Jurny
Fixing Hospitality’s Inefficiency with Next-Gen AI
Investment Terms
You will be investing in Jurny through an SPV. This means that when you invest, you will be signing the SPV Subscription Agreement, not the direct investment contract. For more information on SPVs, see here.
- SPV Subscription Agreement - Early Bird
- Early Bird Jurny Common Stock Subscription Agreement EB
- SPV Subscription Agreement
- Jurny Common Stock Subscription Agreement
Financials
We have financial statements ending December 31, 2023. Our cash in hand is $616,179, as of March 2025. Over the three months prior, revenues averaged $44,310/month, cost of goods sold has averaged $12,437/month, and operational expenses have averaged $70,808/month.
At a Glance
Jan 1 – Dec 31, 2023




You should read the following discussion and analysis of our financial condition and results of operations together with our financial statements and the related notes and other financial information included elsewhere in this offering. Some of the information contained in this discussion and analysis, including information regarding the strategy and plans for our business, includes forward-looking statements that involve risks and uncertainties. You should review the "Risk Factors" section for a discussion of important factors that could cause actual results to differ materially from the results described in or implied by the forward-looking statements contained in the following discussion and analysis.
Overview
Fixing Hospitality's Inefficiency with Next-Gen AI.
Jurny is a hospitality tech company powering operations and modern guest experiences for some of the world’s most
exceptional independent hotel brands, vacation, and short-term rental (STR) properties.
Milestones
Jurny, Inc. was incorporated in the State of Delaware in November 2018.
Since then, we have:
- Confirmed LOIs equal 4x our revenue—positioned for massive growth acceleration
- Reduces property management from 12.5 to 1 hour weekly per listing
- 100%+ Year-over-Year SaaS revenue growth shows sustained market adoption
- AI managed more than 200,000 guest reservations autonomously in 2024 alone
- $16M+ raised from Mucker Capital, Okapi VC & 2,000+ crowd investors
- Global partnerships with Airbnb, Expedia, Vrbo, Booking.com, and other leading platforms
- Revenues & Gross Margin. For the period ended December 31, 2023, the Company had revenues of $1,182,714 compared to the year ended December 31, 2022, when the Company had revenues of $1,383,766. Our gross margin was 66.44% in fiscal year 2023, and 58.64% in 2022.
- Assets. As of December 31, 2023, the Company had total assets of $726,654, including $95,803 in cash. As of December 31, 2022, the Company had $2,066,899 in total assets, including $479,546 in cash.
- Net Loss. The Company has had net losses of $3,951,478 and net losses of $4,053,472 for the fiscal years ended December 31, 2023 and December 31, 2022, respectively.
- Liabilities. The Company's liabilities totaled $8,148,118 for the fiscal year ended December 31, 2023 and $5,635,131 for the fiscal year ended December 31, 2022.
To-date, the company has been financed with $3,000,000 in debt, $10,060,451 in equity, and $4,454,140 in convertibles.
After the conclusion of this Offering, should we hit our minimum funding target, our projected runway is 6 months before we need to raise further capital.
We plan to use the proceeds as set forth in this Form C under "Use of Funds". We don’t have any other sources of capital in the immediate future.
We will likely require additional financing in excess of the proceeds from the Offering in order to perform operations over the lifetime of the Company. We plan to raise capital in 6 months. Except as otherwise described in this Form C, we do not have additional sources of capital other than the proceeds from the offering. Because of the complexities and uncertainties in establishing a new business strategy, it is not possible to adequately project whether the proceeds of this offering will be sufficient to enable us to implement our strategy. This complexity and uncertainty will be increased if less than the maximum amount of securities offered in this offering is sold. The Company intends to raise additional capital in the future from investors. Although capital may be available for early-stage companies, there is no guarantee that the Company will receive any investments from investors.
Runway & Short/Mid Term Expenses
Jurny, Inc. cash in hand is $616,179, as of March 2025. Over the last three months, revenues have averaged $44,310/month, cost of goods sold has averaged $12,437/month, and operational expenses have averaged $70,808/month, for an average burn rate of $38,935 per month. Our intent is to be profitable in 9 months.
In June 2024, the Company closed an equity crowdfunding campaign raising approximately $973,00 in new capital. It also closed a second equity crowdfunding campaign in December 2024, raising approximately $491,000 in new capital. The Company also recently closed a private financing round raising $750,000 in new capital. In May 2024, the Company closed the property management side of its business to focus solely on the growth and development of its software platform. The Company was originally founded to manage short-term rental properties. However, over time, it saw the need for a consolidated solution to assist in managing its properties. It then developed a proprietary AI-powered software platform to assist with this. Historically, the property management side of the business generated most of the Company's revenue, however, the cost of that business exceeded revenues. Therefore, it has now shuttered that side of the business to focus entirely on the software platform, which does generate profit from a gross margin perspective.
