Culprit Underwear

Viral Underwear Brand with 1.5M+ Pairs Sold

https://wefunder.com/culprit.underwear

Total raised on Wefunder: 72783

Total investors: 117

Quick facts

  • Proven Traction + Revenue: $30M in lifetime revenue, only $3.2M in equity raised
  • Huge Customer Base: Over 1.5 million pairs sold and 600,000 customers, 10,000+ five star reviews
  • Massive Market Opportunity: Targeting the $90 Billion global underwear market
  • Organic Celebrity Endorsements: Billie Eilish, Tom Hardy, Apple's Shrinking, HBO's The Penguin
  • Sustainably Made: Crafted with ultra-soft, sustainable MicroModal fabric
  • Expanding Beyond Underwear: Launching new apparel lines like pajamas, hoodies, and sweatpants
  • Expanding Beyond Underwear: Leveraging brand loyalty to launch new apparel lines like pajamas, hoodi

Team profiles

Featured investor profiles

Culprit Underwear

Viral Underwear Brand with 1.5M+ Pairs Sold

Funded badge
Last Funded May 2026

$72,783

raised from 117 investors

What Investors Say

LEAD INVESTOR
Invested $5,000 this round + $50,000 previously
Culprit is an example of a company that has so much further potential so I’m doubling down! The founders are talented individuals and are unstoppable The brand is growing and with the right support it can be the leading online men’s and women’s underwear. Their creativity is next level and shows just what making a difference in the market can do. The future plans I’ve seen for the company reaffirm my intuition that this is going to show exponential growth
What People Say