Legion M

What Are My Shares Worth?

Jeff Annison

Published on Apr 23, 2021

UPDATE: Round 8 is open now. Click here to learn more

With Round 7 ending next week, we thought it was a good time to to talk about how an investment in Legion M works from a financial perspective. If you are are a current investor, the post below should answer some of the common questions we get. And if you are considering investing for the first time, hopefully this post illustrates that it's not too late to "get in early" on Legion M! 

WHAT ARE MY SHARES WORTH?

The shortest and most accurate answer to that question is: nobody knows yet. That's because startups are typically an "all or nothing" proposition. Our goal is to get large enough to IPO or list on a secondary exchange so you can buy or sell from an eTrade or Robin Hood account just like any other public company. Until then, all we can do is focus on building value so the shares are worth as much as possible. 

HAS THE SHARE PRICE INCREASED?

Yes! The chart below shows how the price of Legion M shares has increased with each successive round -- and in each round that price has been validated purchases from thousands of investors. Just keep in mind that while our share price today is an indicator of what your shares might be worth, they are only "paper gains" until you can actually sell your shares after we IPO or list on a secondary market.

WHEN WILL THE COMPANY IPO?

Successful startups typically take 7-10 years to reach an IPO. We're 5 years old, and while we can't guarantee anything we believe we're potentially 2-5 years from an IPO. That said, the world is changing rapidly -- between Robin Hood, the JOBS Act, and the blockchain, there are more ways than ever for a company like Legion M to think about providing liquidity for investors. We don't have any formal plans yet -- once we do you will be the first to know. In the meantime, we are 100% focused on building the value of the company so that if/when an IPO comes your shares will be as valuable as possible!

WHAT IS MY POTENTIAL ROI?

At Legion M we talk a lot about the risk of investing in startups. That's because we want people to understand what they are getting into. Startups are inherently risky (the fact is, most of them fail) and so you should never invest more than you can afford to lose (which is good advice for most speculative investments). If you are interested, this video talks about that more. You should also check out our offering document, which has detailed information (including audited financial statements) about the company and the risks/rewards. But with those caveats aside, let's consider the upside of investing in risky pre-IPO startups like Legion M.

Legion M's Round 7 valuation (i.e. the price you are "buying in" at) is ~$40 million. However, entertainment is an industry where successful companies are often valued at billions of dollars and exceptional companies (e.g. Disney) are valued in the hundreds of billions. So while it's impossible to predict the outcome for any company, with Legion M you are investing early enough, and at a low enough valuation that the potential for returns is orders of magnitude higher than it typically is for investments in public companies. If valuation was represented by the size of a building, Disney would be a 4,500 level skyscraper and Legion M would be the very ground floor. There's a lot of upside when you invest in the right startup -- that's how famed venture capitalists like Tim Draper, Mark Cuban, and Peter Thiel make their fortunes. 

Does Legion M have the potential to be as valuable as Disney? That's really for you to decide. Statistically it's unlikely as Disney is one of the most successful companies of all time. That said, even with a tiny fraction of Disney's success there is substantial room for growth. And there's nothing to say we couldn't someday be bigger than they are... :)

WE'RE ALL IN THIS TOGETHER

The most important thing for you to know is that everyone on the Legion M team is investing alongside you. Almost the entire staff has taken a substantial pay cut and are working for salaries well below what they would make if they left Legion M to get a new job. This is especially true for our executives -- Legion M's highest paid employees make $20K per year LESS than the average manager of an In-N-Out Burger. And for us it's not just money, but also our careers and reputations on the line.

Our upside in Legion M is the same as yours -- the value of the stock. In fact, our shares have the exact same financial terms as your shares, which means that win or lose we're all in this together. We're willing to sacrifice every day because we believe a in the potential of a FAN-OWNED company to change the world. Hopefully that gives you some comfort as an investor -- I can tell you that we couldn't be more honored and thankful to have you on our side.

Onward and Upward,

Jeff, Paul and the Legion M team

UPDATE: Round 8 is open now. Click here to learn more

Click here if you'd like to invest in Round 7, or click here to watch a video of our investor presentation (and sign up to join us LIVE for the next one)

