Help Small Businesses Know What to Fix—and Take Action

Every hiring decision, technology purchase, and marketing investment matters to a small business. Yet owners often spend money addressing symptoms before understanding what is holding their business back.

Sobo helps them identify the problem and take the right next step.

We combine AI-powered business diagnostics with access to vetted experts, helping owners move from questions to recommendations to execution. Our goal is to make practical business expertise accessible to businesses that cannot build a full executive team.

Early Demand Is Turning Into Paid Adoption

Paid subscriptions grew from 14 in January to 25 in October 2026—a 79% increase.

Across the Los Angeles and New York Small Business Expos, Sobo generated 34 qualified signups and 17 subscription starts, representing a 50% gross conversion rate, plus an initial customer engagement. These early results give us a foundation for refining customer acquisition and growing our expert engagement business.

A Business Model That Connects Insights With Execution

Sobo earns recurring platform subscription revenue and fees from expert engagements.

Subscriptions help owners understand their challenges and priorities. Expert engagements provide a path to putting recommendations into practice. Together, these revenue streams support our ambition to become an ongoing resource as customers’ businesses grow and their needs evolve.

A Team Built to Bridge Technology and Business Operations

Our team brings experience in growing small businesses, enterprise technology, AI development, and consulting.

Sobo is a member of NVIDIA Inception and won Atlanta Tech Village’s quarterly investor pitch competition, advancing to the December finals.

What We Are Building Next

We are starting with owners facing pressing growth and operating challenges. Our vision is to make Sobo the place they turn to understand what needs attention, find the right help, and track whether their business improves.

This raise will help us expand customer acquisition, strengthen the platform, and develop technology that makes recommendations more relevant to each business.

Explore the Investment Opportunity

Learn more about our business, strategy, and financial projections:

1. Sobo Seed Investor Deck
2. Sobo Investor Pro Forma
3. Sobo Investor Summary

Join us in building a clearer path from business challenges to practical action—and bringing that support to more small business owners.Small business owners make costly decisions every day about hiring, technology, marketing, and growth. Too often, they spend money before they understand what is holding their business back.

We built Sobo to help them find the cause and take the right next step.

Sobo combines AI business diagnostics with access to vetted experts. Owners share their challenges and business information, receive recommendations, and connect with specialists who can help put those recommendations into action. Our goal is to make practical business expertise accessible to owners who cannot build a full executive team.

We are seeing early evidence of demand. Paid subscriptions grew from 14 in January to 25 in October 2026, a 79% increase. Across the Los Angeles and New York Small Business Expos, we generated 34 qualified signups and 17 subscription starts, a 50% gross conversion rate, plus an initial customer engagement.

Our business model combines recurring platform subscriptions with fees from expert engagements. This connects the value of identifying a problem with the work required to solve it.

Our team brings experience in growing small businesses, enterprise technology, AI development, and consulting. Sobo is also a member of NVIDIA Inception and won Atlanta Tech Village’s quarterly investor pitch competition, advancing to the December finals.

We are starting with owners who need clearer answers to pressing growth and operating challenges. Our vision is to make Sobo the place they turn to understand what needs attention, find the right help, and track whether their business improves.

This raise will help us expand customer acquisition, strengthen the product, and build the technology that makes recommendations more relevant to each business.

We invite you to help us bring better business decisions and practical support to more small business owners.