The real estate industry is outdated and doesn’t work for real estate agents or home buyers anymore. Agents wildly overspend in marketing for low-quality leads, while buyers spend time sifting through static property websites only to miss out on their perfect match as homes move faster than ever. Rila provides the cure...

Through crowdsourced lead generation, Rila makes quality leads available to all agents—enabling them to grow their businesses for free. Rila also provides an unparalleled home-buyer experience (think Pinterest meets Stitch Fix) where proprietary AI helps the right home find the right people—automatically.

We’ve demonstrated a clear demand for our solution, which shows that real estate agents and home buyers are tired of the outdated model of pricey real estate portals and monopolizing brokerage houses. Our Early Market Response speaks for itself:

The $11+ billion real estate tech market is growing faster than ever before, and we’re disrupting this niche with a game changer for the 2 million agents spending $23 billion in online advertising and competing for $78 billion in commissions.

Forbes calls Rila the “Instagram of Real Estate,” and our social-inspired user interface and crowdsourced content has been hailed as the app “where homes find you.” Rila is the community-powered realty assistant that creates an unparalleled experience for agents and younger home-seekers alike.

This team’s list of accolades is miles long, but needless to say that the combination of global, award-winning, multi-patented industry expertise, along with extensive startup-to-IPO experience and multiple successful product launches, makes Rila the ultimate team to disrupt this stagnant industry.

Rila’s lead generation subscription service extends the free opportunities for real estate professionals and inherently provides an easy-to-scale, robust path of recurring revenue for Rila and our investors.

Our first-of-its-kind, proprietary software, which we call RilaMatch™, takes 6.4 billion data points monthly and turns them into quality leads for agents, and unique property matches for home buyers. This system uses a combination of AI and computer vision to provide a whole new real estate discovery experience.

Our goals for the next 24 months include creating 50,000 user preference profiles and generating over $1 million in revenue, which we’ll use to continue to build and train our proprietary machine learning and AI models, and grow our user base in Southern California and eventually in other US markets (projections are not guaranteed).

The real estate tech industry is growing fast, and with the increasing digitalization, proprietary tech investments will grow even faster ($19.8B invested in 2022 alone!) Invest in Rila and modernize this stagnant industry. Let’s make finding a new home an incredible experience to everyone involved.