Gamifying the World Cup ⚽🏆+ Cannes Lions, MAD//Fest, and SEG3 | Overplay
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Published at: 2026-07-14 10:25:18 UTC
Subject: Overplay
Overplay and our games on the FIFA Play Zone drew a ton of interest at the three conferences that we attended over the past few weeks: SEG3, Cannes Lions, and MAD//Fest. Focusing on sports, entertainment, marketing and advertising, it was a true c...