Contractor+

Software to help contractors run their business better.

https://wefunder.com/contractor

Total raised on Wefunder: 665227

Total investors: 500

Quick facts

  • Revenue grew from $25K in 2021 to a ~$1M run rate today
  • 85K+ users and approximately 1,400 paid workspaces (as of Q3 2026)
  • CEO a 3x founder, 1 exit. CTO a national finalist at Microsoft’s Imagine Cup, "the olympics of tech"
  • 4x faster estimates and 28% faster job turnaround vs. existing workflows
  • 4.7-star average rating across Capterra, G2, App Store & Google Play
  • AI-powered estimating & conversational workflow automation for the 7 million contractors in America
  • Fully-integrated into leading accounting software QuickBooks & Square; custom integration with Angi
  • On track to $1.9M ARR by Q3 2027 (not guaranteed)

Investor memo sources

Team profiles

Featured investor profiles

Invest in Contractor+

Software to help contractors run their business better

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INVESTMENT TERMS
Convertible Note
 $10M  $8.1M valuation cap 9.7% interest 25% discount
Early Bird Bonus: The first $250K of investments will be in a convertible note with a $8.1M valuation cap and 25% discount

Highlights

Notable Angel

Raised $25k or more from a notable angel investor

Notable Angel

Fast Growth

Revenue growing 2X/yr for at least prior 6 months

Fast Growth

Investment Memo

An investor has written an Investment Memo

Investment Memo
1
Revenue grew from $25K in 2021 to a ~$1M run rate today
2
85K+ users and approximately 1,400 paid workspaces (as of Q3 2026)
3
CEO a 3x founder, 1 exit. CTO a national finalist at Microsoft’s Imagine Cup, "the olympics of tech"
4
4x faster estimates and 28% faster job turnaround vs. existing workflows

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Team


Memo

Every new job should grow a contracting business, not bury its owner in estimates, invoices, scheduling, payment follow-up, and customer communication. Contractor+ brings those workflows into one AI-powered platform, so contractors can spend less time on admin and more time winning work, serving customers, and building the business.

As contracting businesses grow, paperwork can become the bottleneck. Many are stuck cobbling together different software tools instead of having one platform built for them.

Founder and CEO Justin Smith grew up around contracting – his mother is a general contractor. Later, while helping scale a property operation serving 850+ properties, he saw the bottleneck firsthand: every work order, estimate, invoice, and customer follow-up passed through the owner’s desk. Contractor+ is the system he wished had existed then.

Together with co-founder and CTO Roshan Sethia, Justin built a mobile-first platform for the truck, the roof, and the jobsite – not an office workflow retrofitted for the field.

Today, Contractor+ has 85,000+ registered users and serves approximately 1,400 active workspaces -- all with $0 VC funding. With global expansion on the horizon and a growing customer base, we’re taking on a $20B global opportunity at the intersection of field service, contractor management, inventory management, and on-demand staffing.

Contractor+ reached 10,000 monthly active users without a sales team or paid advertising. Today, the platform serves more than 4,000 paying contractors.

We’ve generated $645,629 in FY2025 revenue, compared with $479,309 in FY2024. From January through July 2026, it generated $492,898. July 2026 revenue was $78,385, including $64,517 in base subscription MRR.

Customers choose Contractor+ because we supercharge small trade businesses with AI tools and back-office power that is reserved for companies ten times their size. Once a contractor's estimates, invoicing, and customer history all live in one system, ripping it out means rebuilding their whole operation from scratch.

The company is now adding a focused sales motion for larger Max accounts while continuing the product-led growth that built the base.

There are 7 million individuals employed in the American construction industry. Those small contractors carry a giant administrative burden – every new job creates more administrative work, placing a ceiling on growth.

The U.S. construction market is dominated by small operators. Nearly 3 million construction establishments have no paid employees, and 91% of payroll establishments have fewer than 20. For these businesses, the owner is often the estimator, dispatcher, salesperson, bookkeeper, and collections department.

SaaS transformed retail, healthcare, even parking meters. Contractors were left behind, stuck with expensive, outdated enterprise software and generic tools that were never built for the way a contracting business actually runs.

