Our Founding Story -

Nohtal Partansky, an accomplished entrepreneur and ex-NASA-JPL engineer, teamed up with fellow co-founders Cassio Santos and Sean Lawlor to create Sorting Robotics after their collaborative experience at NASA's Jet Propulsion Laboratory. Over half a decade, Nohtal has steered the company in developing innovative robotic solutions for cannabis producers and vertically integrated businesses, addressing the automation shortcomings he witnessed in the sector that negatively impacted the value chain and profit margins.

As the Founder and CEO of Sorting Robotics, Nohtal presently oversees the implementation of AI-powered robotics and automation throughout North America. Importantly, during his time at NASA-JPL, he played a key role as a cognizant engineer in the MOXIE project, which now generates oxygen from Mars' atmosphere on the planet's surface.

Why Sorting Robotics?

In the cannabis processing and production sectors, a considerable reliance on manual labor is evident. Each stage, from refining raw product to the intricate preparation of consumables, demands hands-on intervention, which, while potentially ensuring a degree of artisanal finesse, usually introduces inconsistencies and elevated operational costs. For C-suite executives and discerning investors, it's clear that as the industry matures, there's an impending demand for sophisticated automation solutions that can seamlessly combine high-quality outputs with operational efficiency.

I want a world where all repetitive manual labor tasks are done autonomously; then people can focus their efforts on helping others and being creative. Every day I work towards this goal. -Nohtal Partansky, Co-Founder & CEO.

The cannabis market is still a wide open market with very few competitors in the space. Sorting Robotics is poised to capitalize on this industry.

Company Ethos and Brand Story

Cannabis Industry Focus: Pre-Roll Production

The manufacturing of pre-rolled cannabis and hemp products is still a labor intensive process within the cannabis industry. We knew there was a better way using automation and robotics. As a category, pre-rolls are a very lucrative piece of the overall cannabis industry due to growing demand.

Cannabis is undergoing a revolution of change as it moves from prohibition to federal legalization. This revolution is accompanied by the building of a foundation of brands, distribution, and manufacturing. Sorting Robotics is defining the industry standards for manufacturing cannabis products and by becoming an investor you can participate in forging the building blocks of a new industry.

We currently offer seven different products to automate the production of pre-rolls in the cannabis and hemp markets. Our devices range from filling of vape cartridges, creation of pre-rolls, infusion of pre-rolls, and pick and pack solutions for end of line packaging. We build all of these systems with 21st century robotics components and all of our designed machines are built in the United States to offer unparalleled quality.

The customer is the cornerstone of what we build at Sorting Robotics. Our Jiko Care program and white-glove installation and customer success act as a key differentiator in the market.

Our growth trajectory shows how are ability to execute and how much our customers love us. After entering the cannabis market in 2021 we have built a reputation for high quality products and we have forged tight partnerships with our customers that can be easily observed by our referrals and revenue growth rate.

We have moved from e-commerce into cannabis and we will expand horizontally from cannabis to other verticals by applying the same automation platform to other applications. We have been able to prove expertise in several different domains and have been able to execute effectively. Investing in Sorting Robotics is not just investing in the future of cannabis robotics; it is investing in a robotics company that is going to change the future of manufacturing around the world.

At Sorting Robotics we are constantly investing in our most important asset, the people. We only choose the best to work here because robots are hard and everyone that works at Sorting Robotics has the grit required of any fast moving startup that will be successful. Additionally, we have found that the difference between a good company and a great company is the culture. Culture is how we build new products in a fifth the time for half the cost; our unfair advantage is a symphony of individuals all building to a singular vision, a unified exit.