People Want to Stop Climate Change
The Movement Is Growing
WE MAKE IT EASY
Low Carbon Products From Mission Aligned Suppliers
Fully Reviewed for Climate Impact
A Growing Community
Long Term Potential & Growth
organizations, home energy audit contractors and possibly utilities. Additional could come from referral relationships (e.g. home solar and wind), carbon offset relationships, rewards marketplaces and catalog sales.
How Your Investment Will Help Us
OUR NEXT STEPS: BUILD DEEP CONTENT AND COMMUNITY
We've been making steady process since founding, but now it's time to notch things up. The first two years were focused more on developing our brand message and early community. We've build a robust Ecommerce site, developed our brand persona and done some test marketing to get feedback. We've learned a lot and gotten some great feedback along the way. With this phase complete, we're excited about deepining our offerings and with enough resources kicking off our go-to-market strategy.
Soft Launch Earth Day 2014
Alpha version of website and 200 products in 15 categories.
350 Products 30+ Suppliers
Additions to spring catalog. Integration of 20+ drop ship suppliers.
Primary Market Research
Detailed market research with customers and followers. Brand strategy update.
Launch Mobile Website & Brand Refresh
Mobile ready site, server migration, new icons, design and speed enhancements.
Launch Updated My-Plan
Deep content and DIY guides linked to products and categories.
Let's address climate change together
November 18, 2016
We're excited to be part of the Wefunder community and to offer this investment to people concerned about climate change. Climate change is a HUGE issue. People are frustrated with the pace of top down solutions and starting to ask what they can do at home.
We believe retail represents a significant untapped opportunity to support consumers in the coming transition to a more sustainable economy.
Sure, we know shopping isn’t the answer. We need government, businesses, faith communities and more, including a price on carbon. But we also need home energy conservation, products from upcycled materials, smart home tech, sustainably made clothes, and a climate-focused brand for the 1000’s of small companies seeking to bring sustainable products to market. We also need to use the power of brands to build a desirable vision of what a sustainable lifestyle looks like.
A mission-aligned brand that supports and models better living for the climate has great potential.
If successful, as an early investor you’ll have the opportunity to benefit from a first-in-class direct-to-consumer business with an ambitious goal. You’ll be leveraging the next mega-trend through support of a company focused on solutions to an issue with real implications for current and future generations.
Climate change has been described as the greatest breakdown in science communication in human history. By building a world class brand with educational information, low carbon products and strong community, ClimateStore is positioned to accelerate the transition to a sustainable future.
We hope you'll join us on the journey.