Save Your Toothbrush from the Landfill
We've created the Bogobrush collection to fight harmful plastics from filling landfills. Our plant-based bioplastic is mixed with leftover plant material from American farms to create this beautifully biodegradable toothbrush handle. But if recycling is more your style, our colorful Bogobrushes are made from recycled plastic.
The Subscription Economy: $100 Billion by 2020
Last month, Unilever acquired The Dollar Shave Club (the first subscription for men's razors) for $1 billion. The Subscription Economy is estimated to be worth $100 billion by 2020. Already, 20% of Fortune 100 companies have adopted the subscription model as part of their business.
Imagine: A Subscription for
What You Use Twice a Day, Everyday
Toothbrushes Sold Worldwide
Total Toothbrush Market Size
Dentist Recommended Brush Life
And We're Growing Fast
"We would definitely be interested in distributing Bogobrush products in Chile. We could be interested in 1,000 - 2,000 units to start, and see how well the products fit our market.
We believe we can achieve a recurrent volume of sales after a few months through an online sales webpage and through local distributors such as pharmacy stores."
- Fancy Fruit Distribution, Chile
Re-Orders per Partners
Boutiques Across the U.S.
Margins on Brushes
100% Made in the USA
We launched our first product - a bamboo brush - in 2012, manufactured it in China. But as production grew, quality worsened, and we threw away thousands of bad brushes. We started over and happily brought the brush back home. We make our handles in North Dakota, bristles in Wisconsin, and ship from Minnesota.
Buy One + Give One
80 million Americans don't have access to the dental care they need. That's why we partner with low or no cost clinics in Detroit, Fargo, and Minneapolis: with every brush sold, we give one to someone in need.
Help Us Expand Our Business
This investment money will go towards marketing and purchasing new tooling equpiment that would jump our margins up from 65% to 80%. This would also ramp up our production, setting the grounds for our upcoming subscription business model (imagine getting a brush in the mail every three months) and bigger retail partnerships.
We'll finalize the website structure for subscription functionality. This will provide a source of reccurring revenue.
Sales & Marketing
We'll hire a PR agency to refine messaging, gather customer research and increase market reputation.
We'll put a down payment on a larger tool which would increase production by 4x and increase margins up to 20%.
Community & Compassion
From the very conception of this company, community was first and foremost—that's why we decided to crowdfund. We started Bogobrush because we wanted to prove you could run a sustainable business that does good by the environment and by your neighbors. We're inviting you to invest and ride along with us as we clean up our landfills and make brighter smiles.
We’ve been on quite a journey to create the little toothbrush that could, and we’d love for you to join on us for the next phase of adventure. We’ve had ups and downs, but at no point did we ever stop believing in the business and purpose. It started for us with a simple idea: that the world deserves a toothbrush worth caring about. That idea is now a reality, and new people are falling in love with their bogobrush everyday.
Now, after years of research, design, testing and refinement, we need your help to bring Bogobrush to the masses. An investment now in Bogobrush will go a long way in helping us market, promote, and distribute our products with the efficiency of scale. Our business is primed for growth, and with your help we can bring Bogobrushes to as many hands as possible.
John & Heather