Liked by Jen Link, Philemon Strahm, Samantha Ward, and 106 others

I'm a multi-round investor, starting in Round 1, and I can't imagine wanting to sell shares at this point! Legion M is going to be the crown jewel in my portfolio. <3
Cheers to that Kathleen! Onward and Upward!!
If and when the pandemic ends I think we’re gonna go sky high everything we’ve done so far is awesome I especially can’t wait for the girl with no name movie it’s gonna rock.these two guys have worked there butts off for us the least we can do is believe .I love our name legion M ...thank you all for your hard work ...BTS
Thanks so much Brent!! I think we're all ready to rise like a phoenix from the ashes of this pandemic!
Raising the share price with each round doesn’t actually mean that the shares are worth more.the company is setting the price based on raising money. Selling more shares actually lower the value of the individual shares. Add in the fact that the only market for your shares are other investors.
I understand what you are saying Wylie, though I disagree on a couple critical points. First of all, while I acknowledge that the pricing of our rounds isn't as efficient as it would be in an open market (which isn't possible for us right now), I'd argue that the fact that we've had a significant number of investors in each round indicates that the pricing is reasonable. I.e. we've had 3,500 investors in Round 7 so far -- without an equivalent amount of supply from existing shareholders who wanted to sell (which seems extremely unlikely, as that would amount to nearly 15% of our entire shareholder base) then it's likely demand would outstrip supply in an open market, and our share price would be higher than it is today. Ultimately, we look at a lot of factors when setting the price -- not only in terms of demand from the marketplace but also the growth and development of the company -- with a goal of making Legion M as appealing as possible for new investors. Which brings me to my second point -- the more investors we can get in Legion M, the better is for ALL of our investors. Our whole business model is based on the premise that a Legion of fans can help the company succeed, and in that regard the more investors the better. If you think about it, a Legion of 1 person is worthless, but a Legion of 1 million could be invaluable. Every new investor we add gets us closer to our goal. When we started the company a lot of this was just speculation, but having run it for 5 years we can confirm that it is 100% true. The difference between the deals we had access to and the things we could do when we were a Legion of 3,500 vs today (as a Legion of 25,000) is night and day. If we can continue to grow, there is no doubt in my mind that we will become unstoppable at some point. So while new investors do cause dilution, they also provide the money that allows us to grow and the strength in numbers that will help us succeed. The whole goal of a startup is to own an ever-dwindling percentage of an ever-growing pie. Finally, I'd like to point out that when it comes to dilution it's not the NUMBER of investors that matters -- it's the AMOUNT of investment. I.e. One investor putting in 100 million dollars has the exact same dilutive impact as 1 million investors putting in $100 each. It may take us a little longer to raise our money $100 at a time, but we think it will be worth it in end. In any case, if you look at total funding Legion M is still very much in our early stages -- about equivalent to a startup that has completed a series A funding and is starting on their series B. To put things in perspective, the median company in 2019 raised $146 million before they IPOd -- and Uber raised $20 billion by themselves! As of this writing we've raised a little over $11 million, which means that even if we multiplied our current funding by 10X we'd still be well below the median. Hope that helps explain the way that we look at things!
I'm a pleased investor, but I do have a question. I don't think that I named anyone to leave my shares to when I invested in Round 4, so how do I go about naming a beneficiary? I'm not getting any younger either and, while I would certainly like to be around when Legion M becomes bigger than Disney, I have no way of knowing for sure that's going to happen.
This is a good question, Ric. Let me check and get back to you. It's possible there is a place to do this in KoreConX, but I'm not sure.
Hi Ric! Unfortunately, we don't yet have a mechanism for adding beneficiaries, so until we do, you'd have to make arrangements through a Will or Living Trust (or other legal document). Generally, when you are creating your legal document, you would include the same basic information you'd need as designating any other company's stock asset. At the very least, you'd want to include the names of the beneficiaries and how many shares of Legion M stock go to each person. If you need documentation, you can always access your contracts with Legion M (which include the number of shares and the purchase price) via your Wefunder account (under the Portfolio section). These serve as legal documentation of your investment and can be downloaded or printed as needed. However, we do always advise that you talk to an estate attorney or other qualified legal professional, as they will best know all the details that you'd need to include to ensure that any stock assets pass smoothly to your beneficiaries. In any case, even though we know it's a good idea to plan for the worst, we hope you are with us on this journey for many years to come!! If you have any other questions, please feel free to reach out to us at team@legionm.com
Hey Ric -- please see the comment elsewhere in this thread from Greg Roench, who wrote: Regarding the beneficiary question asked earlier, I contacted KoreConX directly to add a beneficiary designation. Based on my communication with them (in Feb 2021), they were able to manually enter my beneficiary information in their system. As mentioned in the comments below, it's also a good idea to make provisions in your estate planning documents ... but just letting you know that you can contact KoreConX.
Hopefully I'm still alive when this happens, I'm getting old.
lol -- Stay with us, Harry!! We're going as fast as we can. Just don't go toward the light just yet! :)
Thank you for taking the time to write this out. Very informative. Proud of what you have accomplished so far. Keep on truckin'!
Thanks so much, David!!
I'm HAPPY to be e part of Legion M. Much success to the Legion M family!!!!! I invested for a reason..
Thanks for being a part of this journey! Onward and Upward!
I am very new to all of the investing and starting a portfolio BUT, I love the way Legion M is doing this. I may only have 10 shares at the moment but I don't plan on staying at 10 shares. I really like the way Legion M Team Keeps us updated. It reminds me of President Roanld Regan, when he would give his state of the union or give a speech, He would paint the whole picture so the American people knew exactly what he was doing and how. Jeff and the rest do the exact same thing. I know what to expect and when, no blind spots (Yet) lol....Just keep up the great work and all else will fall into place.
So glad to hear, David! Thank you for taking this journey with us!
How can we help?
Just keep your eyes peeled for opportunities, Vern! There are lots of chances to get involved! Thank you for being a part of the Legion!
Nice. Thank you for this. I got in at round 4!
Awesome, Shahab!