It is undeniable that long-term healthcare services are moving to an individualized approach allowing seniors and adults with disabilities to stay in their homes and communities rather than institutions or group homes where they are cared for as a person rather than a number. The current non-medical home health care industry presents numerous challenges such as low wages and high turnover of care workers, very little interaction with an actual clinician, lack of transparency of services and many more. What Dennis and the team at Optonome created isn’t simply a product, but rather a holistic solution to an entire industry. Optonome only allows nurses and therapists to start businesses powered by Optonome, where clinicians are in the driver’s seat to personally oversee all services maintaining a clinical touch point on all of those services. By using Optonome’s application, all stakeholders are always aware of what services are being provided, when, by who, if there is an action needed and so much more. The technology streamlines each business so much so that they are actually paying their care workers ~50% more than they would otherwise be earning from a non-Optonome provider. I am incredibly encouraged by the stage of Optonome and they’re just getting started! Every aspect of the business is growing. Nurses and therapists want to sign up to create their business. The existing businesses and receiving referrals at a faster pace than they can handle and care workers are being paid a living wage and love it!