FȲTA

Plant-based protein supplement, backed by founders of Cruise, Twitch, and NBA, UFC athletes

https://wefunder.com/fyta

Total raised on Wefunder: 265760

Total investors: 262

Quick facts

  • Founded by the creators of the groundbreaking documentary, The Game Changers.
  • Our flagship product, Elite Plant Protein, is a plant-based competitor to whey protein.
  • Tastes and mixes better than any other plant-based protein, even disappearing into coffee.
  • Beat leading comparable products 3 to 1 in taste and texture at the National Food Lab.
  • Made from American, non-GMO upcycled barley, a highly sustainable protein.
  • Leadership team hails from Quest, Cytosport, Weetabix, Just, and Bare.
  • Exclusive partnership with EverGrain, a subsidiary of AB InBev, including no-cost R&D.
  • Want to try FȲTA? (USA ONLY) Go to fyta.com and use one-time code WEFUNDER25 to get 25% off.

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FȲTA

Plant-based protein supplement, backed by founders of Cruise, Twitch, and NBA, UFC athletes

Funded badge
Last Funded April 2024

$4,405,760

raised from 262 investors

Investment Terms

You will be investing in FȲTA through an SPV. This means that when you invest, you will be signing the SPV Subscription Agreement, not the direct investment contract. For more information on SPVs, see here.

Financials

We have financial statements ending December 31, 2022. Our cash in hand is $103,000, as of July 2023. Over the three months prior, revenues averaged $33,752/month, cost of goods sold has averaged $5,888/month, and operational expenses have averaged $128,345/month.

At a Glance

Jan 1 – Dec 31, 2022
Revenue icon
$0
Revenue
Net loss icon
-$1,402,705
Net Loss
Short-term debt icon
$36,793
-6%
Short-Term Liabilities
Valuation icon
$2,889,802
Raised in 2022
Cash in bank icon
$103,000
Cash on Hand
Net Margin:
0%
Gross Margin:
0%
Return on Assets:
-127%
Earnings per Share:
-$0.23
Revenue per Employee:
$0
Cash to Assets:
20%
Revenue to Receivables:
~
Debt Ratio:
263%
FS Annual 12-31-22 FYTA PBC - Comparative 08-07-2023 1 .pdf

Management’s Discussion and Analysis of Financial Condition and Results of Operations

You should read the following discussion and analysis of FYTA, PBC’s financial condition and results of operations together with FYTA, PBC’s financial statements and the related notes and other financial information included elsewhere in this offering. Some of the information contained in this discussion and analysis, including information regarding the strategy and plans for the business, includes forward-looking statements that involve risks and uncertainties. You should review the "Risk Factors" section for a discussion of important factors that could cause actual results to differ materially from the results described in or implied by the forward-looking statements contained in the following discussion and analysis.


Overview

A clean, sustainable active nutrition brand that provides the benefits of plants without sacrificing taste, texture, or versatility.


Milestones

FYTA, PBC was incorporated in the State of Delaware in May 2021.

Since then, we have:

- James Wilks, CEO, is the co-creator of the Game Changers.

- Exclusive partnership with Evergrain, a subsidiary of Anheuser Busch, which creates access to their data, marketing, R&D and distribution

- C-suite - 100 years combined experience with Coke, Nestle, Jamba Juice, CytoSport, Quest Nutrition.

- FYTA’s flagship product beat leading comparable products 3 to 1 in taste and texture at the National Food Lab.

- Launched a novel protein powder, with drinks, meal replacement powders and bars in the pipeline.

Historical Results of Operations

The company was organized in May 2021 and has limited operations upon which prospective investors may base an evaluation of its performance.

  • Revenues & Gross Margin. For the period ended December 31, 2022, the Company had revenues of $0 compared to the year ended December 31, 2021, when the Company had revenues of $0.
  • Assets. As of December 31, 2022, the Company had total assets of $1,103,012, including $217,610 in cash. As of December 31, 2021, the Company had $1,652,887 in total assets, including $1,491,548 in cash.
  • Net Loss. The Company has had net losses of $1,402,705 and net losses of $396,676 for the fiscal years ended December 31, 2022 and December 31, 2021, respectively.
  • Liabilities. The Company's liabilities totaled $2,901,793 for the fiscal year ended December 31, 2022 and $2,048,963 for the fiscal year ended December 31, 2021.

Liquidity & Capital Resources

To-date, the company has been financed with $4,000,000 in SAFEs and $24,802 in debt.

After the conclusion of this Offering, should FYTA, PBC hit the minimum funding target, the our projected runway is 9 months before we need to raise further capital.

