Question 1

Hi, please let me know the answers to these questions: a) What is your current burn rate (unless you are still profitable)? b) What is your current cash on hand? c) Are you raising a parallel angel or VC round simultaneously? If yes, who is investing in this round?

Accepted Answer

Hello! Avg burn over last six months ending July was $82K/mo. Current cash balance is $642K. Not yet raising an additional angel/VC round, although we will likely start talking with VCs in a few months.

Question 2

Hi, I'm with D3VC, a venture fund that invests in equity crowdfunding deals. Could you please share with us how this year has been going for Making Fun, as well as any information you might be able to share on YTD figures?

Accepted Answer

Hello, Zac. Sure, I am happy to provide additional color on our recent operations, subject to the disclaimer that these numbers are NOT reviewed by the outside auditor (as the other posted financials were) and the numbers are not yet final, as the revenue and some of the costs are booked but not settled. For our recent fiscal year ending June 30, 2023 we had a net loss of around $925K on revenue of around $1.67 million. For the three months ending July 31, 2023 we burned around $60K per ...

Question 3

1) What is the open rate for emails sent to your 7M subscribers? 2) What's the marketing plan for the new games (e.g., partnering with influencers/celebrities, giving away free skins, etc.)? 3) Going from net income of $188K to a loss of $925K is a stark reversal. Can you offe...

Accepted Answer

Thanks for the Q's! 1)  We rarely send to the full list. When we do, open rates are in the 5-10% range. We send more frequently to recently active players, ~400K to ~1mm, where (throwing out the outliers on both sides) we typically see open rates in the low double digit %'s. In addition to email, we also reach our players in-game and on Discord, Forums, and social media channels. 2)  Our best marketers are our players and fortunately we have a lot of them. To unleash their full...

Question 4

I run a Facebook Hidden Express Group of over 4k loyal players, and it is only one group of many out there. This is the best game on Facebook. Hope it stays live for a longtime!

Accepted Answer

Tracy, we greatly appreciate your strong support over the years for Making Fun and the Hidden Express player community. While the ‘pitch’ is mostly about Eternium, we have some big plans for Hidden Express as well, including a new feature coming soon. After carefully listening to our players’ feedback and input, we are excited to announce the upcoming launch of the “Reveal Room” in a brand-new format. We believe this redesign will deliver a revitalized experience to our players. Stay tuned fo...

Question 5

After checking the game's reviews on steam, and lurking in the discussions area, there are quite a few allegations from players regarding suspected paid for reviews, suppression/deletion of threads. Generally speaking, considering what's present in the bad reviews (extremely a...

Accepted Answer

We care a great deal about our community and we work hard to make it a safe, honest and positive place. We do not buy reviews. We depend on critical conversations to understand how we can improve. We only delete threads that most people would agree are inappropriate in polite company and infrequent posts with a blatant ad for another product. You make a good point that expectations are different on mobile vs. PC. Eternium was a mobile-first game adapted for PC. It is considered an extremely g...

Making Fun

Creating the next generation of epic role-playing games for $200 billion phone / PC / console market

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