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OwnLocal

Automated digital ad agency for local media


In the news

OwnLocal buys site builder Sidengo to help turn local print ads into digital marketing campaigns
March 10, 2015
The basic idea: “Making it dead simple for newspapers to offer their small business customers digital advertising solutions generated from offline print campaigns.”
10 Companies With Unusual but Incredible Perks
February 4, 2015
OwnLocal is hustling to preserve the print media industry. Whether it’s local newspapers or other traditional media outlets, OwnLocal enables these platforms to offer sophisticated digital advertising via innovative and cutting-edge products.
4 Megatrends In Social Media And Social Business
December 20, 2011
Talking with a group of people recently including Lloyd Armbrust at OwnLocal and Tom Smith of Global Web Index (and reading his blog) I picked out four megatrends that will shape social as it truly comes of age.
Austin startup OwnLocal hits $2 million mark in venture capital
October 25, 2011
Austin startup OwnLocal, which helps small media outlets sell Web services to their advertisers, has raised new funding from investors including the Knight Enterprise Fund for media innovation.
OwnLocal nabs new funding from Automattic to resurrect newspaper revenues
October 19, 2011
Many local newspapers may be teetering on the edge of death, but web publishing service OwnLocal doesn’t think they’ll be meeting their maker anytime soon. The company has just nabbed an undisclosed round of funding to help traditional paper newspapers boost their income.
The Company Behind WordPress Invests in Newspaper Toolmaker OwnLocal
October 19, 2011
The open source blogging start-up Automattic has made its first investment, leading a round of funding in Austin, Texas-based OwnLocal, which offers tools for newspapers to help local businesses with their Web presence.
Ownlocal scores funds to get small firms online
October 19, 2011
That’s precisely the target market for Ownlocal – a Y Combinator graduate which is today announcing a new round of investment from a string of investors including the Knight Enterprise Fund, Automattic, the makers of WordPress, and a number of prominent angels.
OwnLocal.com juggling 560 clients
June 24, 2011
The strategy is to provide white-label services to small newspapers that, in turn, bring customers to OwnLocal.com. The services are designed to enable small businesses to generate additional revenue through the Web, providing a greater incentive to advertise with the newspapers, CEO Lloyd Armbrust said.
OwnLocal cleverly makes newspapers money with Web 2.0 tools
April 11, 2011
OwnLocal swoops into small towns sprinkled across America’s less tech savvy plains and puts on quite a clever show. In no way are they grifters; but with their guaranteed promises of success, small town publishers don’t stand a chance.
How One Tool is Helping Small Publishers Go Digital
February 6, 2011
That's where OwnLocal comes in. The Austin, Texas-based software developer and service provider delivers white-label solutions such as the print-to-digital advertising conversion tool AdForge, which enables small-town publishers to seamlessly translate their efforts to computer screens and mobile devices.
How One Tool is Helping Small Publishers Go Digital
February 6, 2011
That's where OwnLocal comes in. The Austin, Texas-based software developer and service provider delivers white-label solutions such as the print-to-digital advertising conversion tool AdForge, which enables small-town publishers to seamlessly translate their efforts to computer screens and mobile devices.
Friday’s 8×8
December 31, 2010
“It’s small businesses. I used to think it’d be grandmas or small children. But it’s not. Most people eventually understand all the personal reasons to be on the web. My grandfather has a Facebook account and knows how to check his stock portfolio. My other grandfather compulsively checks e-mail, reads the Wall Street Journal, and looks at his dubiously factual “news” sites to share conspiracies with the family.”
Seeing Interactive And Weebly Partner, Offer White-Label Websites To Bolster Small Biz SEO
December 28, 2010
YCombinator-backed Seeing Interactive, which helps newspapers build and sell space in online ad directories and YC-backed Weebly, the service that lets you create your own drag and drop websites, have partnered up to give local newspapers even more options when selling local advertising to small and medium sized businesses.
YComb's Seeing Interactive Raises Seed Round From Baseline, Buchheit, Schachter, and Lerer Ventures
June 28, 2010
Seeing Interactive, A Y Combinator startup which launched last March, just raised a seed round of about $1 million from some high-profile investors to help local newspapers take more of those local advertising dollars away from the phone directories.
Startups And Top Investors Unite At Y Combinator's Tenth Demo Day
March 23, 2010
I'm here at Y Combinator headquarters in Mountain View, California, where over two dozen startups are showing off their wares to a room full of investors and press. The room is packed with with some of Silicon Valley's most highly regarded VCs, angel investors, and entrepreneurs.
Y Combinator presents 26 new startups
March 23, 2010
A white-label Yelp for newspapers: Think Yellow Pages + Cars + Homes + Craigslist all launched as one package for small US markets. We work through local newspapers, TV or Radio stations to brand the product as their own and make money through monthly fees and upsells.
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