The usual answer is a fragmented tech stack: one tool for CRM, another for estimates, another for e-signatures, another for email, and still more for scheduling, payments, phone, and marketing. Retrofitting general-purpose software not built with this industry leaves contractors no choice but to buy several different tools and stitch them together. We call this the Frankenstack.

More than a third of the 7M+ contractors in the US go without field service software, and the ones who use it, pay for it in overhead: most contractors cap out around $2 million a year in revenue. The business can have demand and still hit a ceiling because the back office cannot scale with the crew.

Contractor+ replaces the fragmented stack with a mobile-first platform that brings AI into core field and back-office workflows.

From one login, contractors can manage CRM, estimates and invoices, scheduling and dispatch, contracts, job costing, payments, phone and SMS, client communication, time and mileage, project management, lead tracking, bookkeeping, and more.


An estimate used to mean a night at the kitchen table with a price book and a calculator. Our Estimatic AI uses the contractor’s own pricing and local cost data to help build estimates faster. It’s the difference between a contractor who quotes five jobs a week and one who quotes five a day, and a customer who waits five days for a price and one who gets it instantly.

Our Big Chief AI can handle phone conversations and move routine follow-up forward when the contractor is on the job by identifying which customer is calling. Because the workflow lives in one system, the estimate, customer history, schedule, payment status, and next action stay connected.

Contractor+ Max costs $6,000 a year for what runs $25,000 to $50,000 for a comparable tech stack. For a small business, that's substantial money invested back in the business instead of locked up in software.

Contractor+ frees contractors to take the bigger job without wondering who's going to do the paperwork, to hire a second crew, then a third, to hand a customer a price on the spot and look like the most professional one that showed up that week. The result is not just more software. It is a more professional, responsive way to run the business.

Competitor apps were built for the desktop and retrofitted for mobile. Contractor+ was designed mobile-first. A contractor can create an estimate, collect a signature, schedule the work, and send an invoice while standing in a customer’s driveway.

Contractor+’s all-in-one stack of AI-powered tools provide contractors more services compared to competitors. The platform is fit to serve a wide range of build and service trades, including general contractors, roofing, HVAC, plumbing, electrical, landscaping, remodeling, painting, restoration, property maintenance, and more.

For larger operators, Contractor+ Max includes unlimited team members rather than a per-seat model, helping the software scale with the crew without increasingly growing software expenses.

The pricing data accumulates per account – all data including every call recorded, invoice, and customer's full history lives in one system that grows more useful the longer it runs, another reason why customer turnover is low.

Competitor softwares run a one-way portal: a general contractor invites subcontractors in, and the relationship ends there. With Contractor+ it runs both directions – a subcontractor who gets invited onto one job can create their own workspace, then turn around and hire out their own work on the same platform. A portal-based competitor can't match that without redesigning how their product thinks about contractor relationships.

Contractor+ has earned a 4.7+ average rating across Capterra, G2, the App Store, and Google Play, alongside recognition from G2, Software Advice, GetApp, and Capterra.

The trust extends to industry players. Angi, the leading home services marketplace that connects homeowners with local contractors, sent Contractor+ so much business that they rebuilt their own integration, so a contractor can now connect directly inside Angi with no manual setup.

This trust extends to industry players. Our platform also integrates with the systems contractors already rely on, including QuickBooks and Square. Industry relationships with Angi (the largest home services marketplace) and ABC Supply and QXO (the two largest roofing and exterior material distributors in the US), and EagleView & Hover. These partnerships help bring leads, purchasing, invoices, material pricing and measurements embedded into the contractor's core workflow.

Co-founders Justin Smith and Roshan Sethia have built companies together since 2009. Justin brings direct contracting and property-operations experience; Roshan brings enterprise and mobile product architecture. Their previous company, Dollar SEO Club, was acquired by WebDev.com – Michael Fied, CEO of WebDev.com, is an active advisor of Contractor+ today.

Justin is a serial entrepreneur and relentless innovator with decades of building companies. He ran the handyman and maintenance division of a property management company, staffing 45+ contractors and growing it to $1.2M in annual revenue. He later spent five years as COO of SpryOX with Roshan.