We plan to use the proceeds as set forth in this Form C under "Use of Funds". We are also accepting investment on another SAFE, with the same terms, from accredited investors.

We will likely require additional financing in excess of the proceeds from the Offering in order to perform operations over the lifetime of the Company. We plan to raise capital in 9 months. Except as otherwise described in this Form C, we do not have additional sources of capital other than the proceeds from the offering. Because of the complexities and uncertainties in establishing a new business strategy, it is not possible to adequately project whether the proceeds of this offering will be sufficient to enable us to implement FYTA, PBC’s strategy. This complexity and uncertainty will be increased if less than the maximum amount of securities offered in this offering is sold. The Company intends to raise additional capital in the future from investors. Although capital may be available for early-stage companies, there is no guarantee that the Company will receive any investments from investors.

Runway & Short/Mid Term Expenses

FYTA, PBC cash in hand is $103,000 as of Sept 2023. Over the last three months, revenues have averaged $33,752.47/month. Cost of goods sold has averaged $5,888/month with an average burn rate of $134,233 per month. The intent is to be profitable in 7 months.

FYTA, PBC successfully launched in late June 2023 with 3 flavors of Elite Plant Protein Pouches.

FYTA, PBC Revenues are expected to average $50K in the next 3 months and $100K in the following 3 months. FYTA, PBC would require between $600 to $700K in capital. 

FYTA, PBC is forecasted to be profitable within 7 months (March 2024) requiring $800K in capital.

FYTA, PBC completed the first SAFE raised July 31, 2023, raising $4M and is launching a $1.5M SAFE II raise on the same terms along with the WeFunder SAFE raise on the same terms (but focused non-accredited investors with a $250 minimum). FYTA, PBC will use funds from SAFE I and SAFE II plus WeFunder to cover the burn throughout the campaign.

All projections in the above narrative are forward-looking and not guaranteed.

Risks

1

The Company may never receive a future equity financing or elect to convert the Securities upon such future financing. In addition, the Company may never undergo a liquidity event such as a sale of the Company or an IPO. If neither the conversion of the Securities nor a liquidity event occurs, the Purchasers could be left holding the Securities in perpetuity. The Securities have numerous transfer restrictions and will likely be highly illiquid, with no secondary market on which to sell them. The Securities are not equity interests, have no ownership rights, have no rights to the Company’s assets or profits and have no voting rights or ability to direct the Company or its actions.

2

Our future success depends on the efforts of a small management team. The loss of services of the members of the management team may have an adverse effect on the company. There can be no assurance that we will be successful in attracting and retaining other personnel we require to successfully grow our business.

3

With a small team of 4 full-time employees, 6 part-time employees, and 8 advisors and contractors, turnover is a real risk. FYTA, PBC could be at risk if greater than 33% or more would exit the company in a short period of time.


Other Disclosures

The Board of Directors

Director Occupation Joined
Joseph Pace Executive Director @ Game Changers Institute 2021
James Wilks CEO @ FYTA, PBC 2021

Officers

Officer Title Joined
Mike OHare COO 2021
Stuart Latta CFO 2021
James Wilks CEO 2021

Voting Power

Holder Securities Held Power
James Wilks 3,000,000 Class B Common / Series FF Preferred (1.5M of each) 50.0%
Joseph Pace 3,000,000 Class B Common / Series FF Preferred (1.5M of each) 50.0%

Past Fundraises

Date Security Amount
SAFE $261,060
7/2023 SAFE $1,275,000
11/2022 Loan $24,802
7/2022 SAFE $2,865,000

Outstanding Debts

Issued Lender Outstanding
11/8/22 First Insurance Funding
$24,802

Related Party Transactions

None.

Use of Funds

$50,000

93.5% towards marketing and demand generation.  6.5% towards the Wefunder intermediary fee



$1,200,000

18.5% Staffing, 35% Demand Generation, 40% Working Capital for growth and a new product launch.  6.5% towards the Wefunder intermediary fee



Capital Structure

Class of Security Securities (or Amount) Authorized Securities (or Amount) Outstanding
Class A Common Stock 10,000,000 0
Class B Common Stock 6,000,000 3,000,000
Series Ff Preferred (Pff) Stock 3,000,000 3,000,000

Form C Filing on EDGAR

The Securities and Exchange Commission hosts the official Form C on their EDGAR web site.

Offering Updates

FȲTA raised 50% of their target offering amount on Dec 15 2025

FȲTA raised 100% of their target offering amount on Dec 15 2025

Details