Sunken Stone, Inc.

Turn-key solution using custom software to help brands sell more on Amazon

Last Funded February 2021


raised from 259 investors


We’ve proven our methods by becoming a top 500 Amazon seller on the Marketplace (out of ~6M).
$35 million in sales in 2020 alone.
Rapid new account growth with 40.87% CAGR since Jan 2017.
Custom-built software translates data and drives sales to scale.

Our Team

It's hard to ignore the growth of ecommerce and specifically Amazon during the COVID-19 crisis. We are in a unique opportunity to harness our vast team experience, amazing internal software at a once-in-a-lifetime market opportunity to dominate in the marketplace.


Amazon leads the e-commerce world, and we help brands lead on Amazon. Our proven, four-pillar process gives sellers the ability to dramatically increase sales and ROI without adding to their workload. Since opening our doors in 2017, we’ve helped more than 100 7-8 figure brands generate over $100 million in sales.

Amazon is a must for any growing brand, but establishing an effective Amazon presence is complicated. Hundreds of factors are involved in a successful listing, and under-optimizing leaves money on the table…

That’s where Sunken Stone comes in.

We’ve worked hard to establish a reputation as a leading player in the Amazon services industry, and we’re now recognized as a top 500 Amazon seller on the Marketplace (out of ~6M). We’re fully accredited, and we’ve even been featured in a case study posted by Amazon itself (very rare for agencies). 

As a bootstrapped venture, we’ve proven our ability to grow and generate revenue without burning through cash. Our robust business model is based 50% on referrals from existing customers, and 50% on email marketing. Our customer acquisition model is so effective that we do almost no additional external marketing or content creation. At our existing rate of growth, we expect to achieve:

The Amazon services market is growing rapidly, with overall Amazon sales up 200+ % in the past five years. The e-commerce market as a whole (our TAM) is also undergoing exponential growth, with a CAGR of 14.7% expected from 2020 to 2027. Our seller services sit at the intersection of these markets, giving us a virtually endless supply of new CPG brands to work with. 

Since launch, our average deal size has increased each year. And we’ve seen explosive account, market, and revenue growth. Trailing three years, our CAGR stands at 40.87%. Our LTV:CAC ratio is also outstanding: For our "Max Control" deliverable, we spend around $1500 to acquire a customer that will pay us an LTV of around $35,000.

Our board of advisors includes some of the world's foremost experts in their respective fields. And they all believe in Sunken Stone!

In total, there are only around 1500 other “Amazon Agencies” — a drop in the ocean compared to the tens of thousands of Google and Facebook agencies currently operating — these agencies range from solo providers all the way to agencies that deal with fortune 100 clients. Here’s how we set ourselves apart from the competition:

It’s not by chance that 50% of our new accounts come from client referrals. Some of the brands we’ve help to grow include:

And here’s what they have to say about us…

Chas Smith, CEO of Paleovalley

We’ve worked with Chas since 2017, and in that time Paleovalley’s Amazon sales have gone from 0 to seven figures annually.

Djamel Bettahar, CEO of Organifi 

We’ve worked with DJ and Niels for over 5 years, and in that time, Organifi’s Amazon sales have gone up 3000%

With the help of the funding and valuation established through our Wefunder campaign, here’s what our roadmap for the future looks like:

*This image contains forward looking projections which cannot be guaranteed.

We’ve achieved traction, built great internal tech, and established a stellar reputation in a niche undergoing unprecedented growth. Now all we need is your investment to help us take Sunken Stone to the next level. Invest today to become one of our earliest investors and expand our stake in the red-hot Amazon technology and services market.

**Amazon, Amazon Global Selling and the Amazon Global Selling logo are trademarks of, Inc. or its affiliates.