The board and advisor group adds operating experience across software exits, finance, defense technology, customer acquisition, and the trades: Hemdeep Dulthummon, Head of Strategic Finance at Aigen, an AI-driven agricultural robotics company, and Yale MBA; Ethan Logan, CEO of White Label Mfg. and an advisor or investor to 50+ B2B SaaS startups; and Brandon Schlichter, owner of H.C. Anderson Roofing Co., brings his 6M+ audience of contractors and small-business owners directly into Contractor+'s corner.

Contractor+ is focused on the millions of small build and service businesses that are too complex for generic tools and often underserved by enterprise field-service software.

In U.S. construction alone, the latest Census-derived data cited by CPWR identifies 2.9 million nonemployer establishments. Across 2014 to 2023, an average of 91% of construction payroll establishments employed fewer than 20 people.

The current business is U.S.-focused. Contractor+ plans to localize pricing and tax handling for Canada, the United Kingdom, and Australia, extending the same product into additional English-speaking trade markets. Any market-size estimate for those launch markets should be supported by a non-overlapping, country-by-country model before publication.

Contractor+ offers a free entry point, paid tiers for solo operators and teams, and a Max plan for larger contractors at $597/mo with unlimited seats. Paid plans open up advanced CRM, unlimited estimates and invoices, scheduling, job costing, business phone, AI, integrations and API & MCP access.

Contractors start free and upgrade as their teams and job volume grow. That is how the customer base was built, without a sales team or paid advertising. Businesses generating $1M+ in annual revenue skip the free tier and come in through a sales conversation for Max.

A free subcontractor management product is now in development, so a general contractor can invite their subs onto the platform and give each one a workspace to run their own business.

Beyond subscriptions, revenue grows through payment processing, Voice and AI usage, Contractor+ Local, direct mail, and other services. As customers adopt more of the platform, we have more ways to grow revenue from each account.

Contractor+ generated $64,629 in FY2025 revenue and approximately $579,813 from January through August 2026. August revenue represents a $1.05M annualized company run rate. This round is about accelerating the growth engine behind the next stage of the business.

New capital goes to marketing, sales, customer success, and continued product improvements that support activation and retention. We already reach contractors through Google, Meta, and strategic campaigns.

Our preferred plan is to deploy $2M in total growth capital over 24 months. We also model a $1M case, so investors can see how the amount raised changes the pace and potential outcome.

We evaluate each channel by the cost of acquiring a paying customer, the revenue that customer generates, and how long the customer stays. High-intent search, mobile app campaigns, and Meta bring different customer profiles. We will allocate more capital as each channel demonstrates that it can deliver growth at sustainable economics.

The model deducts fundraising fees and engagement costs before allocating the remaining capital. It also funds more sales and customer-success capacity, more proactive onboarding, and product improvements. Better activation and retention make each acquisition dollar work harder.

Our product roadmap is designed to deepen the system contractors already use, add a new collaborative growth loop, and take the platform into more English-speaking trade markets without rebuilding the core product.

We recently launched Big Chief AI and our subcontractor management feature is shipping this quarter. This is the last major piece of the tech platform.

Due to the naturally collaborative nature of contracting work, subcontractor management is a key to our growth. When a contractor takes on a job, they subcontract out the pieces they don't do themselves to others.

Contractor+ makes inviting subcontractors free and each one gets their own workspace with the contractor they already added as a client. From there they can send bids, accept work offers, and manage the whole relationship inside the platform.

We are on track to launch in Canada, the UK, and Australia this year. No new product needs to be built.

ServiceTitan and Procore have shown that contractors and construction businesses can support large, durable software platforms. Contractor+ is pursuing a different wedge: a mobile-first operating system for small and mid-sized build and service contractors that want one connected workflow rather than a collection of point tools.

Contractor+ is early in that category, at a $1M revenue run rate with the product built and the sales engine just warming up.

Retail has Shopify. Restaurants have Toast. Contractors have spent too long running serious businesses through text threads, phone calls, and disconnected software.

Contractor+ was built alongside the people who use it and it has reached thousands of paying customers without institutional venture capital. We’ve touched 57,000+ businesses and hit a $1M revenue run rate with 90%+ retention.

Now, we’re adding a sales engine, completing the next major product layer, and preparing to enter new markets and we’re bringing the community with us.

Join us in bringing Contractor+ to contractors across the world. Invest in Contractor+ today. wefunder.com/contractor

Overview