Invest in Grape ID™

PROBLEM: Advertisers pay data brokers to target consumers (and violate their privacy).

Data-trading companies connect to millions of websites to scrape, steal, and sell our digital footprint. Millions of advertisers rely on a network of 5,000+ data brokers to stalk us for our data.

SOLUTION: Enable advertisers to pay consumers directly for their data (without violating their privacy)

Grape ID™ Data Marketplace

HOW IT WORKS

Businesses anonymously target prospects via Grape ID™. Then they offer prospects, for example, $2 to view their offer. If accepted, a prospect receives $2 for engaging with the offer (e.g. opening, clicking, watching video, etc).

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HOW IT WORKS: Consumers

Consumers use Grape ID™ to 1) earn cash for engaging with emails, 2) protect their email with verified identity badges right in their inbox, and 3) permanently eliminate unwanted email spam.

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AD MARKETPLACE ADVANTAGES

1. DIRECT TRANSACTIONS: Businesses transact directly with prospects via the marketplace instead of indirectly through a more costly network of 12,000+ middlemen companies.
2. ADS ARE MORE RELEVANT: Ads are more relevant since users consent to and have control over how they are anonymously targeted using data in their Data Vault.
3. GUARANTEED ROI: Engagement with prospects is guaranteed. Advertisers get either 1) engagement such as a click on a link, or 2) feedback about why the prospect didn't click the call-to-action (CTA) which helps the business understand how to improve their offer.
4. MORE PRIVACY: User privacy is guaranteed because user data never leaves the Grape ID™ Data Vault and anyone attempting to access user data must pass our proprietary Grape Score™ authentication system.
5. MORE SECURITY: The Grape Score™ is our proprietary authentication system that ensures our marketplace is a leader in platform trust.

HOW WE MAKE MONEY

Revenue in 2024 will come from two primary sources:

1. A 30% Marketplace Fees: Ad pricing is based on demand using a bidding system. Businesses pay a 15% fee to purchase the ads, and prospects pay 15%. For example, a business purchasing an ad for $1 would pay $1.15 ($1 + 15%), and the prospects would be able to withdraw $0.85 ($1 - 15%).
2. Subscription Fee: We charge a monthly fee to guarantee emails are delivered to recipients' primary inboxes. The rate is $0.01 per email per month. For example, a business with 10,000 email contacts would be charged 10,000 x $0.01 = $100/month. We only charge for contacts who decide to use Grape ID™.

LEAD ACQUISITION COMPETITION

STRONG DEMAND

We conducted extensive market validation by interviewing over 3,000 consumers and businesses. We used research, mockups, 4 versions of our mobile app, survey interviews, recorded video interviews, and in-person interviews to refine the Grape ID™ value proposition. 

The results show overwhelming demand:

• 92% of businesses and 76% of consumers opted to beta-test our products after seeing demos.
• We received over $1,500 in cash from revenue, pre-sales, and deposits. Proving we can monetize even before announcing our launch date is a major indicator of demand.
• <30 days until revenue after our first product release
• 76% of consumers ranked our all-in-one privacy protection, paid email, and spam elimination as their most anticipated features.
• 80% of enterprises expressed interest, but only after we've proven scale and compliance.

GO-TO-MARKET

Our go-to-market plan is straightforward because we are delivering on the promises made to waitlisted customers during our validation stage. We will prove our product works with the existing waitlisted users as soon as our product is available. Then we'll expand to email and marketing companies followed by enterprises.

THREE CORE TECHNOLOGIES

Grape ID™ leverages advanced technologies including blockchain, artificial intelligence, and omni-factor authentication to securely match advertisers with prospects while protecting users' privacy and digital rights.

More detail is available in the FAQ, on our website or social media, or directly from the founder since this page is not suitable for in-depth technical discussion.

USE OF FUNDS

We will increase our Grape Score™ accuracy by Q3 2024, launch our advertising agents in Q4 2024, and launch our marketing flywheel to reach 1M users by Q1 2025.

Of the initial $50,000 raised in this WeFunder, 92.1 % of it will be used to market our WeFunder Campaign (social media, ads, marketing contractors) and 7.9% to pay Wefunder fees.

Of the $1.235M maximum goal for this current WeFunder campaign, 18% will go to marketing, 15% to operations and overhead of the company, 59.1% to four engineers and two product designers, and 7.9% to Wefunder fees.