Dearest Investors and Friends of Cheeky,

I'm thrilled to share that Jeff Church, co-founder and former CEO of Suja, is joining Cheeky as an investor, Strategic Advisor, and member of our management team.

With 35+ years in CPG, including leading Suja (formerly the fastest-growing beverage brand in the US) to a $300M+ exit, Jeff's experience scaling brands is unmatched. His insights will be key as we continue expanding Cheeky's footprint in retail and hospitality.

There's a snippet of the article below, or read the full article in BevNET, here. 

Let's get Cheeky! 🚀