takes into account both the white label branded resale and warehouseless returns. This forecast assumes launch of both programs with retailers around the same timeframe.

Our roadmap of continued product innovation, new market expansion, and logistics software transformation driven by AI will reduce cost and improve pickup/delivery times.

AptDeco is leading the furniture resale revolution.

We're raising on Wefunder to give our users, fans of the brand, and passionate retail investors the unique opportunity to own a financial stake in our success alongside top-tier investors such as Y Combinator, Morgan Stanley and Initialized Capital - the venture investors behind Airbnb and more.

AptDeco is reimagining the furniture market, making furnishing a home as easy as renting one on Airbnb. With your investment, AptDeco is on track to become the first choice for furniture– everywhere.

We're sitting alongside and powering best in class furniture retailers, putting us in a class of our own.