Lively Root
The New Way to Buy Plants Online - Modern Horticulture Delivered!
Highlights
1
$12.2M lifetime revenue
2
500,000 customers across all 48 contiguous states.
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Current B2B Clients include Apple, Airbnb, LinkedIn, Oracle, and many more.
4
Channel provider for Petco's entire Pet-Friendly plant category.
Featured Investor
Invested $5,000
Invested $5,000 this round
“I am investing in Lively Root because I am a very happy customer, I love their products/services, and believe in Colin and his team to execute. LR has a proprietary packaging solution that differentiates them from the competition by lowering the cost of shipping and allows them to ship a more diverse array of plants. LR is also vertically integrated with their own nursery, which allows the to be cost competitive, while also hitting great gross margins. It is a massive market that will continu...”
Our Team
CEO
3X Founder, YC Alum, Stanford GSB, StartX Mentor.

Brian BatesBiz Development
Sales leader with a proven track record for high growth, through scalable, repeatable processes to scale.
Engineering
Senior Engineer with 15+ years of programming and startup experience.
Bridging the Divide Between Nurseries & Your Home



- Plants are delicate living products that require special handling, which makes it challenging to get them to their destination safely.
- With advancements in ground shipping speeds, it is now possible to ship plants cost-effectively, without compromising delivery times.
- Local and regional nurseries have faced stiff competition from big box retailers, leading to squeezed margins and motivation to fulfill directly to consumers.
- Customer behavior has changed with this next generation, who want to purchase plants just as they do all their other products online with personalization and customized search.



- Our company provides a custom technology solution that enables the shipment of plants throughout the year to all 48 states. This comprehensive solution includes software, equipment, and processes that transform a nursery into a fulfillment center.
- Our fully integrated solution manages all aspects of the fulfillment process. Orders are drop-shipped directly from one of our partner nurseries to the customer by the next business day.
- We are on our 7th generation of custom boxes with 12 sizes for optimal shipping and cost reduction. This includes specialized wrapping and packaging to ensure shipping in any weather.














Note: All investments will be made via the legal entity Grow Source Technologies, Inc.