PuraVida Inc.
A smart credit card that lets your spending fund your bucket list!
$2,404,100
Highlights
Featured Investors
Ronaldo is the godfather of entrepreneurship in the GCC. He sold his startup Souq.com to Amazon.com for $850M in 2017 and became the CEO of Amazon.ae - Amazon's highest growing region with more than 100% Quarter growth
“I myself am a startup founder who built and scaled Souq.com, which was acquired Amazon in 2017. My journey has taught me what it takes to bring big visions to life and the challenges of scaling companies from the ground up. I met Danny Abla, the founder of PuraVida, 4 years ago. Our mutual love for music brought us together, but it's Danny’s resilience, eagerness to always learn, and his ability to turn challenges into opportunities that sold me on PuraVida's amazing opportunity. Danny is n...”
Other investors include Notable, , & 52 more
Our Team
An AI-powered smart credit card with financial tools and customized rewards that resonate with your passion!
"With PuraVida we wanted to build more than a digital bank or just another credit card ... but rather a subscription to the good life!"
Driven by our AI technology and our deep understanding of what truly matters to you, PuraVida wants to pave the way for your financial freedom — while enabling you to live your best life.
Card's Benefits are outdated, impersonal and overwhelming…
- Their rewards catalogs are overwhelming
- Their points are hard to redeem
- The customer experience is inconsistent
In fact, and after speaking with our users, they were only able to identify the miles and cashbacks reward programs…. And the majority feel that even those programs are not that valuable for them.
Now imagine a smart credit card that fixes your finances and rewards you with experiences you love ❤️
An AI-powered smart credit card with amazing lifestyle rewards that resonate around your passions!
WE USE AI TO HELP YOU:
- Organize your finances: Though our AI-driven personal finance tools that will organize your finances so you don’t have to worry about making ends meet.
- Save & make money: We provide you with discounts that you can invest so that you start saving money and building some passive income revenue streams.
- Subscribe to your passion: Last but not least, we give you access to amazing curated experiences that revolve around your passions.
PuraVida provides tools for banks to become in sync with the needs of their customers.
"At PuraVida we believe that the banks of the future should be more human and should leverage it's clout and it's economies of scale to unlock those memorable experiences that money can't buy"
In its final form, PuraVida's goal is to become a fintech happiness platform empowering banks to issue their own PuraVida cards with relevant loyalty perks & benefits that revolve around their customers' passions...
Our initial focus... Music festivals.
With your PuraVida membership, you can access all the music events, and get your name on the guestlist of nightclubs for free… and while using your PuraVida Mastercard for everyday spending you earn "heartbeats" ❤️— our points system — that you can redeem for experiences you love
From backstage passes, to flights and accommodation: each grocery bill and dinner out brings you a step closer to the festivals on your list.
Our unique card will provide access to:
Adding more passion-based verticals...
Once we own the music festival vertical... we plan to expand to other verticals like Football, Soccer, F1, Travel, Food Experiences etc…
We signed a multi-million dollar deal with Mastercard
At the heart of PuraVida's mission are the HENRYs - High Earners Not Rich Yet.
Massive opportunity.
Our business model and revenue:
PuraVida makes money from 3 main revenue streams
We aim generate $100 per user per month:
- Subscription fee: We charge a base subscription of $50 per month. This fee can be paid on a monthly basis by the user or it can be incorporated into the credit card fees through the annual fee.
- Spending on our network: We forecast that our users will spend on average an additional $30 per month on top of their base package.
- Loyalty program - Heartbeats: $1 spent converts to 1 Heartbeat. We charge our partnering banks 1 cents for every heartbeat earned. With an average monthly spend of $2,000, PuraVida should be generating around $20 per user per month from our Heartbeat loyalty program.
*Forward-looking statements are not guaranteed.
Our goal is to get 1 million users in 5 years
*Forward-looking projections are not guaranteed.
Our Path to a Billion-Dollar in Revenues.
Our projections are ambitious yet grounded in the value proposition we offer: by the fifth year, we aim to surpass $1 billion in revenue.
*Forward-looking projections are not guaranteed.
It starts with an invite…
Tell us more about what you love...
Boom you're good to go!
Eliminating UN-happiness.
Once activated, you have 3 simple steps to get going and let our algorithm switch you to Wealth mode:
We use AI to make sense of all your finances by providing you actionable insights on on how to:
- Organize your money
- Save money
- Make money while you sleep
Our expansion strategy draws inspiration from Uber's successful playbook, a model our founder is intimately familiar with from launching Uber in KSA.
This strategy involves a three-step approach:
Introducing Our Board of Advisors: The Architects of our Success.
We have rockstars as advisors whose collective expertise has paved the way for over $1 billion in successful exits:
We are PuraVida... Our mission is to spread happiness in the world through music... & financial services!
For those who are having trouble streaming the main video you can find it here: