MySwimPro

Trusted by more than 1.5 million swimmers around the world, the MySwimPro app provides personalized swim and dryland training, coaching and motivation to help people improve their performance and health. Named by Apple as the “App of the Year” in 2016 for the Apple Watch, MySwimPro is more than just a swim tracker. MySwimPro has more than 1.5M downloads, 600K+ social media followers, and members have logged 10 Billion meters using the App.

Working toward goals without a coach, plan, team, or accountability is difficult, but it’s the reality for many swimmers—especially since the start of the pandemic. Individual swim instruction is expensive and largely inaccessible, and the demand for virtual coaching is growing rapidly. There is a massive opportunity to help people reach their fitness goals through swimming by delivering a personalized coaching experience at a fraction of the cost of hiring a personal coach.

When the COVID-19 pandemic caused pool closures all over the world, MySwimPro was still able to generate nearly $1M in revenue in 2020. We’ve grown fast since—adding new revenue streams including corporate sponsors, advertising, affiliates, apparel, and integrations with brands like Apple, Garmin and Strava. The company is in a very strong financial position to accelerate growth. We intend to reinvest in the the business by continuing to innovate on the product experience and adding more fuel to our marketing channels that have proven to work.

From a financial perspective, the company has a strong foundation to scale off of. We are choosing to raise funds to accelerate product development and marketing. If we chose to grow more organically, we could potentially lose market share to competitors, and even lose momentum in our existing segment. We've seen explosive growth since launching our paid membership in 2016 and now that the pandemic is starting to get under control, we are looking to continue this pre-pandemic rapid growth.

MySwimPro has helped thousands of swimmers find motivation, accountability and the metrics they need to succeed. This is just the start, and we are just scratching the surface of what is possible in helping our community members take their swimming to the next level

The virtual fitness market is exploding and is expected to reach nearly $60B by 2027, at a CAGR of 33.1% from 2020. There are 26+ million fitness swimmers in the United States alone. The global market is easily 5-10x this size accounting for a total addressable market of well over 100 million fitness swimmers. We understand that our initial target market is a more concentrated cohort of swimmers who are focused on improving their performance and health. This group of people swims at least once per week and is committed to finding a training regimen that helps them reach their goals. This specific market is approximately 9 million swimmers in the United States and over 50 million globally

MySwimPro has been featured in Sports Illustrated, Apple, Forbes, Men’s Health, and many more. Awards include Apple “App of the Year” in 2016, Prevention’s “Best Health App” in 2020 and Greatist’s “Best Swimming App” 2021. The MySwimPro app integrates seamlessly with Apple, Garmin and Strava. These are some of the most recognizable fitness brands in the world and MySwimPro has continued to develop long-lasting relationships with these companies to deliver the most value for members.

Investors dream of the combination of passion and entrepreneurship that is MySwimPro. Our CEO and CTO were named to Forbes’ 2019 30 under 30 list, and our CEO is the author of best-seller Swim Like A Pro, a 3x Individual U.S. Masters National Champion, and a certified USA Triathlon coach.

...and this growth shows no signs of slowing down: the Tokyo Olympic Games will provide the perfect platform for even more explosive acceleration, capturing new attention and enthusiasm, and helping us expand and scale internationally with new distribution partners and new customer acquisition channels.

MySwimPro will continue to invest heavily in product development and expanding brand marketing, including improving the workout personalization features, creating a world-class user experience, and expanding partnerships with complimentary wellness brands.

MySwimPro will continue to make a splash in the pool and way beyond—to save lives, and help people improve their performance and health. The potential to tap into the global swimming market, partner with the biggest brands, generate ROI for investors and more, makes MySwimPro a can’t-miss investment opportunity.

pitch disclaimer: MySwimPro may never reach the valuations described in the pitch video but brands like Under Armour and; Peloton; are examples of companies which MySwimPro aspires to reach in scale, but that can not be guaranteed.

The goal of this investment round is to position the company for 3x revenue growth in the next 18 months. From there we’ll be in a position to continue delivering value to our members while still reinvesting in the product development and marketing that got us to where we are today.

The time to invest is NOW!

MySwimPro is world''s #1 workout app for swimmers and this is just the start!

Join us today and help us build the future of swimming!