I am investing in Splitsy because I believe they are solving a problem that millions of American consumers have been dealing with for a long time: paying bills and doing so jointly. I have 10 years in fintech experience, including time working with several consumer bill payment aggregators, the industry is being flipped upside down right now and Splitsy is well positioned to take advantage of market tailwinds. Their founders recognized this are seizing the opportunity.

The exciting thing for Splitsy is that the value they are creating does not start and stop with the roommate consumers. Settling up with roommates is not only inconvenient and sometimes awkward for them but can also create fractured relationships that lead to tenant churn for multi-family owners/managers. This is where I see Splitsy's opportunity to not only solve consumer financial problems but also help the multi-billion dollar multi-family industry incrementally improve their tenant retention rates.

Combining convenience for consumers with business value for commercial partners is a winning strategy. Moreover, that strategy is sitting on a foundation of a recurring, transaction based revenue stream from one of the most lucrative areas of payments. For all of these reasons and more I am very excited for the opportunity to invest in Splitsy, their product and founders have a bright future.