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Invest in Ruth Health

Equitable tech-enabled healthcare for Moms nationwide

FIRST GOAL HIT (You can still invest)

$56,900

raised from 22 investors
INVESTMENT TERMS
$15M valuation cap Future Equity
$250, $500, $1K, $10K, $20K
LEAD INVESTOR
From the moment we met the incredible founding team at Ruth, we could fell their passion and purpose.
Alison and Audrey are second time founders who exited their last businesses and know the road to success. This is not their first rodeo and they're still hungry to make a big impact. There is a massive gap in
post-partum care, particularly in the US, which we believe Ruth can fill. The recent launch of Ruth's "Ask a Doula" is another example of their speed of execution and the adoption is staggering. The feedback from patients has been incredible so far and they're only just getting started. Giant Ventures backs purpose-driven founders solving the world's biggest challenges. We champion technology founders creating a more sustainable, equitable and resilient planet and Ruth certainly fits the bill. We're excited to have people participate on the journey alongside us!

Highlights

1
Join top investors—$3.1M in funding from Giant VC, YC, Techstars, UnitedHealthcare, Crista Galli
2
9 out of 10 patients would recommend—94 NPS score (Apple's: 51, Airbnb's: 74)
3
Fast-growing traction: revenue up 60% in Sept 2022, nearly 200 patients to date
4
Major B2B contract secured with a subsidiary of the largest insurance company in U.S.—go live: 2023
5
70% patient retention rate (industry standard=52%)
6
Ask A Doula membership expands access to doulas via text, promoting health equity
7
Repeat founders with one exit in 2019 to Reliance Jio (India's largest telecom)
8
TikTok community with 1M+ views, 10% engagement + converting

Our Team

Maternal health in America is our life's work. From unmet needs due to shrinking standards of OB care to minimal prevention, women are underserved. Ours is the highest maternal mortality / morbidity rate of any nation in the developed world. Even well-off, insured women don't get the care they deserve. Our mission is to improve care for every body.

Why Ruth Health?

We're on a mission:
To make quality, joyful maternal healthcare accessible for every body. 🧡

Expecting parents today need our help ➡️

The traditional pregnancy-to-postpartum care model alone isn’t enough to support a healthy pregnancy and postpartum recovery. Navigating supplemental services is a nightmare — logistically, financially.

Prior to finding us, patients have reported waitlists at 2 weeks to see a Lactation Consultant, 6 months to see a Pelvic Floor Therapist, and 4 months to talk to a doula. Patients in rural America may have to travel up to 2 hours to see a provider.  😤

We knew there had to be a better way. So we built it with telehealth. 

📲 We even put a doula in your pocket, so anyone anywhere in America—from 9-months pregnant moms in rural Georgia to brand new dads in San Francisco—can get answers from a Certified Doula who cares. 

We've even supported LIVE BIRTHS! See a few of those sweet babies below:



This product took off in just two months!  🚀 

But we don't just sell to satisfied patients... we're also going after B2B clients from small businesses to huge national employers. Every employee deserves better maternal care coverage from their job. 🤱🏽

🚨With over 3 million births per year, our opportunity is huge. Even just taking care of those with private insurance or Medicaid, there are 2.1 MILLION moms and parents who need our help. 🚨

Our growth is accelerating as of fall 2022, with no signs of stopping. 📈

And there is so much more work to be done from here—with your support!

Why invest? Because women deserve better. Because we're a female-founded company built for us, by us. 

And because giants like YCombinator, UnitedHealthcare Accelerator Powered by Techstars, Crista Galli, and our lead investors at Giant Ventures already made their bet on us.

Raising up to $1,235,000 through Reg CF

And behind all this technology, we are the humans behind the mission.

We won't stop until maternal care serves every body. 🧡

Overview