We expect monthly revenues to be approximately $90,000-$100,000 per month over the next 3-6 months and expenses will be approximately $190,000-$200,000 per month over the next 3-6 months.
We are not currently profitable and may be able to reach profitability by the end of the year. However, we may not reach profitability by the end of this year if we choose to focus on top-line growth and customer acquisition at the expense of additional operating losses. In order to reach profitability we will need an additional $2-3M in funding.
The Company has access to additional equity capital from its existing pool of investors and other private investment sources. Additionally, the Company has access to additional debt sources if required.
All projections in the above narrative are forward-looking and not guaranteed.
Risks
Our Software-as-a-Service (SaaS) business model relies on the utilization of several third-party technology providers to ensure the normal operation of our service. These third-party providers offer critical infrastructure, hosting services, data storage, network connectivity, and other essential components that enable us to deliver our SaaS solution to our customers. We do not have direct control over these third-party providers, and our ability to deliver a seamless user experience may be subject to factors beyond our control. Interruption to these third-party services can cause operational delays with respect to our product experience.
Our SaaS service is tailored and targeted to the hospitality industry. The industry is particularly susceptible to the effects of widespread health crises, such as pandemics, epidemics, or other infectious diseases. These events can lead to a decline in travel, tourism, and overall consumer spending, which directly affects the demand for the services we provide to our hospitality partners.
The technology sector is highly competitive and rapidly evolving. Our success depends on our ability to anticipate and adapt to changes in market conditions, emerging technologies, and customer preferences. Our competitors often enjoy significantly higher financial and other resources compared to us. We cannot guarantee that our current or potential competitors will not offer products or services that are comparable or superior to ours or adapt more swiftly to evolving industry or market trends. The intensification of competition could lead to price reductions, reduced gross margins, and a loss of market share, all of which would have a significant adverse impact on our business, prospects, financial condition, or operational results.
Other Disclosures
The Board of Directors
Director | Occupation | Joined |
---|---|---|
Luca Zambello | CEO @ Jurny, Inc. | 2019 |
John Waller | Partner @ Okapi Venture Capital | 2019 |
Officers
Officer | Title | Joined |
---|---|---|
Luca Zambello | CEO (full-time) | 2019 |
Giovanni Moretto | CTO (full-time) | 2020 |
Voting Power
No one has over 20% voting power.
Past Fundraises
Date | Security | Amount |
---|---|---|
Priced Round | $209,309 | |
4/2025 | Priced Round | $150,000 |
3/2025 | Priced Round | $1,000,000 |
11/2024 | Priced Round | $418,325 |
10/2024 | Priced Round | $491,035 |
8/2024 | Priced Round | $500,000 |
6/2024 | Priced Round | $973,585 |
11/2023 | Convertible Note | $1,184,140 |
4/2023 | Convertible Note | $770,000 |
11/2022 | Convertible Note | $1,000,000 |
10/2021 | Convertible Note | $400,000 |
9/2021 | Loan | $3,000,000 |
5/2021 | Priced Round | $4,445,833 |
10/2020 | Convertible Note | $1,000,000 |
3/2020 | Priced Round | $1,000,000 |
4/2019 | Priced Round | $1,649,998 |
11/2018 | Convertible Note | $100,000 |
Outstanding Debts
Issued | Lender | Outstanding | Maturity |
---|---|---|---|
9/24/21 | SQN Venture Income Fund II, LP |
$2,798,203
|
6/1/25 |
Related Party Transactions
None.Use of Funds
$50,000 | 20% digital marketing (ads for increased visibility and user acquisition), 20% other marketing (new marketing channels & campaigns, working with influencers, etc.), 20% payroll, 20% Wefunder campaign marketing, 15% operations, 5% Wefunder fees. |
---|---|
$400,000 | 20% digital marketing (ads for increased visibility and user acquisition), 20% other marketing (new marketing channels & campaigns, working with influencers, etc.), 20% payroll, 20% Wefunder campaign marketing, 15% operations, 5% Wefunder fees. Raising our maximum allows us to significantly expand digital marketing and expand our reach. |
Capital Structure
Class of Security | Securities (or Amount) Authorized | Securities (or Amount) Outstanding | Voting Rights |
---|---|---|---|
Series Seed 1 Preferred | 1,027,413 | 918,358 | Yes |
Common Stock | 38,813,222 | 8,870,047 | Yes |
Series Seed Preferred | 2,243,970 | 2,140,970 | Yes |
Series Seed 2 Preferred | 5,543,716 | 5,213,108 | Yes |
Series Seed 3 Preferred | 8,000,000 | 7,209,091 | Yes |
Form C Filing on EDGAR
The Securities and Exchange Commission hosts the official Form C on their EDGAR web site.