Joule Case

Justin LeVrier Appointed as Vice President of Sales for Joule Case

founder @ Joule Case

Published on Jun 15, 2022

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Justin LeVrier Appointed as Vice President of Sales for Joule Case 

Globally recognized sales expert, leadership consultant to lead sales for energy storage business 

Seattle, WA, May 25, 2022 — Justin LeVrier has joined Joule Case as its Vice President of Sales, where he will apply expertise from a career where his leadership responsibilities spanned across every customer touchpoint, from product development to sales and marketing to content and communication development.   

“After a comprehensive search, the entire team unanimously agreed Justin was the perfect fit at the perfect time to strap a rocket ship onto our sales,” said James Wagoner, CEO, Joule Case. “He literally helped write the book on how to sell for several premier organizations. We are already feeling his impact and he is just getting started. Under his leadership, Joule Case is developing a world class sales organization.” 

LeVrier’s career started in the automotive industry, where he helped lead digital marketing and sales experience efforts at the world’s largest Mercedes-Benz dealership. He then served as a consultant for several leading automotive brands at a boutique consulting agency. 


LeVrier leveraged all of his marketing strategy, consumer experience and sales process development and enablement expertise as the vice president of sales for Cardone Enterprises, where he led a net revenue increase of 1,300%. There, he helped launch Cardone On-Demand Automotive Sales Training and Cardone University Online Sales Training, the national television series "Turnaround King" and four books, including "If You're Not First, You're Last" and "10X Rule". LeVrier attributes much of his success in sales to his time working side by side with Grant Cardone. Since then, the 10X Growth Conference has become the world’s largest business and entrepreneur conference. 

Following his experience at Cardone Enterprises, LeVrier served as sales director for leading online review platform Bazaarvoice where he was responsible for new business acquisition of North American brands with $100M-$3B revenue. Building on his experience in the sales and leadership development space, LeVrier has built or led several consulting- and coaching-focused organizations with specific focus on leadership training programs and platforms. 

“The opportunity to join Joule Case at such an exciting point in its history was one I simply couldn’t pass up,” noted LeVrier. “We are at such a critical inflection point in the energy storage market, as well as the broader climate tech and clean energy industries. Joule Case has the intellectual property and technical expertise to move these industries forward with a proven ability to deliver energy whenever and wherever it is needed. I’m excited to connect with customers who are ready to take the next step on their clean energy journey.”

About Joule Case Inc.

Joule Case provides power where you need it when you need it, with flexible, patented battery systems that easily scale for a variety of power applications. The company was started in a Boise, Idaho garage by James Wagoner and Alex Livingston, fueled by their shared passion to enable clean and renewable energy to reach more people. They have spent years developing the unique stackable, portable, scalable, easy-to-use battery system now powering live events, food trucks and several other applications across the United States. The flexibility and adaptability of Joule Case systems can be combined together to make larger battery systems with minimal engineering and installation time.